PC Publishing & PR Manager - Games

ByteDance

$133K — $242K *
Media
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of PR experience in gaming or related industries
  • Strong media network across gaming platforms
  • Excellent communication and relationship management skills
  • Experience in cross-functional collaboration
  • Deep knowledge of gaming industry and culture, especially PC and major-brand communities

Responsibilities

  • Develop and execute media strategy for PC and brand-oriented mobile games in Europe and North America
  • Manage relationships with mainstream gaming media and tailor communication strategies
  • Conduct targeted pitching to secure media coverage opportunities
  • Strategize collaboration with influential gaming exhibitions
  • Evaluate ROI of exhibition participation and coordinate with vendors
  • Lead publishing processes across major gaming platforms
  • Drive exposure through business partnerships and platform operations

Benefits

  • Access to medical, dental, and vision insurance from day one
  • 401(k) savings plan with company match
  • Paid parental leave and disability coverage
  • Life insurance and wellbeing benefits
  • 10 paid holidays and 10 paid sick days annually
  • 17 days of Paid Personal Time, increasing with tenure
Full Job Description
Develop and execute media strategy for PC games and brand-oriented mobile games in the European and North American markets - Manage connections with mainstream gaming media; proactively understand editors' preferences; tailor communication strategies based on game attributes; conduct targeted pitching to secure more media coverage opportunities. - Strategize collaboration with globally influential gaming exhibitions (especially in Europe and North America); understand the publishing value and costs of exhibitions for the assigned game genres; evaluate ROI; coordinate with vendors to execute respective exhibition participation. - Lead general publishing processes across major gaming platforms (Steam, PlayStation, Xbox, etc.); drive exposure opportunities through business partnerships and platform operations. Qualification Minimum Qualifications - 5+ years of PR experience in gaming or other related industries. - Strong media network across multiple gaming platforms and deep understanding of media landscapes. - Excellent communication and relationship management skills. - Cross-functional collaboration experience (social media, community, PR, etc.) - Deep involvement in the gaming industry; familiar with PC and major-brand gamer communities and gaming culture. Job Information 【For Pay Transparency】Compensation Description (Annually) The base salary range for this position in the selected city is $133950 - $242820 annually. Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units. Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure). The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

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