Data Partnerships @ Clay As the first marketer for Data Partnerships at Clay, you'll build and scale the marketing programs that power our relationships with dozens of data providers. Unlike a traditional partner marketing role focused on a handful of strategic partnerships, this role is about creating leverage-developing the playbooks, content, and campaigns that let us drive impact across a broad and growing partner ecosystem. You'll own the marketing relationship with our data partners: crafting joint messaging, coordinating co-marketing moments, and building the enablement resources that help partners talk about Clay effectively. You'll also design the scalable programs (partner newsletters, campaign-in-a-box kits, tiered engagement models) that allow us to maintain strong relationships without 1:1 attention for every partner. This role requires someone who can think systemically about how to engage a portfolio of partners while still delivering high-quality, personalized-feeling experiences. You'll balance creative campaign work with operational rigor, and you'll be comfortable building from scratch in a fast-moving environment. What you'll do: • Co-Marketing & Campaigns - Develop and execute joint marketing campaigns with data partners-webinars, content collaborations, product launches, marketplace promotions - Create partner messaging frameworks and positioning that articulate the joint value of Clay + partner data - Coordinate partner participation in Clay marketing moments (product launches, events, seasonal campaigns) • Enablement at Scale - Build self-serve co-marketing toolkits: one-pagers, case study templates, social copy, listing assets - Create and maintain partner-facing resources that help partners position and promote Clay to their audiences - Develop internal enablement materials so Clay's GTM teams understand our data partners and can speak to their value • Scaled Partner Engagement - Own the partner communications calendar: newsletters, product updates, co-marketing opportunities - Design tiered engagement programs that match investment to partner potential (high-touch for top partners, programmatic for the long tail) - Track partner marketing engagement and program performance; iterate based on results • Cross-Functional Coordination - Partner closely with Product Marketing on positioning and competitive messaging - Work with the Data Partnerships team on partner prioritization and relationship context - Coordinate with Events, Content, and Demand Gen on partner integration into broader marketing initiatives What you'll bring: • 4-6 years in partner marketing, field marketing, or integrated campaigns-ideally at a B2B SaaS company with a partner ecosystem • Experience building scalable marketing programs across multiple partners (not just 1:1 bespoke campaigns) • Strong content and copywriting skills: you can write a compelling partner email, a crisp one-pager, and a webinar abstract • Project management chops: you can keep multiple campaigns and partners moving simultaneously • Comfort with ambiguity and building from scratch-this is a new function and you'll be defining the playbook • Bonus: experience in data partnerships, marketplaces, or API/developer ecosystems