WEC Energy Group

Principal Customer Program Manager - Energy Efficiency Marketing

WEC Energy Group$90K — $169K *
Energy & Utilities
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in Marketing, Communications, Public Relations, Media, Business Administration, or a related field.
  • Senior position requires 5+ years of experience in marketing or related fields; Principal requires 7+.
  • Experience in marketing utility energy efficiency programs.
  • Strong interpersonal and communication skills, both written and verbal.
  • Proficiency in standard office software (MS Office) and marketing tools.

Responsibilities

  • Leads brand positioning and develops marketing plans to achieve energy efficiency goals.
  • Directs customer-focused communication initiatives to support utility marketing plans.
  • Manages budget and contracting for energy efficiency marketing.
  • Supervises internal staff and external contractors to ensure efficient execution.
  • Presents on energy efficiency marketing initiatives to different stakeholders.
  • Cultivates partnerships with key organizations to enhance marketing strategies.
  • Partners with internal teams for coordinated marketing efforts.

Benefits

  • Comprehensive health, dental, and vision insurance.
  • Retirement savings plan with company match.
  • Paid time off and holiday leave.
  • Professional development and training opportunities.
Full Job Description
WEC Business Services LLC, a subsidiary of WEC Energy Group, is seeking a Principal Customer Program Manager - Energy Efficiency Marketing in our Chicago, Illinois location.

Job Summary

The Sr/Principal Customer Program Manager - Energy Efficiency Marketing is responsible for building awareness of and inspiring customer participation in our company's energy efficiency programs for Peoples Gas and North Shore Gas. The ideal candidate has experience developing and executing engagement campaigns, managing internal teams and external contractors, and working with leadership teams to implement strategic initiatives. In the role, the candidate will leverage their experience in long-term strategic planning, communications, and be adept at managing day-to-day marketing activities on-time and on-budget.

Job Responsibilities

  • Leads efforts to establish brand positioning and develops strategic marketing plans to achieve energy efficiency portfolio participation, savings, and spend goals
  • Directs the development and implementation of customer focused communication initiatives to strategically support utility portfolio and program marketing plans
  • Manages budget, requests for proposal and contracting related to all portfolio and program energy efficiency marketing activities
  • Supervises internal marketing staff and external marketing and outreach contractors/subcontractors to ensure effective execution of the energy efficiency marketing strategies in a timely and cost-effective manner
  • Presents on utility energy efficiency marketing initiatives to external and internal engagements
  • Cultivates and manages external partnerships beneficial to driving energy efficiency marketing strategies key sponsorship organizations and related industry organizations
  • Partners with internal teams including Corporate Communications and Governmental Affairs as well as external utility marketing peers to coordinate marketing plans and deliver related initiatives
  • Oversees preparation of professional presentations and relevant materials
  • Evaluates effectiveness and impact of current marketing initiatives with tracking and analysis to inform and guide future activities
  • Presents ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets


This is a job family (Senior Customer Program Manager / Principal Customer Program Manager) posting where the experience of the selected candidate will determine the level offered

Minimum Qualifications

  • Bachelors degree with one of the preferred majors: Marketing, Communications, Public Relations, Media, Business Administration, or related discipline
  • Senior Customer Program Manager requires 5+ years of experience in marketing, communications, public relations, media relations, community relations or related field
  • Principal Customer Program Manager requires 7+ years of experience in marketing, communications, public relations, media relations, community relations or related field


Preferred Qualifications

  • Experience in marketing utility energy efficiency programs and initiatives, including managing budgets and staff
  • Excellent interpersonal and communication skills (both written and verbal)
  • Demonstrated ability to represent the voice of a brand and bring success stories to life
  • Proven relationship-building skills at all levels of the organization
  • Proven success in developing marketing plans and campaigns
  • Strong project management, analysis, decision making and problem solving skills
  • Excellent organizational skills with the ability to prioritize, pay attention to detail and manage multiple tasks
  • Proficient in standard office software (MS PowerPoint, Word, Outlook, Excel, etc.)
  • Familiarity with marketing tools and analytics for graphic design, email marketing, social media, etc.

