Amazon

Principal Product Manager Tech - Ad Server, Publisher Decision Engine

Amazon$179K — $243K *
Consumer Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in a relevant field.
  • Proven experience with roadmap strategy and definition.
  • Strong leadership skills with effective cross-team communication.
  • Hands-on experience collaborating with engineering teams.
  • Expertise in data analysis for informed decision-making.
  • Background working with scientific teams on algorithm inputs.

Responsibilities

  • Create a roadmap to enhance PG Deal Delivery Rates.
  • Design algorithm inputs and outputs utilizing controller theory.
  • Define algorithm requirements considering seasonality and advertiser needs.
  • Execute and refine experiments to boost PG deal efficiency.
  • Analyze deal delivery metrics to pinpoint underperformance issues.
  • Collaborate on design reviews with engineering and applied science teams.
  • Conduct data analysis to assess algorithm changes and recommend improvements.

Benefits

  • Comprehensive health insurance including medical, dental, vision, and prescription plans.
  • 401(k) matching to help secure your financial future.
  • Generous paid time off policy for work-life balance.
  • Supportive parental leave and family benefits.
  • Employee Assistance Program for mental health and wellness support.
Full Job Description
We are seeking a Principal PMT for the Publisher Decision Engine - Ad Server team to own and improve Programmatic Guaranteed deal delivery, which is a key offering from Amazon Ads that enables publishers to monetize their inventory.

Key job responsibilities

The Amazon Ads and PubTech Ad Server team owns and operates multiple algorithms that work together to optimize Programmatic Guaranteed (PG) deal delivery. These algorithms incorporate PG deal forecasts to determine how to pace deals toward their impression and spend targets, set appropriate impression goals, and select which PG deal(s) to serve for each incoming bid request.

As a PM of PG deal deliver in the Ad server team, your key responsibilities will include:

1. Creating a roadmap to improve current PG Deal Delivery Rates across our advertisers.

2. Design current algorithm inputs and outputs and leverage controller theory to improve PG deal delivery.

3. Define requirements for algorithms that account for seasonality, trends, advertiser delivery expectations (even, front loaded, etc), revenue implications and others .

4. Design experiments and iterate to improve on PG Deal Delivery.

A day in the life

Your morning will begin with analyzing Programmatic Guaranteed deal delivery metrics, identifying underperforming campaigns and diagnosing root causes across the pacing algorithms, delivery planner targets, and ad selection logic. As you identify root causes and systemic issues, you will collaborate with TPMs on the delivery program to align stakeholder expectations and troubleshoot critical delivery gaps. The afternoon involves cross-functional design reviews with engineering teams and applied science teams across delivery planner, pacing algorithms, deal selection, ad ranking, and bid request optimization systems. You will define requirements to iterate on the pacing algorithm implementation, ensuring it accounts for traffic seasonality and advertiser delivery preferences, while simultaneously working on new features like dynamic daily goal adjustments and improved PG deal prioritization logic. Your day closes with data deep-dives using analytics tools to measure the impact of recent algorithm changes on delivery rates and revenue, preparing recommendations for the next sprint's roadmap to drive the team closer to the delivery target for standard activation PG deals.

About the team

You'll join a group of product managers, applied scientists, and engineers Amazon's advertising ecosystem focused on improving PG deal delivery across. Our team owns the Publisher Ad server that owns forecasting total available impressions for a PG deal, Delivery planner that provides how many impressions a deal has to deliver to hit final impression target, deal selection and ad selection that selects the ad (that could be PG) for a given ad. These systems and algorithms enable Programmatic Guaranteed product delivery, helping advertisers secure inventory commitments with confidence while maximizing publisher yield. We work at the intersection of large-scale data engineering, statistical modeling, and product strategy. The team collaborates closely with yield optimization, sales, and publisher-facing teams to ensure our forecasts drive critical business decisions. We value technical depth, data-driven decision making, and the ability to translate complex analytical problems into practical product solutions.

