Principal Front-End Engineer [Growth]

3Play Media

$200K — $225K *
Information Technology
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 8+ years of front-end and infrastructure-adjacent web development experience.
  • Deep knowledge of modern React meta-frameworks (Remix, Next, Tanstack Start).
  • Active involvement with AI coding agents and related harnesses.
  • Strong command of Cloudflare and AWS services.
  • Experience in setting up deployments via GitHub Actions.
  • Proven record of frontend migrations without interrupting product workflows.
  • Solid skills in API and database schema design.

Responsibilities

  • Build agent tools and workflows to enhance developer experience.
  • Develop features in Remix and Astro applications alongside the Growth team.
  • Manage and improve infrastructure for app development and agent support.
  • Maintain a modern and aesthetically pleasing front-end foundation.
  • Set up monitoring and testing systems for site performance and accessibility.

Benefits

  • Remote work flexibility with an option for office collaboration in Boston.
  • A culture that encourages curiosity and the use of AI tools across functions.
Full Job Description
3Play Media • Remote - US • $200,000 - $250,000
The Role

We are looking for a Principal-level engineer to join our Growth team with significant front-end and platform experience. This role sits at the intersection of platform engineering, product craft, and modern marketing - you'd build and manage infrastructure for both our Remix product and our Astro marketing site, deliver features alongside the rest of the team, and help build the agentic development platform that lets the whole company - engineers, marketers, designers - ship more, faster, and with higher quality.

You won't be inheriting a playbook. You'll be helping write one. You'd be a great fit if you believe the product is the brand, have good taste in design and dependencies, have already been pushing the frontier on AI-assisted development, and want to ensure we build a performant and accessible experience across all projects.
What You'll Do
  • Build up our agent tools and workflows - custom Claude skills, MCP servers, agent loops, and the developer-experience scaffolding around them - so every engineer is meaningfully faster, and so non-technical team members can safely ship content changes and agent-coded pages using Claude Code.
  • Do real product work in our Remix and Astro applications alongside the rest of the Growth team - building product pages, managing our design systems, and improving marketing page layouts.
  • Dive into our infrastructure to support agents and app development - including Cloudflare (Workers, routing, edge config), Sanity CMS, GitHub Actions, and the product deployments we manage with Werf / Helm / Kubernetes.
  • Keep our frontend foundation modern, sane, and beautiful.
  • Set up monitors, tests, metrics, dashboards, and traces so we have confidence in page weight, SEO, uptime, accessibility, and visual regressions.
Who You Are
Must-haves
  • 8+ years of front-end and infrastructure-adjacent web development, with deep experience in at least one modern React meta-framework (Remix, Next, Tanstack Start, or similar).
  • Active, daily use of AI coding agents in your real work (Claude Code, Cursor, Codex, or similar), with a track record of building the harness - not just using it. Your own rules, skills, MCP servers, subagents, or agent loops. At this level this is table stakes; we want a peer who's helping construct the agentic platform, not waiting to wedge into one.
  • A high-agency, bias-for-action way of working. If we hand you a problem outside your immediate stack - a Cloudflare Worker, a Helm chart, a database schema - your default is to roll up your sleeves and figure it out.
  • Cloud fluency with Cloudflare (Workers, Pages, DNS, R2, edge config) and AWS (S3, CloudFront, Lambda[redacted], Route53, IAM, ECS).
  • Experience setting up deployments and preview environments on GitHub via GitHub Actions or similar.
  • A track record of leading non-trivial frontend migrations - framework upgrades, theme foundations, build-tool swaps, monorepo restructures - without stalling product work in the process.
  • Smart opinions about the package ecosystem, dependency hygiene, lockfile discipline, and the cost of every package you add.
  • Understanding of a headless CMS and marketing SEO needs - Sanity preferred, but experience with Ghost, Contentful, WordPress headless, or similar is great.
  • Strong API and database schema design skills.
  • Empathy and communication skills - you'll work closely with marketing, design, product, and engineering to align on requirements and translate them into direct, actionable work.
  • A design sensibility - you can tell when something looks off before a designer does, and you care enough to fix it.
Nice-to-haves
  • You've shipped animation-heavy marketing or product pages with Framer Motion, Lottie, Remotion, Rive, or similar.
  • You've maintained a public-facing site with a meaningful Lighthouse / Core Web Vitals budget.
  • You've built or contributed to internal developer tooling that other engineers actually love using.
  • Experience with Kubernetes and Terraform.
  • Experience with a Rails monolith environment.
AI at 3Play

3Play is building AI into how we work across every function. We don't expect expertise - we expect curiosity. If you've used AI tools to work smarter, automated something that used to be manual, or found a better way to do your job with technology, that mindset belongs here.

Compensation & Location

Base salary range: $200,000 - $225,000

This role is bonus eligible

Location: Remote friendly- Boston Office

Employment type: Full-time

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