Your New Role...We're seeking a digitally fluent Creative Producer to develop and execute short-form wellness content. This role is ideal for a creative storyteller who understands how to translate vetted wellness concepts into compelling, visually engaging video - blending storytelling, trends, education, strong research, and aesthetic sensibility.
The ideal candidate brings a deep passion for health and wellness, sharp storytelling instincts, and a strong grasp of digital culture. This producer will play a key role in shaping how CNN approaches wellness storytelling, creating content that is informative, credible, and resonant with audiences.
Your Role Accountabilities...Creative & Strategy- Develop, pitch, and execute innovative short-form content concepts focused on wellness topics including mental health, fitness, nutrition, mindfulness, longevity, and related areas.
- Translate wellness topics into accessible, engaging, and visually compelling video storytelling.
- Create content grounded in strongly researched topics.
- Build repeatable franchises and series that can scale across platforms.
- Identify and collaborate with experts in the space who are great on-camera to bring stories to life.
Production- Lead end-to-end production of short-form video content, including concept development, scripting, shot lists, directing, and post-production oversight.
- Direct and support internal talent and external experts during shoots.
- Manage and execute shoots efficiently while maintaining high creative and editorial standards.
- Contribute to the development of visual assets for promotion across the CNN app and other digital platforms.
Qualifications & Experience...- 6+ years of experience producing digital-first video content.
- A passion for health and wellness, with a demonstrated interest in the space.
- Someone who participates in whatever zeitgeist conversation is happening online!
- Deep understanding of digital trends and the ability to participate meaningfully in current online and cultural conversations.
- Strong storytelling instincts paired with sharp research and editorial judgment
- Hands-on experience managing and leading shoots
- Podcasting or audio experience is a plus
- Editing skills are a plus
