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THE VALUE YOU’LL BRING:

The position summary states the general nature and purpose of the job. Overall accountabilities are defined in this section.

The Omnicommerce Manager will play a pivotal role in shaping and executing omnichannel strategies that align with brand objectives and business goals. Reporting to the Director of Commerce & Integration, this position will spearhead the development and management of annual plans that enhance brand presence and drive performance across key retail accounts within the designated region. Acting as a strategic connector, the Omnicommerce Manager will foster seamless collaboration between internal sales and trade teams and retail partners to ensure fully integrated and effective market execution.

WHAT YOU’LL DO:

The below statements are intended to describe the general nature and level of work being performed by people assigned to this job. They are not intended to be an exhaustive list of all responsibilities, duties, and skills required of personnel so classified. May perform other duties as assigned.

• Collaborative Strategy Development – Work collaboratively with internal sales & trade teams, brand & business management teams, retail partners, and agency counterparts to develop fully integrated shopper/ecommerce marketing plans against business objectives.

• Data-Driven Decision Making – Employ a data-forward mindset to include Scintilla and Circana to ensure all plans and tactics will deliver on expected measurement, meet program objectives, and achieve KPIs.

• Agency Partnership Management – Manage a close relationship with agency executional arm to ensure error-free work.

• Budget & Financial Oversight – Responsible for annual budget tracking, contract management, and invoice processing.

• Leadership: Drives a positive employee experience through leadership by way of employee development and coaching.

WHAT WE’RE SEEKING:

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals to perform the essential functions.

• Education & Experience: Bachelors’ Degree from an accredited four-year college or university in Business, Marketing, or related field and 5+ years relevant marketing experience; or equivalent combination of education and experience, required.

• Leadership Skills: 2+ years of demonstrated experience in team management/development or project leadership is required.

• Key Skills: Strategic and critical thinking, problem-solving, data-driven mindset, and innovation.

• Expertise: Retail Media Networks, digital marketing/eCommerce (retailer media platforms, mobile, social), digital shelf, retailer search, and coupon management technologies.

• Market Knowledge: Translate consumer and shopper insights to drive actionable sales and conversation at Walmart and Sam's Club.

• Analytical Ability: Skilled in leveraging shopper data and insights to drive business decisions and program proposals.

• Tools & Data Sources: Proficient in IRI, Nielsen, Numerator, and other syndicated data platforms.

OTHER SKILLS THAT MAKE YOU STAND OUT:

• Soft Skills: Self-motivated, adaptable, resourceful, and thrives under pressure. Outstanding project management, communication, and relationship-building capabilities.

• Travel: Willingness to travel up to 20%.