Market Growth Strategies & New Store Development

• Own the enterprise market growth strategy, defining where and how BSRO expands based on data-driven opportunity sizing and financial return threshold (in partnership with New Store Development team).
• Build and maintain analytical frameworks, leveraging consumer, demographic, psychographic, mobility, and competitive data to inform market planning, site selection, and portfolio optimization strategies.
• Serve as an industry and market expert on competitive and market intelligence, including traveling to key locations across West Retail.
• Partner with the Director, Real Estate Market Research & Strategy and Executive Director, Real Estate Development, on the site selection process, considering factors such as growth strategy, market demand, demographics, traffic patterns, retail synergy, competition, and local regulations.
• Develop, implement, and optimize data to support market planning and strategy, leveraging demand-driven market intelligence and advanced sales forecasting models.
• Lead the technical review and preparation of sales projections for development and portfolio initiatives.
• Develop and present data-driven recommendations and executive presentations for capital planning and real estate investment decisions

Portfolio Management

• Develop store and market strategies and conduct comprehensive market reviews; present in meetings at both Division and Corporate levels.
• Own portfolio-wide capital allocation frameworks, prioritizing investments across remodels, relocations, closures, and new developments.
• Refine and manage quantitative multi-variable ranked scoring model to support selection of store remodel and refresh prioritization, incorporating field operations insights and qualitative inputs
• Monitor portfolio performance and key real estate KPIs, identifying opportunities to improve market penetration, store productivity, customer access, and investment returns.
• Partner with Real Estate Asset Management team to evaluate sites with lease renewal negotiations or lease options, and propose long-term strategies for these assets.
• Develop strategies and regularly review comparative brand analysis to identify the optimal brand for existing stores that operate in markets with multiple in-house brands (Firestone Complete Auto Care, Tires Plus, Wheel Works, etc.).
• Lead cross-functional alignment with Real Estate Data Engineer to devise and guide the build of custom reporting to display complex data insights in easily digestible formats leveraging PowerBI, Tableau, etc.
• Own and manage updates / refinement of existing quarterly executive Real Estate dashboards related to existing store metrics, characteristics, performance, etc.
• Evaluate and recommend strategies for asset monetization, ownership structures, and portfolio optimization (e.g., sale-leasebacks, lease to own conversions, ground lease, new ownership models, etc.)
• Lead strategic reviews of portfolio performance, identifying underperforming assets and driving action plans (reposition, relocate, exit).
• Perform correlation analysis to identify and understand optimal conditions and site characteristics for store operations and translate findings into portfolio strategies for new and existing stores.
• Lead strategic forum for thought partnership with senior leaders across Real Estate, Finance, Operations, and Marketing.
• Other responsibilities and duties as assigned by real estate leadership.

• Bachelor’s Degree in Real Estate, Finance, Market Research, Statistics or related fields, is desired.
• 8-10+ years working in a corporate setting with experience in retail real estate, market strategy, analytics, consulting, or related fields.
• Demonstrated experience leading teams or cross-functional initiatives at scale
• Demonstrated ability to influence cross-functional stakeholders and communicate complex analyses to executive audiences with experience supporting executive-level decision-making and capital planning.
• Ability to translate business requirements and specifications into actionable strategies, insights, and executable plans with minimal direction or oversight.
• Experience with retail site selection, market planning, portfolio optimization, or real estate strategy.
• Advanced proficiency in Microsoft Excel and PowerPoint; strong working knowledge of Microsoft Word.
• Experience utilizing GIS, spatial analytics, trade area analysis, or location intelligence platforms (e.g., Esri, Alteryx, Placer.ai, Buxton, Kalibrate, or similar tools) is preferred.
• Experience with SQL, database querying, and large-scale data environments is preferred.
• Experience with data visualization tools (e.g., Power BI, Tableau) is preferred.
• Domestic travel as needed to visit markets, prospective sites, or existing stores (~10-20%)

At Bridgestone, you are Free to Be

We believe people can only provide superior service and quality to others when they feel safe bringing their chosen version of themselves to work. We believe in championing all perspectives, individuals and teams because we understand the importance of seeing the world and our business through many different lenses. So, show us what you are made of, because who you are is what we need.

What we offer

At Bridgestone, what really matters is to foster co-creation opportunities and empowering you to be creative and curious to make mobility safer, more efficient, and more sustainable for future generations. Whatever role you fill, when you represent Bridgestone, you are a valued teammate, and part of our larger mission to “Serve Society with Superior Quality”, for that, we offer you more than just a competitive compensation; we will provide you:

• A supportive and engaging onboarding experience to ensure a smooth transition into our team.
• The opportunity to develop and grow, through training and regular mentorship.
• Corporate Social Responsibility activities.
• A truly global, dynamic and challenging work environment.
• Agility and work/life effectiveness and your long-term well-being.
• An effective and inclusive team.