This role is based in USA and operates as a key member of a globally distributed marketing team, collaborating closely with colleagues across the US, UK, and EMEA to deliver consistent, high-performing digital programs at scale.Job OverviewThe Product Marketing Manager, GRC, owns the core craft of product marketing for Mitratech's GRC portfolio - positioning, messaging, competitive intelligence, win/loss, launch execution, and sales enablement - and reports to the Director, Product Marketing GRC. They'll bring a proactive, self-starting instinct - spotting what needs doing and moving on it, rather than waiting to be told. The ideal candidate has strong experience in managing a best-in-class Product Marketing bill of materials, designing AI agents and workflows that eliminate manual work, and working across the Marketing team and the organization by building strong relationships.
Essential Duties & ResponsibilitiesPositioning & Messaging- Manage product, solution, and platform positioning and messaging for the GRC portfolio, maintaining a single messaging "spine" that sales, content, and campaigns all work from
- Partner with Product Managers to stay close to product updates and translate roadmap updates and product releases into clear, differentiated, buyer-ready messaging across personas - from risk and compliance professionals to the board
- Manage our persona and segmentation framework across the GRC portfolio so targeting, messaging, and deal strategy sharpen
Competitive Intelligence & Win/Loss- Lead the competitive intelligence program across the GRC landscape, feeding always-on (AI-powered where possible) tracking into strategy and battlecards that help commercial teams address objections and articulate Mitratech's differentiation with confidence
- Own the win/loss program and translate findings into positioning, enablement, and GTM enhancements, reporting trends back to the business
Reporting, Data & AI-Enabled Workflows- Partner with the Director of Product Marketing on a recurring reporting cadence connecting PMM activity to pipeline, win rate, and retention, and use it to identify where PMM should focus next
- Design and build AI-assisted agents/workflow that remove manual work from competitive monitoring, launch production, and enablement content - and own their ongoing accuracy
Launch & GTM Execution- Execute the GTM motion for new products and feature releases - from positioning through launch - working cross-functionally to put messaging in market
- Partner with Customer Marketing to ideate and execute cross-sell and upsell strategies that drive adoption and revenue growth across existing customer segments
- Partner with Analyst Relations to ensure positioning is reflected accurately in analyst-facing materials - without owning either function
- Partner with Field/Demand Gen to turn positioning and competitive intel into campaign content, and with Product Management to stay ahead of roadmap changes that affect messaging and launch timing
Sales Enablement- Own BOFU enablement: buyer's guides, business cases, ROI frameworks, competitive transition guides, and deal-support assets
- Partner with Sales Enablement to make sure reps have what they need to win competitive, high-value deals - training, persona-specific collateral, objection handling guides, and fast turnaround on deal-support requests
Requirements & Skills- 5+ years of product marketing experience in B2B technology; GRC, risk, or compliance industry experience strongly preferred
- Demonstrated ownership of a competitive intelligence and/or win/loss program from scratch or through a rebuild
- Strong data fluency: comfortable defining metrics and building reporting frameworks that tie marketing activity to pipeline, win rate, and retention outcomes
- Hands-on, practical experience using AI tools to build workflows or agents that remove manual work - not just to generate first drafts of content
This role can be performed 100% remote anywhere in the US. Given the need for team collaboration and meeting overlap, candidates who can align with
Eastern Time Zone business hours are strongly preferred.
Anticipated Pay Range: $110,000 - $120,000 annually USDTotal compensation includes US employee benefits and annual bonus eligibility.
Benefits we offer:- Health, Dental & Vision Insurance *
- 401 (k) + Employer Match *
- Open PTO + 11 Paid Holidays + 4 Annual Paid Global Wellness Days Off
- STD, LTD & Group Life Insurance
- Paid Parental Leave
- Pet Insurance
- FSA & HSA Options
- Employee Assistance Program
Perks we offer:- Remote Work
- Career Advancement & Professional Development Opportunities
- Employee Recognition
- LinkedIn Learning Platform
