Program Management Manager - Ads Campaign Operations - Gamma (Hybrid)

Google Operations Center

• $136K — $163K *
Business Services
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree or equivalent practical experience; strong marketing expertise
  • Excellent verbal and written communication skills; proficient in Microsoft Office and/or GSuite
  • 10+ years in project management, coordinating across multiple teams; 5+ years in digital marketing
  • 2+ years of direct people management experience, including performance assessment and coaching
  • Strong problem-solving skills; adaptable to changing business goals
  • Experience with email technology tools and digital marketing automation management

Responsibilities

  • Lead and manage a team of Digital Marketing Senior Specialists
  • Collaborate with cross-functional teams for seamless campaign execution
  • Stay updated on industry trends and best practices in digital marketing
  • Manage team performance against service levels; identify initiatives for improvement
  • Compile and report metrics, providing insights and solutions for workflow enhancements
  • Present key performance metrics to leadership and stakeholders
  • Conduct 1:1 meetings for performance discussions and information dissemination
  • Provide feedback and administer performance reviews; mentor employees
  • Design and implement incentive structures to boost performance and engagement
  • Interview and onboard new team members across business workflows
  • Demonstrate excellent time-management in a fast-paced environment
  • Ensure team has necessary training and resources for high-quality work

Benefits

  • Competitive wages with comprehensive health care including medical, dental, and vision coverage
  • Family support with gender-neutral baby bonding leave and generous maternity leave
  • Onsite employees enjoy free meals, snacks, and fun experiences
Full Job Description

Ads Campaign Operations team provides support to their marketing partners in strategizing, building, testing and executing digital campaigns for Google Ads products. 

You will be responsible for leading and managing digital marketing professionals to deliver highly effective marketing programs and campaigns that drive customer engagement, conversions and revenue.

The base salary range for this full-time position is $136,000 - $163,000 + bonus + benefits. Our salary ranges are determined by role and level. Within the range, individual pay is determined by additional factors, including job-related skills, experience, and relevant education or training. 

Please note that the compensation details listed in this role posting reflect the base salary only, and do not include bonus or benefits. Some benefits information is included in this job description, and your recruiter can share more about the specific salary range and benefits for this position during the hiring process.

Position Responsibilities:

  • Lead and manage a team of Digital Marketing Senior Specialists

  • Work closely with cross-functional teams to ensure seamless campaign execution

  • Stay up-to-date on industry trends and best practices in digital marketing

  • Manage individual and team performance against agreed service levels and deliverables; identify initiatives to meet or exceed objectives and key results 

  • Compile and report weekly, monthly and quarterly metrics identifying insights and challenges with proposed solutions that drive effective workflow process improvements

  • Facilitate  presentation of key performance metrics with leadership and/or business stakeholders to drive improved operational efficiency

  • Hold 1:1 meetings with individual team members to discuss performance, disseminate information and action on work / non-work related issues 

  • Share verbal and written feedback and administer performance reviews; act as an employee coach, mentor and advocate to support ongoing employee professional development 

  • Design and implement incentive structures, to improve performance and ensure positive team and individual employee engagement 

  • Interview, and onboard new team members across all business workflows 

  • Demonstrate excellent time-management skills in fast-paced operations

  • Ensure employees have appropriate training and other resources to maintain a high-quality work environment to enable high engaged and high performing teams 

  • Efficient and effective stakeholder management of cross functional and external partners teams 

Minimum Qualifications: 

  • Bachelor degree, or equivalent practical experience; proficient marketing acumen/domain expertise 

  • Excellent verbal and written communication skills, demonstrated proficiency using Microsoft Office and/or gSuite  

  • 10+ years experience in project management roles, coordinating projects across multiple organizations/cross functional teams, 5+ years of experience in digital marketing, 

  • 2+ years experience managing teams with direct people management experience assessing performance, coaching and mentoring employees 

  • Problem-solving skills with the ability to adapt and adjust to changing business goals and processes

  • Experience in various email technology tools and digital marketing automation program management such as email, paid media, event experience 

Benefits

  • We support you with competitive wages and with comprehensive health care including medical, dental and vision coverage

  • We support your family with gender-neutral baby bonding leave, 24-26 week birth-parent maternity leave, and generous life, accident and disability insurance minimums

  • Employees who work onsite can enjoy free meals and snacks, and fun onsite experiences

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