Vets First Choice

Product Manager

Vets First Choice$87K — $119K *
Healthcare
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3-5 years of relevant experience in product management or similar roles.
  • Bachelor's Degree or equivalent in a related field.
  • Proven proficiency in project management principles and practices.
  • Technical background in product development is preferred.
  • Familiarity with Medical Device Regulations is a plus.

Responsibilities

  • Develop and maintain product roadmap and marketing plans.
  • Define product vision and strategy based on market analysis.
  • Collaborate cross-functionally on new product development initiatives.
  • Oversee product packaging design to meet regulatory standards.
  • Monitor business metrics and identify areas for improvement.

Benefits

  • Medical, Dental, and Vision Coverage.
  • 401K Plan with Company Match.
  • Paid Time Off (PTO) and Paid Parental Leave.
  • Income Protection and Work Life Assistance Program.
  • Educational benefits and Worldwide Scholarship Program.
Full Job Description

This position is responsible for the strategy, roadmap and detail technical feature definition of one or more products in the repair parts business.  Functions as a business and technical manager for assigned product(s), responsible for the product planning and execution throughout the product lifecycle.  This position will collaborate with a wide variety of functional areas to manage and support all phases of marketing and product development for projects; including sourcing, pricing, sales, marketing, packaging, performance management, product specifications, quality assurance and regulatory compliance.  Ensures that the product(s) support the company’s overall strategy and goals.  Bridges organizational gaps between different functional groups, most often between development, marketing, sales and support. Researches the market and competitive environment in the effort to define a product vision that provides significant long-term advantage to the targeted customers of the assigned products and to the company.  Role is inclusive of being a technical expert on the product(s) as well as having a very good working knowledge of the business drivers and customer success factors for the assigned products.

KEY RESPONSIBILITIES: 

  • Aid/support the development and maintenance of:

 - Portfolio pipeline/roadmap and opportunity pipeline (funnel)

 - Marketing plan

 - Product specific targeting and positioning

  • Good understanding of product categories, able to field technical/product related questions for some categories within the business.

  • Execute on Product Lifecycle Management (PLCM) Strategy for product categories within the business.

  • With minimal oversight, develops pricing for responsible areas/products consistent with Marketing strategy and brand positioning.

  • Assist in development of new marketing channels and tools.

  • Contribute and execute customer facing activities like VOC (voice of customer) and CCD (customer centered design) in partnership with internal and external stakeholders.

  • Collaborates cross-functionally and with key internal/external stakeholders to participate in new product development (NPD) process.

  • With minimal supervision, oversees all packaging design and labeling for responsible product(s), ensuring conformance to all regulatory standards for both domestic and international markets.

  • Define the product vision, strategy and roadmap by leveraging competitive, customer and market analysis

  • Trade research on the product offerings inclusive of competitive, client, pricing and industry trending 

  • Development of project plans and status reports to monitor projects

  • Provide new ideas and concepts that contribute to enhanced customer experience, expand product capabilities and set us apart from our competition

  • Assist in customer advocacy for product / solution designs

  • Work closely with development or vendor team(s) to ensure feature sets exceed customer expectation

  • Continuously monitor, measure and report on key business metrics.  Identify areas for improvement

  • Very knowledgeable and become a go to company resource on assigned product(s)

  • In-depth knowledge of sales requirements on assigned product(s)

  • In-depth knowledge of support requirements on assigned products(s)

  • Visit customers and attend industry events

SPECIFIC KNOWLEDGE & SKILLS: 

  • Must be proficient in project management knowledge & skills

  • Must be proficient in Microsoft Office suite

  • Experience with product development, project management, sourcing and vendor negotiations

  • Possesses excellent public presentation skills both internal and external (customer-facing)

  • Ability to lead and participate in cross-functional team(s)

  • Knowledge of Medical Device Regulations preferred

  • Technical background in product development preferred

  • Knowledge of the Dental market including the business of dentistry is preferred

GENERAL SKILLS & COMPETENCIES: 

  • Good understanding of industry practices

  • Proficient with tools, systems, and procedures

  • Basic planning/organizational skills and techniques

  • Good decision-making, analysis and problem-solving skills with ability to multi-task

  • Good verbal and written communication skills

  • Good presentation and public speaking skills

  • Good interpersonal skills

  • Basic conflict resolution skills

  • Developing professional credibility

MINIMUM WORK EXPERIENCE: 

Typically 3 to 5 or more years of increasing responsibility in terms of any applicable professional experience.

PREFERRED EDUCATION: 

Typically a Bachelor's Degree or global equivalent in related discipline.

The posted range for this position is $87,168-$119,857, which is the expected starting base salary range for an employee who is new to the role to fully proficient in the role. Many factors go into determining employee pay within the posted range including prior experience, current skills, location/labor market, internal equity, etc.

This position is eligible for a bonus not reflected in the posted range.

Other benefits available include: Medical, Dental and Vision Coverage, 401K Plan with Company Match, PTO, Paid Parental Leave, Income Protection, Work Life Assistance Program, Flexible Spending Accounts, Educational Benefits, Worldwide Scholarship Program and Volunteer Opportunities

About Vets First Choice

Vets First Choice is a healthcare technology company that provides veterinary practices with a suite of online tools to manage their businesses. The company was founded in 2010 by Benjamin Shaw and David Shaw. Vets First Choice's platform allows veterinarians to manage their inventory, prescriptions, and client communications online. The company also offers a range of analytics and reporting tools to help practices optimize their operations. Vets First Choice's mission is to improve the quality of care for animals by providing veterinarians with the tools they need to succeed.
Learn more about Vets First Choice
Size
2,000 employees
Industry
Net Income
-$50 million
Founded
2010
5 Year Trend
+250%
Revenue
$500 million
NASDAQ

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