BASIC QUALIFICATIONS

- Bachelor's degree

- Experience owning/driving roadmap strategy and definition

- Experience as a strong leader who can prioritize well, communicate clearly and effectively influence across cross-functional teams

- Experience directly working with engineering teams

- Experience in data analysis and leveraging analytics to make decisions

- Experience in working with science teams influencing the algorithm inputs and outputs

PREFERRED QUALIFICATIONS

- Knowledge of data structures, algorithm design, statistics, and system design

- Experience formulating and solving predictive modeling, machine learning, forecasting or statistical modeling problems

- Experience in programmatic advertising

- Experience in improving Pacing algorithms leveraging Controller Theory

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.

USA, CA, Sunnyvale - 206,900.00 - 279,900.00 USD annually

USA, NY, New York - 197,900.00 - 267,800.00 USD annually

USA, WA, SEATTLE - 179,900.00 - 243,400.00 USD annually

About Amazon

Audible is a provider of spoken audio information and entertainment , on the Internet. They provide premium spoken audio content, such as audio versions of books and newspapers and radio programs, that is delivered over the Internet and played back on personal computers and hand-held electronic devices. The Audible service allows consumers to purchase and download their content from their Website, store it in digital files and play it back on personal computers and electronic devices. More than 15,000 hours of audio content are available on their Web site, including audio versions of books, periodicals and radio programs. Several manufacturers have agreed to support and promote the playback of their content on their hand-held audio-enabled electronic devices.

Amazon Careers

Joining Amazon presents an unparalleled opportunity to become part of a vibrant team pushing the boundaries of innovation and growth in the global marketplace. As a leader in e-commerce, technology, and logistics, Amazon offers a variety of job opportunities that cater to a range of skills and professional interests. Work You’ll Do At Amazon, every day is an opportunity to collaborate with the brightest minds in technology and business to redefine what’s possible. Whether you’re interested in software development, marketing, human resources, or customer service, Amazon has a position waiting for you. Transform the way the world shops and innovates with our diverse and inclusive team. Amazon is not just a company; it’s a community where you can drive real change and contribute to projects impacting millions globally. Lead with Innovation and Leadership Amazon is the perfect place to enhance your leadership and innovation skills. Our culture encourages pushing the envelope and imagining the unimaginable. Here, you will lead projects that challenge the status quo and define new industry standards. Work with a team that values diversity and is committed to creating an inclusive environment. Our leadership is focused on harnessing the collective power of unique perspectives to foster growth and innovation. Explore Amazon’s Employment Benefits Amazon’s commitment to its employees extends beyond just career growth. We offer competitive benefits, including health care, parental leave, and diversity training, ensuring that our team not only excels professionally but also enjoys well-being and security. Internship and Networking Opportunities Start your career with an Amazon internship and gain hands-on experience that matters. Our internships provide a gateway to full-time employment and an opportunity to network with professionals across various sectors of the company. Future-Proof Your Career With Amazon, your career path is filled with numerous opportunities for advancement. Our learning and development programs are designed to nurture your professional growth and keep you at the forefront of industry trends. Stay Connected Join Our Team Discover the job opportunities at Amazon that match your skills and interests. We are constantly on the lookout for passionate, curious, and innovative team players ready to make a difference. Keep Up to Date Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here. Job Alert Emails Customize your subscription to receive job alerts, the latest news, and insider tips tailored to your preferences. Explore the exciting and rewarding career opportunities that await at Amazon. Amazon is more than just a company—it’s a platform for building a promising future. Whether you’re starting or looking to advance your career, Amazon offers the resources, support, and network you need to succeed. Join us, and be a part of our continuing mission to be Earth's most customer-centric company.
Learn more about Amazon
Size
1,608 employees
Market Cap
$832.6 billion
Industry
Net Income
$21.3 billion
Founded
1994
5 Year Trend
+28.1%
Revenue
$386 billion
NASDAQ

Similar Jobs

More Jobs at Amazon

More Consumer Technology Jobs

Find similar Principal Product Manager Tech - Ad Server, Publisher Decision Engine jobs: