Product Marketing DirectorRemote (US)ABOUT THE ROLEWe're hiring a Director of Product Marketing to own how the market understands Compyl, from core positioning to the story behind our agentic AI layer. You'll translate a genuinely technical product into messaging that lands with CISOs and the practitioners who report to them, and lead go-to-market for a roadmap that's moving from evidence collection toward autonomous remediation.
This is a high-ownership, hands-on role. You'll set the positioning foundation, ship the launch plays, and build the product marketing function largely from scratch, with real input into how it grows from here.
WHAT YOU'LL DOOwn Positioning & Messaging- Define Compyl's core narrative and product positioning, and adapt it across our audiences, from CISOs who need board-ready risk in dollar terms to practitioners buried in evidence collection and questionnaire busywork
- Set the market story for Compyl's agentic AI layer as it evolves from automation to autonomous remediation, making the case for why it's trustworthy and auditable, not just fast
Lead Product Launches & GTM- Own go-to-market for new capabilities end to end, from launch narrative and sales assets to coordinating timing and rollout across product, sales, and demand gen
- Partner with Product on packaging and positioning as the AI layer matures
Build Competitive Intelligence- Track the GRC and compliance automation landscape and build battlecards that arm sales with sharp, honest positioning against point-solution competitors and legacy players
Drive Sales Enablement- Equip sales with the pitch, demo narrative, objection handling, and case studies they need to sell confidently
- Get in front of prospects and customers regularly to know what's actually working in the field
Own Industry & Persona Messaging- Build out messaging for key verticals, financial services, healthcare, legal, insurance, energy & utilities, and higher ed, where the frameworks and buyers differ but the platform story holds
- Partner with customer marketing on case studies, proof points, and our presence with analysts and on G2
WHAT WE'RE LOOKING FOR- Expertise in product marketing, with meaningful time in B2B SaaS; security, compliance, GRC, or another audience that sells to technical/security buyers is a strong plus
- A track record of owning positioning and messaging for a product with real technical depth, and making it land with both technical and executive buyers
- Experience leading product launches end to end, not just writing the announcement
- Strong, clear writing, you can turn "AI agents that draft evidence blueprints grounded in your own data" into something a CISO immediately gets
- Comfort working closely with sales, running enablement sessions, sitting in on calls, and iterating based on what you hear in the field
- Experience marketing an AI-driven product and navigating how to talk about AI credibly with a security-minded audience
- A builder's mindset, you want to define the playbook for this function, not just execute someone else's
COMPENSATION & BENEFITSCompetitive salary and meaningful equity participation at a Series A inflection point. Comprehensive paid benefits, including health insurance, 401(k), and generous leave policies.