End Date: 09/14/2026

Pay Range Minimum: $90,507.56

Pay Range Maximum: $169,135.98

The pay range reflects the minimum and maximum for the position at the time of posting and may be modified in the future. The starting salary/pay within the pay range will be based on several factors, as applicable, but not limited to, relevant education, qualifications, certifications, experience, skills, geographic location, shift, travel requirements, collective bargaining agreements, and business and organizational needs. At WEC Energy Group, it is not typical for an individual to be hired at or near the top of the range for their role.

WEC Energy Group benefits

We reserve the right to modify the application deadline or discontinue accepting applications for any position if deemed necessary.

Learn more at Careers

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About WEC Energy Group

WEC Energy Group is one of the nation’s largest electric and natural gas delivery companies, with deep operational expertise, scale and financial resources to meet the region’s future energy needs. They focus on reliable service, customer satisfaction and shareholder value. Thery’re privileged to provide vital services to nearly 4.4 million customers in Wisconsin, Illinois, Michigan and Minnesota. Their scale and geographic proximity allow for operating efficiencies across their 70,000 miles of electric distribution lines, 44,000 miles of natural gas distribution and transmission lines, and 8,800 megawatts of reliable power plant capacity. They’re committed to delivering world-class reliability and the very best customer care – anywhere. Their customers are at the heart of their business, and they work every day to help grow and support the communities they serve. As a Fortune 500 company, they value and develop their employees who are making a difference in a mission that matters.

WEC Energy Group Careers

Join the dynamic team at WEC Energy Group, a leading utility company that’s powering growth and innovation across the region. As part of our team, you’ll engage in meaningful work that makes a real difference in the communities we serve.

Work You’ll Do

At WEC Energy Group, we offer a variety of job opportunities that allow you to collaborate with some of the most talented professionals in the energy sector. Our commitment to leadership in the industry is unwavering, and we empower our team to lead through innovative projects and transformative strategies.

Transform Your Career

Step into a professional landscape filled with growth and learning opportunities. At WEC Energy Group, we are dedicated to your career advancement and professional development. Our leadership and diversity training programs are designed to enhance your skills and prepare you for future challenges, fostering a culture of knowledge and innovation.

Join Our Inclusive Team

Diversity and inclusion are at the core of our employment philosophy. We believe that a diverse team is a strong team, and we strive to create an inclusive environment where everyone feels valued and can contribute their best work. Our culture is one of collaboration, respect, and mutual support, making WEC Energy Group a great place to build a career.

Internship Programs

Kickstart your career with WEC Energy Group’s internship programs. These opportunities allow you to gain hands-on experience, develop essential industry skills, and network with professionals. Internships are a stepping stone to full-time positions within our company and are a great way to enhance your resume and interview skills.

Benefits of Joining Our Team

Choosing a career at WEC Energy Group means more than just employment. It means being part of a team that values your contribution and cares about your well-being. Our comprehensive benefits package supports your health, financial security, and work-life balance. You’ll also enjoy the perks of continuous learning and the chance to engage with cutting-edge technology in the energy sector.

Explore Job Opportunities

Whether you’re a seasoned professional or new to the energy field, we have positions that match a wide range of skills and experiences. Explore our open positions and find where you can make a difference at WEC Energy Group.

Stay Connected

Keep up to date with the latest at WEC Energy Group: - **Search WEC Energy Group Jobs**: Find positions that match your skills and interests. We look for passionate, curious, and solution-driven team players. - **Read Careers Blog**: Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here. - **Job Alert Emails**: Personalize your subscription to receive job alerts, latest news, and insider tips tailored to your preferences. Discover the exciting and rewarding opportunities that await. Join WEC Energy Group and be part of a company that’s leading the way in energy innovation and community service. Your future in energy starts here!
Learn more about WEC Energy Group
Size
6,938 employees
Market Cap
$30 billion
Industry
Net Income
$1.2 billion
Founded
1981
5 Year Trend
+2.2%
Revenue
$7.2 billion
NASDAQ

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