Pushpay

Product Marketing Manager

Pushpay$89K — $109K *
US-AnywhereRemote in Colorado Springs, CO
Enterprise Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3+ years of product marketing experience in B2B SaaS or related fields
  • BA/BS degree in Marketing, Business, or equivalent
  • Proficient in using creative tools and AI for asset development
  • Skilled in competitive research and analysis
  • Customer-centric with strong insights into market dynamics
  • Effective collaboration with cross-functional teams
  • Strong project management capabilities

Responsibilities

  • Collaborate on messaging and positioning to craft compelling product narratives
  • Support the GTM strategy and execution for new product launches
  • Assist in creating impactful marketing campaigns across channels
  • Develop sales enablement materials with internal stakeholders
  • Conduct competitive research to inform marketing strategy
  • Work with sales and customer success on targeted campaigns
  • Lead product marketing initiatives for events and adoption campaigns

Benefits

  • 100% employer-paid medical, dental, and vision premiums for employees
  • 70% employer-paid premiums for dependents on select medical plans
  • 401K matching contributions
  • Hybrid work model with flexibility for remote work
  • 12 paid company holidays per year
  • 2 days of paid Volunteer Time Off
  • 15 days of PTO, increasing with tenure
  • Paid parental and adoption leave
Full Job Description
About the Role

As a Product Marketing Manager at Pushpay you will be responsible for supporting the development and execution of differentiated GTM plans that speak to the needs of our customers, and coordinate how those GTM plans integrate with enablement assets, marketing campaigns, website updates and other customer facing assets. This role sits at the critical intersection between Product, Marketing, Sales and Customer Success, and is accountable for ensuring Pushpay's product positioning, messaging and storytelling is boldly articulated to both customers and prospects to support growth in competitive positioning, sales, product adoption, and customer retention.

Reporting to the Director of Product Marketing and a key member of the Product Marketing and Creative Production team, this role can be based in Colorado Springs or remote, where you'll collaborate with people from all functions and our marketing leadership team every day, while working to help our customers-churches, parishes, and non-profit customers-achieve their mission.

What we're looking for in the ideal candidate:

We are looking for an experienced and dynamic product marketing professional that is a team player, a self-starter with a bias for action and the desire to bring creativity and out-of-the-box thinking to support the Product Marketing Team. The ideal candidate has experience conducting competitive research, developing compelling sales enablement materials grounded in accurate and differentiated positioning, and producing customer evidence that demonstrates real-world value. They are skilled at leveraging AI to accelerate research, content development, and execution, allowing them to focus on what matters most: uncovering insights, crafting compelling stories, and communicating customer impact.

Benefits and Compensation

We have a passion for making all employees feel supported. In addition to having a genuine interest in helping you do your best work and drive your career, we offer:
  • 100% employer-paid premiums for Medical HDHP Plan, Dental, and Vision for employee
  • 70% employer-paid premiums for Medical PPO Plan for employees, and Medical, Dental, and Vision for dependents
  • 401K match
  • Hybrid work model - 3 days in the office / 2 days remote each week; if local to one of our offices
  • Remote
  • 12 paid Company Holidays
  • 2 paid Volunteer Time Off days
  • 15 days PTO to start, increases with tenure and seniority.
  • Paid parental and adoption leave
  • Compensation Range: $89,402 - $109,269, depending on location.

Compensation ranges are determined by role and location. The range displayed on each job posting reflects the pay range for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training.

The following states are approved as remote work locations for this position: AR, AZ, CA, CO, FL, GA, IA, IL, IN, MD, MI, MN, MO, NC, OH, OK, PA, SC, TN, TX, WA, VA - All other states are not in consideration for this role at this time.

What You'll Do
  • Collaborate with other Product Marketing Managers, and the rest of the Marketing Team to leverage differentiated positioning and messaging to convey a powerful story and consistently communicates the value of our products across multiple marketing channels.
  • Support the end-to-end GTM strategy, planning, project management and execution of new product and feature launches to ensure the product value is clearly and consistently communicated through customer facing channels, enablement assets, product demos and more.
  • Collaborate with campaign managers and the internal creative and production team to support high-impact marketing campaigns, including demand generation activities, in-product communication, social media, email marketing, and content marketing.
  • Develop compelling enablement assets in collaboration with internal stakeholders to enable sales, customer success, and marketing partners to convey product value to prospects and deliver continuous value to existing customers.
  • Lead ongoing competitive research and analysis to inform marketing positioning and strategy, develop and maintain competitive battle cards increase overall competitive enablement across sales, customer success, product management and marketing.
  • Partner with customer success and sales to identify and create effective strategies for targeted competitive campaigns and upsell and cross-sell initiatives.
  • Act as the lead Product Marketing Manager in support of other marketing initiatives like large events, product partnerships and integrations, and product adoption campaigns.


What You'll Bring
  • 3+ years of experience in product marketing and other marketing functions, preferably in growing and dynamic B2B SaaS companies.
  • BA/BS Degree in Marketing, business, or equivalent.
  • Highly creative with experience in leveraging templates, creative software, AI and other tools to product high quality customer facing assets at scale.
  • Experience with conducting ongoing competitive research and analysis with the ability to synthesize the research into tangible findings and insights for multiple stakeholders. Experience with Klue, or similar competitive enablement software tools, is desired.
  • Customer-centric approach with a passion for gaining customer, market and competitive insights and translating them into actionable strategies to support sales and customer success outcomes.
  • Experience working collaboratively, and cross-functionally with leadership, product teams, sales and support teams to achieve key outcomes and create the best experience for customers and prospects.
  • Strong project management skills with the ability to juggle multiple projects and consistently meet deadlines and objectives.
  • Effective communication skills and ability to easily move between multiple audiences and across various teams and stakeholder.
  • A self-starter with a bias towards action with exceptional comfort working in an ambiguous and fast-paced environment.
  • A passion for our customers and a strong desire to market our products that bring people together by strengthening community, connection, and belonging.


**Applications will be taken on an ongoing basis

#LI-TS1 #LI-Hybrid #LI-Remote

About Pushpay

Pushpay is a New Zealand-based software company that provides a donor management system, including donor tools, finance tools, and a custom community app, to the faith sector, non-profit organizations, and education providers. The company's platform facilitates mobile payments, donor management, and engagement solutions for its clients. Pushpay's platform is designed to help organizations increase participation and build stronger relationships with their communities. The company was founded in 2011 and is headquartered in Auckland, New Zealand.
Learn more about Pushpay
Size
564 employees
Industry
Founded
2011
NASDAQ

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