Baker Hughes

Production Solutions, Marketing Communications Advisor

Baker Hughes$70K — $95K *
Energy & Utilities
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in marketing, business, or related field
  • 5+ years of B2B marketing experience in industrial or technical engineering
  • Knowledge of oil & gas upstream markets, technologies, and drivers (preferred)
  • Understanding of B2B value chains and client drivers
  • Experience managing marketing projects and analytics
  • Strong storytelling and communication skills
  • Ability to coordinate multiple projects and manage various stakeholders

Responsibilities

  • Partner with leadership to align marketing strategies with growth priorities
  • Provide strategic counsel on marketing and communications best practices
  • Translate segment growth priorities into multi-channel campaigns
  • Lead go-to-market planning for product launches
  • Develop differentiated messaging frameworks and competitive narratives
  • Establish KPIs for campaign performance and insights
  • Ensure consistency in brand and messaging across all content

Benefits

  • Contemporary work-life balance policies
  • Comprehensive private medical care options
  • Life insurance and disability programs
  • Tailored financial programs
  • Options for additional elected benefits
Full Job Description
As a Production Solutions, Marketing Communications Advisor, you will shape and activate the brand, communications, and marketing engine that drives growth for OFSE's priority products and solutions. You will blend product marketing, demand generation, external communications, brand stewardship, and strategic planning to accelerate pipeline, enhance OFSE's positioning, and strengthen commercial readiness. You will translate complex OFSE technologies into compelling value propositions and partner with COE and regional teams to deliver high-impact integrated campaigns that elevate OFSE's external profile and commercial impact. As a Marketing Communications Advisor, you will be responsible for: Strategy • Partnering with OFSE Product Line leadership, Strategy, Sales, and Technology to align BMEC strategies with segment growth priorities • Providing strategic counsel on customer- and audience-led best practices to evolve marketing and communications activities • Supporting campaign and activity prioritization, pipeline target setting, and marketing resource allocation with COE teams Product Marketing & Demand Generation • Translating segment growth priorities into integrated multi-channel campaigns (ABM, nurture, paid media, digital, webinars/events) • Leading go-to-market planning for product and solution launches in partnership with COE teams • Developing differentiated value propositions, messaging frameworks, and competitive narratives • Building buyer personas and end-to-end buyer journeys with product management and technology teams • Developing campaign briefs and orchestrating delivery with BMEC COE and regional teams • Ensuring alignment between campaign messaging, PL priorities, and enterprise narrative • Partnering with COE on testing, optimization, and data-led improvements External Communications & PR • Defining, maintaining, and activating the OFSE external narrative aligned with enterprise brand strategy • Supporting PR COE with insights and content for media, trade outlets, and industry influencers • Developing proactive earned and owned story pipelines (technology milestones, customer value stories, partnerships, sustainability impacts) • Supporting case studies, customer references, thought leadership, and signature OFSE stories • Supporting segment-specific issues/crisis communications • Shaping executive visibility for segment leaders with COE Metrics, Performance & Insights • Establishing KPIs for campaigns, content, and communications (MQL→SQL, SOV, sentiment, engagement) • Leveraging COE dashboards to track ROI, attribution, and pipeline impact • Analyzing content performance, launch effectiveness, message recall, and enablement adoption • Providing insights to refine value propositions, GTM plans, and communication strategies Brand & Content Governance • Ensuring consistency of brand, tone, and messaging across all content and campaigns • Partnering with COE content, marketing, and creative teams to manage editorial calendars and content quality • Maintaining governance processes for asset creation, creative reviews, and content prioritization Fuel your passion To be successful in this role you will: • Hold a Bachelor's degree in marketing, business, or a related field • Bring 5+ years of B2B marketing experience in an industrial or technical engineering environment • Have knowledge of oil & gas upstream markets, technologies, and drivers (preferred) • Understand B2B value chains and client drivers • Demonstrate experience managing marketing projects, marketing technology systems, and analytics • Bring strong storytelling and communication skills • Be able to coordinate multiple projects and manage multiple stakeholders • Show flexibility, willingness to learn, and the ability to drive alignment across teams Work in a way that works for you We recognize that everyone is different and that the way in which people want to work and deliver at their best is different for everyone. • This role is in general hours (8AM - 5PM) Working for you Our inventions have revolutionized energy for over a century. But to keep going forward tomorrow, we know we have to push the boundaries today. We prioritize rewarding those who embrace change with a package that reflects how much we value their input. Join us, and you can expect: • Contemporary work-life balance policies and wellbeing activities • Comprehensive private medical care options • Safety net of life insurance and disability programs • Tailored financial programs • Additional elected or voluntary benefits You will be eligible to participate in Company-sponsored benefit programs, including health & welfare programs and the Thrift Plan (401k). You will have a choice of coverage options that best suit your needs. Coverage options and contribution amounts are related to your benefit elections, base salary level, and specific requirements of each of these plans. You will be eligible to participate in Company-sponsored benefit programs, including health & welfare programs and the Thrift Plan (401k). You will have a choice of coverage options that best suit your needs. Coverage options and contribution amounts are related to your benefit elections, base salary level, and specific requirements of each of these plans. This position is eligible for our comprehensive and competitive benefits package, which can be found here, and is further eligible for additional forms of compensation such as bonuses subject to the terms of the applicable benefit plans or policies. The Baker Hughes internal title for this role is: Communications Advisor - Comm Business Partner

