Happy Returns

Product Marketing Manager

Happy Returns • $88K — $105K *
Enterprise Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 4 to 6 years in B2B marketing, including 2 years in sales enablement or product marketing
  • Ability to translate customer needs and product features into compelling sales stories
  • Experience with competitive intelligence and market research methodologies
  • Proven background in supporting go-to-market plans and product launches
  • Collaborative experience with Product, Sales, and Customer Success teams
  • Strong project and stakeholder management capabilities
  • Excellent writing and presentation skills, including experience with webinars
  • Familiarity with tools like HubSpot, Salesforce, Google Slides, PowerPoint, and AI writing tools

Responsibilities

  • Partner with sales leadership to identify skill gaps and align enablement priorities
  • Create clear sales pitches and training materials from product capabilities and customer insights
  • Ensure sellers have the right resources throughout the sales process
  • Measure effectiveness of sales enablement materials and refine as needed
  • Gather customer and market insights to inform product marketing strategies
  • Refine messaging and value propositions based on research and feedback
  • Support go-to-market initiatives for new product launches and enhancements
  • Provide competitive analysis and positioning recommendations

Benefits

  • Flexible remote work arrangement
  • Collaborative small team environment
  • Opportunity for meaningful ownership of projects from day one
  • Access to continuous learning from working with diverse teams
  • Growth potential in a dynamic company
  • Exposure to various aspects of product marketing and sales enablement
Full Job Description
The role

We're hiring a remote Product Marketing Manager to make sure our sellers have the marketing tools, information, and product knowledge they need to win. You'll own marketing's side of sales enablement and support our product marketing work. You'll report to the VP of Marketing.

You'll work with sales leadership to find where sellers need more from marketing, like a clearer pitch, better materials, or more product and competitive insight, then build what closes those gaps. You'll also help capture and distill customer and market insights, helping plan launches, and turn our messaging into a clear sales story.

This is a hands-on role on a small team. You'll write, build, and present, and you'll have real ownership from day one.

What you'll do

Own: Sales Enablement
  • Partner with sales leadership to spot gaps in seller skills, knowledge, and tools, and set enablement priorities together
  • Turn product capabilities and customer needs into a clear sales story, pitch deck, and talk tracks
  • Make sure sellers have the right materials at the right stage of a deal, and that they actually use them
  • Measure what's working and improve from there

Support: Product Marketing
  • Bring in customer and market insights through research, customer conversations, and sales feedback
  • Help develop and refine messaging and value propositions
  • Support go-to-market planning for new products and enhancements, with a focus on sales readiness
  • Turn competitive research into clear insights and recommendations on how we position against competitors
  • Stay close to product so you know what's coming and when

How you'll work with the team

You'll be one of five people on the marketing team, and you'll work across the company to help launches land and get customers using what we build.

  • Sales leadership: Your main partner. You'll meet regularly to understand what sellers need, agree on priorities, and check whether enablement is working.
  • Product: You'll stay close to the roadmap so sellers are ready before anything ships.
  • Customer Success: You'll learn what customers love and where they struggle, and bring that into training and the sales story.
  • Operations: You'll understand how our returns network works day to day, so what we promise matches what we deliver.
  • Partner and events marketing: You build the story and the materials, like event pitch decks and talk tracks. They take it out to partners and events and own the logistics and relationships.
  • Content marketing and design: You'll share launch plans and sales insights so content lines up, and bring clear briefs to design.

What you bring

Must haves
  • 4 to 6 years in B2B marketing, with at least 2 in sales enablement or product marketing
  • You can turn customer needs and product capabilities into clear value propositions and sales stories
  • Experience with competitive intelligence and market research
  • Experience supporting go-to-market plans and product launches
  • You've worked closely with Product, Sales, and Customer Success teams
  • Strong project and stakeholder management skills, since you'll juggle work across many teams
  • You write clearly and simply, and you're comfortable presenting to sales teams and on webinars
  • Comfort with tools like HubSpot or Salesforce, Google Slides or PowerPoint, and AI writing tools

Nice to haves
  • Experience in ecommerce, retail tech, logistics, or SaaS sold to enterprise companies


About Happy Returns

Happy Returns is a technology company that provides a network of physical return locations for online retailers. The company was founded in 2015 and is headquartered in Los Angeles, California. Happy Returns' platform allows customers to return online purchases in-person at a network of over 700 locations across the United States. The company's services include software for managing returns, logistics, and customer service. Happy Returns has partnered with a variety of retailers, including Everlane, Rothy's, and Untuckit.
Learn more about Happy Returns
Size
50 employees
Industry
Founded
2015

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