The Principal Program Manager - Privacy Product & Data Innovation serves as a high-impact individual contributor within the Privacy organization, acting as the strategic and operational connective tissue between the Privacy program and Intuit's product innovation, data analytics, and marketing technology functions. This role requires a candidate who can blend deep fluency in advertising technology ecosystems - including identity resolution, consent management, pixel governance, and data clean rooms - with experience evaluating or deploying privacy-enhancing technologies (PETs) like federated learning, differential privacy, and secure multi-party computation.
Operating at the frontier where privacy intersects with data and product innovation, this role transcends traditional compliance workflow management. The Principal Program Manager will be tasked with identifying and enabling privacy-safe data opportunities that generate business value, while establishing the cross-functional processes, governance frameworks, and technical standards necessary for the competitive and responsible use of first-party data in a post-third-party-cookie environment.
The Principal Program Manager is a member of the Data Privacy team within the Company's Legal, Compliance & Policy Organization. The ideal candidate will consistently demonstrate strong organizational and execution skills, working knowledge of privacy regulations, and experience partnering with legal, technical, and operational teams in a fast-paced technology environment.
ResponsibilitiesAdTech Governance and Compliance
- Support governance of the Company's advertising technology stack, including monitoring existing and emerging standards and regulations such as IAB TCF, Global Privacy Control, and DMA, and translating applicable terms into operational requirements for Products, Engineering, and Marketing teams.
- Track IAB Tech Lab, W3C, NIST, and ICO guidance, making recommendations for their applicability to the Company, and supporting Privacy's representation in industry working groups, and third party evaluations.
First-Party Data Analytics & Product
- Help to drive Privacy's engagement with first-party data product initiatives, including as applicable: CDP builds, audience segmentation programs, financial data analytics products, personalization engines, and data clean room implementations.
- Define and enforce data governance guardrails governing how first-party data is collected, stored, enriched, and activated.
- Partner with Product and Engineering teams to embed Privacy by Design at the earliest stages of data product development.
Data Innovation
- Serve as the Privacy team's forward-looking voice on emerging data uses - including AI/ML model training on customer data, synthetic data generation, data monetization partnership, and novel analytics applications
- Establish data innovation governance frameworks, processes, and dashboards designed to enhance executive engagement and oversight.
Privacy Enhancing Technologies (PETs)
- Manage the enterprise PETs roadmap, evaluating, piloting, and scaling relevant methods including differential privacy, synthetic data, federated learning, homomorphic encryption, secure multi-party computation (SMPC), tokenization, and trusted execution environments (TEEs)
- Coordinate with Privacy Engineering on technical implementation.
- Develop and champion business cases for PETs investments in partnership with Privacy Counsel and Leadership.
Qualifications- 3-5+ years of in-house experience supporting privacy, regulatory, compliance, or risk management programs in a technology-driven environment
- Demonstrated experience driving end-to-end program or project management for cross-functional initiatives
- Demonstrated success in working with cross-functional compliance and technical stakeholders, such as Legal, Security, Risk, and product and engineering teams
- Experience working with compliance tools, workflow systems, or documentation repositories to support issue tracking, reporting, and audit readiness
- Strong communication, organizational, and writing skills, including preparation of program documentation, status updates, and stakeholder-facing materials
- Ability to translate legal and regulatory guidance into practical, well-documented processes and operational steps, with appropriate supervision
- Technologically adept, with a working knowledge of Generative AI tools and capabilities
- Attention to detail, sound judgment, and the ability to manage multiple priorities in a time-sensitive environment
- Commitment to diversity, inclusion, empathy, and intellectual curiosity
- BS/BA degree or equivalent experience
Preferred Qualifications- Working knowledge of global privacy and data protection laws and regulatory frameworks, including U.S. state privacy laws (e.g., CCPA/CPRA, VCDPA etc.), GDPR and UK GDPR, PIPEDA
- Experience building or maturing adtech governance systems or supporting privacy regulatory compliance across multiple jurisdictions
- Prior experience working closely with privacy counsel or compliance professionals
- Familiarity with data subject rights operations, including opt-in/opt-out preference management and Global Privacy Control implementation
- Technical or systems-oriented background is a plus
- IAPP certification (e.g., CIPP, CIPM, and/or CIPT) preferred
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Intuit provides a competitive compensation package with a strong pay for performance rewards approach. This position may be eligible for a cash bonus, equity rewards and benefits, in accordance with our applicable plans and programs (see more about our compensation and benefits at ). Pay offered is based on factors such as job-related knowledge, skills, experience, and work location. To drive ongoing fair pay for employees, Intuit conducts regular comparisons across categories of ethnicity and gender.
The expected base pay range for this position is:
San Diego $178,000 - $241,000
Mountain View, CA $194,000- $262,000
New York $194,500- $263,000
Oakland, CA $194,000- $262,000
