Position Summary:

As a Product Marketing Manager,you'llbe a cross-functional partner responsible for representing the voice of the customer in every room. You will bring Rhapsody products tomarketand help drive their growth.
You'llwork closely with Product, Sales, Customer Success, andtheMarketingteamto position our offerings in differentiated and unique ways, equip the field with compelling collateral, and help ensure we win in the market.
This is a high-visibility seat for someone looking to build toward a senior product marketing role as they grow with Rhapsody.

This role is ideal for a results-oriented, productmarketer whocommunicates with clarity, thrives in adynamic,fast-paced environment, and balances analytical thinking with creative storytelling.

At Rhapsody, we are an AI-first company, meaning we actively use and embrace artificial intelligence to enhance how we work, collaborate, and deliver. We expect our team members to be open to adopting AI tools in their roles, continuously exploring ways to work smarter, improve efficiency, and drive innovation while maintaining high standards of quality, security, and ethical responsibility.

What You'll Do:

Messaging,Positioning, & Marketing Strategy

• Develop differentiated messaging frameworks that clearly articulate product value acrosssegments andaudiences

• Refine buyer personas,ideal customer profile, and customer segmentation

• Partner with Demand to create and implementgo to market strategies that effectively communicate benefits of Rhapsody solutions to our target audiences

• Partner with Content to createkey content that supportscampaigns and external positioning, including blog posts, case studies and more

• Be aware of how Rhapsody shows up in SEO and GEO, and inform this so that we continue to meet buyers where they are and, in their language,

Market Insights,Go-to-Market Strategy,& Product Launch

• Conduct market, competitive, and customerresearch tounderstand industry trends, competition, and customerneedsto inform go-to-market strategies

• Support measurement and analysis of GTM KPIs toidentifydata-driven strategies to improve pipeline development and win rate

• Partner with Product and Commercial teams tolaunch new products, including positioning, packaging, pricing, and marketing strategy

• Support pricing and packaging analysis in partnership with Product and Finance, helping identify simplification opportunities that support ARR growth

Sales Enablement

• Create andmaintainsales tools & collateral (e.g., pitch decks, battlecards, one-pagers, FAQs & objection handling)aligned to the buyer journey

• Translate complex product capabilities& market themesinto clear, value-driven narrativesthat will enable the team to win

• Partner withGTM Activation team, who willtrainSales,Customer Success, BDRs, and field marketingon new products, key market trends, and collateral.

AI

• Transform workflows to be AI-first by connecting tools, building scalable automations, and standardizing best practices across teams to drive efficiency and consistency.

• Lead AI adoption by identifying high-impact use cases and developing solutions, and balancing experimentation with governance and quality standards.

What You Need

• 3-5 years' experience inone of the following areas:product marketing,strategy,product management,consulting, orotherhighlycross-functional roles.

• Healthcaretechnology experience is a plus.

• Excellent communication and collaboration skills- skilled in presentation development that connects concepts in a way that helps audiences "get it."

• Genuine interest in the commercial mechanics of the business including how positioning, packaging, and messaging choices show up in win rate, deal size, and ARR.

• Equally comfortable writing the first draft of a narrative and pressure-testing it with data, this is a hands-on role, not a strategy-and-hand-off one.
• Ability to partner cross-functionallywith a range of internal stakeholders, and lead via influence.

The expected pay range for this position is $110,000-135,000USD annually, representing the anticipated base salary range for a full-time, exempt hire. Actual compensation will vary based on factors such as experience, skills, and work location.