Apple

Partnerships Marketing Lead

Apple$130K — $180K *
Media
11 - 15 years of experience
Job Overview by Ladders

Qualifications

  • 12+ years in licensed merchandising for entertainment properties.
  • Expertise in licensing entertainment IP and managing product initiatives.
  • Proven ability to present and collaborate with senior executives.
  • Experience in developing strategic pitch materials and creative concepts.
  • BA/BS in Marketing, Advertising, or Business.

Responsibilities

  • Develop promotional product strategies tailored to specific shows and films.
  • Create detailed plans with objectives, timelines, and milestones.
  • Collaborate with internal teams, licensors, and external agencies for effective execution.
  • Ideate and present creative concepts to partners, ensuring excellence from conception to launch.
  • Engage with creative teams to align concepts and promotional strategies across series and films.
  • Lead the creation of persuasive presentation materials and pitch decks for stakeholders.

Benefits

  • Opportunity to work with a leading brand in the industry.
  • Collaborative and dynamic team environment.
  • Engagement with high-profile external partners and brands.
  • Access to cutting-edge marketing and promotional resources.
  • Involvement in high-impact strategic campaigns that drive business growth.
Full Job Description
As part of the Apple TV promotions & partnerships team, this role will lead the creation and execution of promotional programs and branded products with external partners, and will be responsible for driving strategic campaigns that expand brand reach, enhance consumer engagement, and support business growth. Develop promotional product strategies and creative concepts tailored to shows and films. Create comprehensive plans with clear objectives, timelines and milestones. Collaborate closely with internal Apple TV teams, licensors, brand partners, and external agencies to ensure alignment and effective execution. Ideate and present creative concepts to potential partners while ensuring excellence from conception to launch. Collaborate with Apple TV creative teams to maintain consistency across series and film campaign integrations. Engage with series/film creative teams to align on concepts and promotional strategies. Lead the creation of high-quality presentation materials and pitch decks for internal and external stakeholders. 12+ years of experience in licensed merchandising for entertainment properties, including work at studios, licensing agencies, or within relevant consumer brands. Extensive expertise in licensing entertainment IP and managing the full lifecycle of consumer product initiatives-from strategy to execution. Proven ability to present to and collaborate with senior-level executives, both internally and externally. Strong experience in developing pitch materials, including strategic planning, creative concepts and deck building. BA/BS in Marketing, Advertising, or Business Experience reviewing early production content Skilled in presentation deck design and creative development Collaborative, outgoing, and thrives in dynamic team environments

About Apple

Apple is a corporation that designs, manufactures, and markets mobile communication and media devices, personal computers, portable digital music players, and sells a variety of related software, services, peripherals, networking solutions, and third-party digital content and applications. Apple provides many products and services, including iPhone; iPad; iPod; Mac; Apple TV; a portfolio of consumer and professional software applications; the iOS and OS X operating systems; iCloud; and accessories, service, and support offerings. It sells its products worldwide through its retail stores, online stores, direct sales force and third-party cellular network carriers, wholesalers, retailers, and value-added resellers to the consumer and also sells third-party iPhone, iPad, Mac and iPod compatible products, including application software and accessories through its online and retail stores. Introduced in 1984, the Macintosh was the first widely sold personal computer with a graphical user interface (GUI). That feature and others such as an improved floppy drive design and a low-cost hard drive that made data retrieval faster helped Apple cultivate a reputation for innovation. Apple was named as the most admired company in the United States in 2008 and in the world from 2008 to 2012 by the Fortune magazine. The company was founded by Steven Paul Jobs, Steve Wozniak, and Ronald Gerald Wayne on April 1, 1976, and is headquartered in Cupertino, California.

Apple Careers

Join Apple, a place where extraordinary people gather to do their best work. Our ever-expanding global team is at the forefront of innovation and leadership in the tech industry. At Apple, we're not just building products—we're crafting the kind of wonder that revolutionizes entire industries. It's the diversity of our people and their ideas that inspires the innovation that runs through everything we do, from amazing technology to industry-leading environmental efforts. Work You’ll Do Embark on a journey with Apple’s market-leading team to help some of the world’s most influential companies navigate their path to digital mastery with cutting-edge technology and services. Transform industries and touch lives with your unique ideas at Apple. Here, you’ll lead through a unique position at the intersection of technology, creativity, and robust industry expertise. Collaborate with a global team of professionals who are at the top of their game in technology and design. Apple isn’t just a company, it’s a community of innovators and passionate thinkers. Introducing the Apple Innovation and Leadership Initiative We are building a market-leading team to drive our efforts in delivering groundbreaking solutions and services. At Apple, job opportunities are abundant, offering you the chance to explore diverse roles from engineering to marketing, all designed to empower your career growth. Do Innovative Work Join the largest group of creative and technical experts in the world—professionals dedicated to redefining what’s possible through technology and innovation. Deliver targeted solutions through a depth and breadth of expertise that’s unmatched, driving forward our commitment to excellence and leadership in every project we undertake. Be Part of a Great Team Engage in a wide range of projects utilizing Apple’s technology and resources. Harness the unparalleled capabilities, global scale, and joint solution development that only Apple can offer. Future-Proof Your Career Advance your career with limitless opportunities at Apple. Go as far as your ambition takes you with unmatched training, development, and certification support. Explore Discover how Apple is leading the way in tech innovation: [With iOS] Businesses can streamline operations and enhance customer interactions... READ MORE Smart home technology integration that sets the standard for convenience and security... READ MORE The Apple Experience Our combined service capabilities, global scale, and joint solution development help clients overcome challenges and lead transformation in their industries. Clients worldwide look to Apple for new strategies and solutions that drive growth and innovation in the digital era. Stay Connected Join Our Team Search open positions that match your skills and interests. We look for passionate, curious, creative, and solution-driven team players. Whether you’re seeking a professional role, an internship, or a leadership position, Apple offers a variety of employment opportunities. SEARCH APPLE JOBS Keep Up to Date Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here. READ CAREERS BLOG Job Alert Emails Personalize your subscription to receive job alerts, latest news, and insider tips tailored to your preferences. See what exciting and rewarding opportunities await at Apple, a company committed to diversity, innovation, and leadership. Explore job opportunities, employment benefits, and the culture of growth and innovation at Apple. Prepare your resume, hone your interview skills, and ready yourself for a career at one of the most prestigious companies in the world. Join us in pushing the boundaries of what is possible.
Learn more about Apple
Size
154,000 employees
Market Cap
$2,074.3 billion
Industry
Net Income
$63.9 billion
Founded
1976
5 Year Trend
+11.5%
Revenue
$294.1 billion
NASDAQ

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