NIKE, Inc

Principal, Sports Marketing, Team/Athlete Men's Basketball

NIKE, Inc$125K — $150K *
Hospitality & Recreation
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 8+ years of experience in Sports Marketing or Brand Marketing
  • Bachelor's degree in Business, Marketing, or related field
  • Strong portfolio management and negotiation skills
  • Deep understanding of the basketball industry across various levels
  • Proven ability to embrace ambiguity and drive change
  • Expertise in partnership management and internal collaboration
  • Strong critical thinking and interpersonal skills

Responsibilities

  • Inform invest/divest decisions for the Men's Basketball Sports Marketing Portfolio
  • Partner with brand and business teams for maximum value from athlete and team partnerships
  • Align men's basketball athletes with Nike's sustainability and community goals
  • Execute budget with precision in forecasting and communication
  • Lead collaborative efforts with a data-driven and passionate approach

Benefits

  • Work in a diverse team environment
  • Access to a broad network of cross-functional collaborators
  • Opportunities for professional growth and development
  • Engagement in impactful projects related to community and sustainability initiatives
  • Work in a people-first environment that prioritizes safety and engagement
Full Job Description
WHAT YOU WILL WORK ON

You will be part of a diverse team, aligned to the men's offense, to effectively serve our Athletes, Teams and Partnerships - end to end, from youth to pro basketball.
  • You will inform all invest/divest decisions with the Men's Basketball Sports Marketing Portfolio.
  • You'll partner closely with cross-functional brand and business partners at the Global and Geo level to ensure that Nike gets maximum value from our athlete and team partnerships.
  • Ensure our men's basketball athletes are aligned against Nike's Purpose Offense, specifically around sustainability, community, diversity and equality.
  • Execute the budget with accountability around accurate forecasting and communication.
  • Lead with collaboration, a growth attitude, be data driven and remain passionate about key priorities


WHO YOU WILL WORK WITH

You will report to the Sr. Director of Mens Basketball Sports Marketing and work directly with the NA Basketball Men's Team. You will be part of a diverse team aligned to the men's offense, signature athletes, and athlete/brand experience. You'll partner closely with the Sports Marketing Service Team. Additionally you will work with Brand Marketing, Energy, Athlete Business Development, and Product Merchandising leaders to ensure Sports Marketing efforts are in service of brand and business objectives.

WHAT YOU BRING
  • 8+ years of experience in Sports Marketing, Brand Marketing, or closely related field
  • Bachelor's degree in Business, Marketing, Communications, or a related field; equivalent combination of education and experience accepted
  • Proven ability to embrace ambiguity and change, helping the team adapt and remain productive
  • Portfolio management, critical thinking and negotiation skills
  • Basketball industry knowledge across Men's and Womens (Grassroots, Collegiate, NBA/WNBA)
  • Partnership management; ability to develop and leverage internal and external partnerships
  • Enterprise thinking, end-to-end business knowledge
  • Capability to drive interpersonal alignment at all levels of the organization
  • Execute results in a balanced way, serving our consumers and partners, while engaging and growing our people in a safe and people-first environment
  • Ability to drive cross functional collaboration and create willingness to strive for outstanding results

About NIKE, Inc

Nike is a sporting goods company that designs, develops, and markets footwear, apparel, equipment, and accessory products. The company offers various categories of shoes including running, training, basketball, soccer, sport-inspired urban shoes, and kids' shoes. It also provides shoes for aquatic activities, baseball, football, cheerleading, golf, lacrosse, outdoor activities, skateboarding, tennis, volleyball, walking, wrestling, and various athletic and recreational uses. In addition, the company offers sports-inspired lifestyle apparel, athletic bags, and accessory items. Further, it provides a line of performance equipment including bags, socks, sports balls, eyewear, timepieces, electronic devices, bats, gloves, protective equipment, golf clubs, and various equipment designed for sports activities under the NIKE brand name, as well as markets apparel with licensed college and professional team and league logos. Additionally, it offers licenses to produce and sell NIKE brand swimwear, children's apparel, training equipment, eyewear, electronic devices, and golf accessories. The company also markets its products under the brand names of Converse, Chuck Taylor, All Star, One Star, Umbro, Jack Purcell, Cole Haan, Bragano, and Hurley. It sells its products to retail accounts through stores, independent distributors, and licensees, as well as through its Website, nikestore.com. As of May 31, 2009, Nike, Inc. operated 338 retail stores in the United States and 336 retail stores internationally. The company was founded in 1964 and is headquartered in Beaverton, Oregon.

Nike Careers

Join the dynamic world of Nike, Inc., a global leader in sports apparel and innovation, where your career can flourish in an environment that fosters diversity, leadership, and growth. At Nike, we believe in bringing out the best in our team members through continuous professional development and a culture that celebrates creativity and innovation. Work You’ll Do Become a part of Nike’s mission to inspire and innovate towards a better world. Engage in work that intersects with cutting-edge technology, market-leading strategies, and sustainable practices that define the future of the sports industry. Lead with us at the forefront of the global marketplace, where your skills in leadership, teamwork, and innovation can shine. Nike offers a unique position in the industry, combining deep industry expertise with a relentless pursuit of excellence. Collaborate with a diverse team of professionals who are pioneers in their fields. Nike, Inc. employs over 75,000 passionate and talented individuals worldwide, all dedicated to moving the world of sports forward. Introducing Nike’s Professional Growth and Development Opportunities We are committed to fostering an inclusive environment where every team member can succeed. Nike offers a variety of job opportunities, from in-store retail positions to corporate roles in design, marketing, and technology. Do Innovative Work Join us and contribute to our mission of bringing inspiration and innovation to every athlete* in the world. (*If you have a body, you are an athlete.) Deliver targeted solutions and drive innovation through your unique perspective and skills. At Nike, Inc., your work directly contributes to our global impact. Be Part of a Great Team Engage in meaningful work that connects with consumers and impacts millions worldwide. Our team benefits from unparalleled capabilities, a commitment to diversity training, and a culture that encourages professional growth and networking. Future-Proof Your Career Advance your career with Nike’s comprehensive benefits and support systems. We provide extensive training, development programs, and leadership courses to help you reach your full potential. Explore Discover how Nike is leading in sustainable innovation and pushing the boundaries of what’s possible in the sports industry. The Nike Employment Experience Our combined efforts in innovation, culture, and leadership make Nike, Inc. not just a place to work, but a place to grow a rewarding career. Clients and employees alike look to Nike for new strategies and impactful solutions in a rapidly evolving industry. Stay Connected Join Our Team Search for open positions that match your skills and interests. We are always on the lookout for curious, driven, creative, and solution-oriented team players. SEARCH NIKE JOBS Keep Up to Date Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here. READ CAREERS BLOG Job Alert Emails Customize your subscription to receive job alerts, the latest news, and insider tips tailored to your preferences. Explore the exciting and rewarding opportunities that await at Nike, Inc.
Learn more about NIKE, Inc
Size
73,300 employees
Market Cap
$184.6 billion
Industry
Net Income
$2.8 billion
Founded
1964
5 Year Trend
+6.3%
Revenue
$38.2 billion
NASDAQ

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