Assent Compliance

Product Marketing Manager

Assent Compliance$80K — $110K *
Enterprise Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5-8+ years of experience in product marketing or related roles within B2B SaaS
  • Proven track record in positioning, messaging, and go-to-market strategy for complex solutions
  • Experience with enterprise or complex B2B sales cycles
  • Ability to convey complex concepts in clear narratives
  • Experience in win-loss analysis and actionable insight generation
  • Strong cross-functional leadership skills
  • Analytical mindset for synthesizing qualitative and quantitative data

Responsibilities

  • Develop and refine compelling product positioning and messaging
  • Translate product capabilities and market trends into resonating value propositions
  • Support go-to-market planning for new product launches and updates
  • Partner with various teams to activate messaging across campaigns
  • Utilize AI tools for research, competitive analysis, and content creation
  • Monitor customer needs and industry trends for actionable insights
  • Synthesize win-loss analysis and customer feedback into recommendations

Benefits

  • Comprehensive benefits packages that vary by country
  • Competitive base salary and corporate bonus program
  • Retirement savings options
  • Professional development days available from day one
  • Volunteer days and corporate giving initiatives
  • Flexible working environments to support work-life balance
Full Job Description
Job Description

As we continue to grow, we are expanding our Product Marketing team with a Product Marketing Manager who can help bring our solutions to market, sharpen our messaging, support revenue teams, and turn customer, market, competitive, and AI-driven insights into action.

The Role

The Product Marketing Manager will help shape how Assent positions, launches, and sells key solutions across our supply chain sustainability platform.

This role is ideal for a strong product marketer who enjoys turning complex ideas into clear, compelling stories. You will work across Product, Sales, Customer Success, Demand Generation, Content, and Enablement to create messaging, go-to-market plans, sales materials, and market insights that help Assent compete and win.

You do not need to be a regulatory expert to succeed in this role. You should be curious, commercially minded, comfortable learning complex topics, and able to translate technical or specialized information into messaging that customers and revenue teams can easily understand.

AI will be an important part of how this role works. You will use AI-enabled tools and workflows to improve research, insight generation, competitive analysis, content development, win-loss analysis, and go-to-market execution

What You'll Do

Solution Positioning & MessagingDevelop and refine clear, compelling positioning and messaging for Assent solutions across supply chain sustainability, compliance, responsible sourcing, and related areas.
  • Translate product capabilities, market trends, and customer challenges into value propositions that resonate with different buyer and user audiences.

Go-to-Market Strategy & Execution
  • Support go-to-market planning for new product capabilities, solution updates, regulatory changes, and commercial initiatives.
  • Partner with Product, Sales, Demand Generation, Content, Customer Success, and Enablement to activate messaging across launches, campaigns, and sales motions.

AI-Enabled Product Marketing
  • Use AI tools to improve research, competitive intelligence, messaging development, content creation, win-loss analysis, and customer insight synthesis.
  • Identify opportunities to make product marketing workflows more scalable, efficient, and actionable through AI-enabled insights.

Market & Competitive Intelligence
  • Monitor customer needs, market trends, competitor activity, and industry developments relevant to Assent's solutions.
  • Synthesize insights from win-loss analysis, customer conversations, sales feedback, and AI-enabled research into actionable recommendations for Product, Sales, and Marketing.


Qualifications
  • 5-8+ years of experience in product marketing, product management, or related GTM roles within B2B SaaS
  • Proven experience owning positioning, messaging, and go-to-market strategy for complex or technical solutions
  • Experience supporting enterprise or complex B2B sales cycles
  • Strong ability to translate complex concepts into clear, compelling narratives
  • Experience building or contributing to win-loss analysis programs and translating insights into action
  • Strong cross-functional leadership and stakeholder management skills
  • Analytical mindset with the ability to synthesize qualitative and quantitative inputs


Additional Information

At Assent, we are uniquely positioned to make meaningful, impactful changes in the world around us. If you believe in doing work that matters, we want you to join our team.

Life at Assent
  • Wellness: We believe that you and your family's well being is important. As a result, we offer vacation time that increases with tenure, comprehensive benefits packages (details vary by country), life leave days and more.
  • Financial Benefits: It's not all about the money - well, it's a little about the money. We understand that financial health is important and we offer a competitive base salary, a corporate bonus program, retirement savings options and more.
  • Life at Assent: There is purpose beyond your work. We provide our team members with volunteer days, flexible work options and opportunities to get involved in corporate giving initiatives.
  • Lifelong Learning: At Assent, curiosity is not only valued but encouraged. You will receive professional development days that are available to you the day you start.
  • Work The Way That Works for You: Your work and life should be balanced in a way that is purposeful for you. We offer flexible working environments for our team. Choose a space that meets your unique needs.


About Assent Compliance

Assent Compliance is a software company that provides cloud-based compliance management solutions. The company's software automates compliance processes, including supplier management, product compliance, and data management. Assent Compliance serves customers in a variety of industries, including aerospace, automotive, electronics, and healthcare. The company was founded in 2005 and is headquartered in Ottawa, Canada.
Learn more about Assent Compliance
Size
500 employees
Industry
Founded
2010

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