About Baker Hughes

Baker Hughes is an energy technology company that provides solutions for energy and industrial customers worldwide. Built on a century of experience and conducting business in over 120 countries, our innovative technologies and services are taking energy forward – making it safer, cleaner and more efficient for people and the planet.

Baker Hughes Careers

Joining Baker Hughes presents a unique opportunity to be part of a global team that stands at the forefront of innovation and leadership in the energy sector. As a leading company in the industry, Baker Hughes offers unparalleled job opportunities that propel your career to new heights through cutting-edge technology and transformative projects.

Work You’ll Do

At Baker Hughes, you will engage in work that reshapes the future of energy. Our team is dedicated to pioneering solutions that make energy safer, cleaner, and more efficient. Your role will enable you to lead projects that challenge the status quo and drive significant industry advancements.

Innovate and Grow

Step into a role at Baker Hughes, and you’ll find yourself at the intersection of technology, sustainability, and innovation. With over 60,000 professionals globally, our expansive team thrives on diversity and expertise, fostering an inclusive culture that values each individual’s contribution toward our collective goals.

Professional Growth and Development

Baker Hughes is committed to the professional growth of its employees. Whether through leadership development programs, diversity training, or hands-on internship experiences, we ensure that every team member receives the support and opportunities necessary to realize their full potential. Our commitment to professional development is reflected in our robust training programs and accessible leadership, geared towards nurturing skills that pave the way for substantial career advancement.

Explore Career Opportunities

Whether you’re a seasoned professional or a recent graduate, Baker Hughes offers a range of positions across various fields. From engineering to digital solutions, our career paths are as diverse as the innovative projects we handle.

Join Our Team

Discover the array of benefits that a career at Baker Hughes offers. From competitive salaries to comprehensive health benefits, and a culture that actively supports work-life balance, we prioritize the well-being and satisfaction of our employees. Explore job opportunities and open positions that match your skills and interests. We are continuously hiring and looking for ambitious, curious, and driven team members.

Internship Programs

Kickstart your career with a Baker Hughes internship. Gain invaluable industry experience, develop essential skills, and build a professional network that will serve you throughout your career. Our internships offer a real insight into the energy sector, providing a solid foundation for future employment opportunities.

Stay Connected

Keep up to date with the latest at Baker Hughes by joining our community. Receive updates on new job openings, company news, and industry insights directly to your inbox. Personalize your experience by subscribing to our job alert emails, tailored to your career preferences and interests.

Networking and Interviews

Prepare to engage with industry leaders and peers through our networking events and during the interview process. At Baker Hughes, we look for innovative, solution-driven team players who are ready to make an impact. Ready your resume, sharpen your interview skills, and take the first step towards a fulfilling career at Baker Hughes.

Empower Your Career

Choose Baker Hughes for a career that offers not just employment, but a platform to innovate, lead, and contribute to an energy future that is sustainable and efficient. Join us in our mission to continue being a leader in the energy sector, driving forward with dedication and expertise.

Search Baker Hughes Jobs

Start your journey with Baker Hughes today. Search for open positions that align with your career goals and apply now. The opportunity to be part of a global leader in energy innovation is just a few clicks away.
Learn more about Baker Hughes
Size
67,000 employees
Market Cap
$28.8 billion
Industry
Net Income
-$9.9 billion
Founded
1972
5 Year Trend
+15.8%
Revenue
$20.7 billion
NASDAQ

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