About the RoleWe are hiring a Partner Marketing Manager to own and execute joint go-to-market plans across a portfolio of strategic technology partners and independent software vendors. This role will turn ecosystem relationships into focused programs across launches, campaigns, customer proof, enablement, events, and demand generation that accelerate adoption, strengthen partner advocacy, and drive measurable business impact.
You will work closely with Partnerships, Sales, Product Marketing, Field Marketing, Communications, and partner organizations to prioritize opportunities and move plans from strategy through execution. This is a highly cross-functional individual contributor role with no people-management responsibility, built for someone who can operate across a broad ecosystem, work through influence, and create repeatable motions in ambiguity.
This role is based in San Francisco and follows a hybrid work model, with three days per week in the office.
In this role, you will:- Create and execute joint go-to-market plans across priority technology partners and ISVs, spanning launches, campaigns, customer proof, enablement, events, and demand generation, with clear goals for adoption, pipeline, and revenue impact.
- Build compelling ecosystem narratives, messaging, and positioning for integrated solutions, joint value propositions, and shared customer outcomes.
- Launch and scale co-marketing programs across campaigns, webinars, customer stories, product launches, executive events, thought leadership, and demand generation.
- Set investment priorities across a diverse partner portfolio using clear business criteria, partner readiness, customer relevance, and measurable impact.
- Partner with Sales, Partnerships, Product Marketing, Field Marketing, and Communications to align GTM priorities and execution.
- Enable internal and partner-facing teams with messaging frameworks, partner collateral, customer proof points, and sales enablement materials.
- Coordinate initiatives across partner marketing, alliances, product, sales, and executive stakeholders.
- Track performance across pipeline, sourced or influenced revenue, adoption, engagement, and partner health, and use insights to improve programs.
You might thrive in this role, if you have:- 10+ years of experience in partner marketing, product marketing, strategic alliances, ecosystem marketing, or enterprise go-to-market roles.
- Experience developing and executing joint go-to-market programs with strategic technology, software, or enterprise partners.
- Strong understanding of ecosystem business models and the ability to prioritize across partners with different levels of maturity, reach, and opportunity.
- Strong storytelling and messaging skills, with the ability to simplify complex technical concepts into compelling customer value.
- Proven ability to operate cross-functionally and influence stakeholders across multiple organizations and levels.
- Experience building and scaling integrated marketing programs that drive measurable business outcomes.
- Strong executive presence and comfort operating in fast-moving, ambiguous environments.
- Excellent program management and organizational skills, with strong attention to detail and follow-through.
- Analytical mindset with experience measuring campaign and partnership performance through pipeline, adoption, engagement, or revenue metrics.
- Passion for AI and excitement about shaping how businesses adopt transformative technologies.
