Amazon

Product MKTG II - AMZ26994.3

Amazon$136K — $160K *
Consumer Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Master's degree in Business, Marketing, Communications, or related field with 3 years of relevant experience, or a Bachelor's degree with 5 years of progressively responsible experience.
  • 3+ years of experience in Marketing or Advertising strategy.
  • Experience with new product launches and innovation initiatives.
  • Proficient in developing comprehensive sales enablement materials.
  • Skilled in data analysis and reporting for marketing programs.

Responsibilities

  • Manage and optimize revenue-generating programs with performance metrics.
  • Develop and maintain sales enablement materials and reporting systems.
  • Analyze data for assigned programs and recommend optimization strategies.
  • Cultivate relationships with key stakeholders to enhance program success.
  • Execute content monetization strategies for targeted channels.
  • Conduct benchmark reporting and performance analysis for programs.
  • Create and test sponsorship packages and advertising formats based on market trends.

Benefits

  • Comprehensive medical benefits.
  • Financial planning resources.
  • Sign-on bonus potential.
  • Access to restricted stock units.
  • Diverse range of offerings dependent on the position.
Full Job Description
Employer: Goodreads LLC

Position: Product MKTG II - AMZ26994.3

Location: Seattle, WA

Multiple Positions Available:

1. Manage and optimize specific revenue-generating programs (e.g., author strategy, giveaways) with clear performance metrics.

2. Develop and maintain comprehensive sales enablement materials and reporting mechanisms.

3. Own data analysis for assigned programs and recommend optimization strategies.

4. Build and nurture relationships with key stakeholders (Editorial, Amazon Ads, Kindle) to drive program success.

5. Execute content monetization strategies for specific channels or segments.

6. Own benchmark reporting and performance analysis for assigned programs.

7. Develop and test sponsorship packages and advertising formats based on market insights.

8. CRM & Audience Platforms:

A) CRM administration and optimization (e.g., Salesforce), including configuration, custom reporting/dashboards, and workflow automation.

B) Audience targeting and data management for email/digital advertising (e.g., Sonar), including segmentation, suppression logic, and audience activation.

9. Analytics, BI & Reporting

A) Advanced spreadsheet-based analysis and reporting (Microsoft Excel), including pivot tables, complex formulas/lookups, and data cleansing/validation.

B) BI dashboard development for performance monitoring (e.g., Amazon QuickSight), including dataset prep, calculated fields/KPIs, refresh scheduling, and insight generation.

C) Use of AI-enabled marketing/strategy tools to improve content optimization, targeting, and campaign performance (e.g., Pippin AI, Diya AI, Power Chat), including experimentation and measurement.

10. Design & Content Creation

A) Digital creative production using industry-standard tools (e.g., Adobe Photoshop, Figma), including marketing collateral, wireframes/prototypes, and design specifications.

B) Development of digital graphics and presentation assets using template-based design tools (e.g., Canva).

(40 hours / week, 8:00am-5:00pm, Salary Range $136240 - $160000)

BASIC QUALIFICATIONS

A Master's degree or foreign equivalent in Business, Marketing, Communications or related field and 3 year(s) of experience in the job offered or a related occupation. In the alternative, a Bachelor's degree or foreign equivalent in Business, Marketing, Communications or related field or related field followed by 5 year(s) of progressively responsible experience in the job offered or a related occupation.

Must have 3 year(s) of experience in the following:

1. Experience in Marketing or Advertising strategy.

2. Experience in new product launches & innovation initiatives.

3. Experience in developing comprehensive sales enablement material.

4. Experience in data analysis and reporting.

5. Experience in developing and testing marketing programs or packages.

The pay range for this position in Seattle, WA is $136240 - $160000 (yr); however, base pay offered may vary depending on job-related knowledge, skills, and experience A sign-on bonus and restricted stock units may be provided as part of the compensation package, in addition to a full range of medical, financial, and/or other benefits, dependent on the position offered. This information is provided by Washington Equal Pay Act. Base pay information is based on market location. Applicants should apply via Amazon's internal or external careers site.

PREFERRED QUALIFICATIONS

All applicants must meet all the above listed requirements.

About Amazon

Audible is a provider of spoken audio information and entertainment , on the Internet. They provide premium spoken audio content, such as audio versions of books and newspapers and radio programs, that is delivered over the Internet and played back on personal computers and hand-held electronic devices. The Audible service allows consumers to purchase and download their content from their Website, store it in digital files and play it back on personal computers and electronic devices. More than 15,000 hours of audio content are available on their Web site, including audio versions of books, periodicals and radio programs. Several manufacturers have agreed to support and promote the playback of their content on their hand-held audio-enabled electronic devices.

Amazon Careers

Joining Amazon presents an unparalleled opportunity to become part of a vibrant team pushing the boundaries of innovation and growth in the global marketplace. As a leader in e-commerce, technology, and logistics, Amazon offers a variety of job opportunities that cater to a range of skills and professional interests. Work You’ll Do At Amazon, every day is an opportunity to collaborate with the brightest minds in technology and business to redefine what’s possible. Whether you’re interested in software development, marketing, human resources, or customer service, Amazon has a position waiting for you. Transform the way the world shops and innovates with our diverse and inclusive team. Amazon is not just a company; it’s a community where you can drive real change and contribute to projects impacting millions globally. Lead with Innovation and Leadership Amazon is the perfect place to enhance your leadership and innovation skills. Our culture encourages pushing the envelope and imagining the unimaginable. Here, you will lead projects that challenge the status quo and define new industry standards. Work with a team that values diversity and is committed to creating an inclusive environment. Our leadership is focused on harnessing the collective power of unique perspectives to foster growth and innovation. Explore Amazon’s Employment Benefits Amazon’s commitment to its employees extends beyond just career growth. We offer competitive benefits, including health care, parental leave, and diversity training, ensuring that our team not only excels professionally but also enjoys well-being and security. Internship and Networking Opportunities Start your career with an Amazon internship and gain hands-on experience that matters. Our internships provide a gateway to full-time employment and an opportunity to network with professionals across various sectors of the company. Future-Proof Your Career With Amazon, your career path is filled with numerous opportunities for advancement. Our learning and development programs are designed to nurture your professional growth and keep you at the forefront of industry trends. Stay Connected Join Our Team Discover the job opportunities at Amazon that match your skills and interests. We are constantly on the lookout for passionate, curious, and innovative team players ready to make a difference. Keep Up to Date Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here. Job Alert Emails Customize your subscription to receive job alerts, the latest news, and insider tips tailored to your preferences. Explore the exciting and rewarding career opportunities that await at Amazon. Amazon is more than just a company—it’s a platform for building a promising future. Whether you’re starting or looking to advance your career, Amazon offers the resources, support, and network you need to succeed. Join us, and be a part of our continuing mission to be Earth's most customer-centric company.
Learn more about Amazon
Size
1,608 employees
Market Cap
$832.6 billion
Industry
Net Income
$21.3 billion
Founded
1994
5 Year Trend
+28.1%
Revenue
$386 billion
NASDAQ

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