Principal Product Designer

Guild.ai, Inc

$130K — $180K *
Consumer Technology
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 8+ years of product design experience with an impressive portfolio
  • Proficient in integrating AI tools into the design process
  • Experience creating AI-powered design solutions
  • Skilled in web and mobile design with tools like Figma
  • Comfortable with technical complexities and hands-on coding experience
  • Collaborative, with a focus on quality work and team success

Responsibilities

  • Shape product direction and roadmap alongside cross-functional team members
  • Design for two distinct audiences: enterprise buyers and technical developers
  • Manage end-to-end product challenges from discovery to production delivery
  • Simplify complex AI infrastructure concepts into user-friendly experiences
  • Enhance design systems through quality improvements in shared components

Benefits

  • Engage with challenging design problems in AI infrastructure
  • Enjoy a flat team structure with high ownership of projects
  • Gain direct access to founders, impacting product decisions
  • Thrive in a fast-paced environment with an emphasis on craft
Full Job Description
THE ROLE

We're looking for a Principal Product Designer who's ready to roll up their sleeves and do some of the most interesting design work in AI infrastructure right now. Guild's design team is small, flat, and full-stack - everyone ships, and everyone has real ownership over the quality of what we build. You'll work across product surfaces alongside engineers, researchers, and founders, moving fast from problem to solution without losing sight of craft. Design and product work as one team here - setting priorities together, moving in the same direction. But there's real autonomy in how you get there. You'll be expected to make calls, ship, and learn without needing sign-off at every step.

In this role you'll bring an AI-native workflow to everything you touch - using AI to think faster, prototype quicker, and push quality higher. We're building an AI product, and we expect our design practice to reflect that - experimenting with new tools, pushing what's possible, and helping define what AI-native design looks like at a company like Guild. Low ego, high craft. That's the team you'd be joining.

WHAT YOU'LL DO

- Bring a strong, opinionated perspective on how the product should serve our users and where it should go - actively shaping product direction, roadmap priorities, and PMF decisions alongside product and engineering, not just executing on them

- Design across the full product experience for two distinct but connected audiences enterprise buyers who need clarity and confidence to adopt, and developers and technical users who demand precision, depth, and tools that respect their workflow

- Own problems end-to-end within your product team, from early discovery and problem framing through prototyping, validation, and shipping production-quality solutions

- Translate complex AI infrastructure concepts - agents, observability, governance, deployment - into experiences that feel intuitive and trustworthy regardless of the user's technical depth

- Contribute to the design system by raising the quality bar on shared components, patterns, and interaction standards - thinking in systems, not one-offs

WHAT WE'RE LOOKING FOR

- 8+ years of product design experience with a portfolio demonstrating strong craft, systems thinking, and the ability to simplify genuinely complex workflows

- Already working in an AI-native way - AI tools are embedded in your process, not just something you're starting to explore

- Experience building AI-powered design solutions or designing for AI-driven products

- Fluent across web and mobile design with a strong design process and foundation - Figma, prototyping tools, and whatever else gets the idea across fastest. Design-led first, technical second

- Technically fluent in complex product spaces - comfortable with front-end constraints, and has hands-on coding experience, whether production code or vibe coding to get ideas across

- Low ego, high craft - you care about the work and you're energized by collaboration

BONUS

- Experience in AI infrastructure, developer tools, or enterprise SaaS

- Familiarity with agent-based systems, observability tooling, or deployment workflows

- Experience at a category-defining company in an emerging space

- Background at an early-stage company navigating PMF - comfortable with ambiguity, fast pivots, and a bias toward shipping and learning

WHY GUILD

- Work on genuinely hard design problems at the frontier of AI infrastructure

- Flat team, high ownership - your work ships and people notice

- Direct access to founders and real influence on how the product evolves

- Fast pace, real problems, and a team that takes craft seriously

Compensation

Competitive base salary + meaningful equity + comprehensive benefits (health, dental, 401k, flexible PTO). Compensation varies based on experience.

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