New Channels Product Manager

$100K — $130K *
Consumer Technology
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 10+ years of experience in digital product management, with a focus on mobile or AI-based systems.
  • Strong track record in optimizing workflows and improving user experience in enterprise applications.
  • Experience in assessing and implementing emerging sales technologies.
  • Excellent analytical, communication, and collaboration skills.
  • Familiarity with Agile/Scrum methodologies.

Responsibilities

  • Drive improvements to the Mobile Platform focusing on user workflow and experience enhancements.
  • Identify and resolve user pain points by developing modern mobile solutions for sales operations.
  • Evaluate and pilot new technologies to enhance or replace existing sales tools.
  • Develop strategies for the smooth adoption and realization of new digital channels.
  • Collaborate with cross-functional teams to align product capabilities with business goals effectively.
  • Support change management and training for the sales organization during new implementations.
  • Drive innovation through user-centered design thinking and rapid experimentation.

Benefits

  • Opportunity to lead the modernization of digital sales processes.
  • Ability to influence and drive technology adoption within teams.
  • Access to a collaborative environment with cross-functional partnerships.
  • A role that emphasizes innovation and shaping the future of sales interactions.
Full Job Description

This isnt just about incremental enhancements; its about reinventing how sales executives and financial advisors engage with digital tools - anticipating their evolving needs and contributing to a digital-first, modern sales experience.

Role Overview

The New Channels Product Manager is an individual contributor responsible for driving forward the mobile channel and shaping any new digital channels added to the Sales Product ecosystem. This role focuses on optimizing current mobile capabilities while exploring and piloting emerging technologiesincluding next-generation CRM extensions, mobile solutions, and potential agentic or AI-enabled channels.

You will partner closely with cross-functional teams to deliver seamless, intuitive, high-performing solutions that enhance sales effectiveness and support business goals.



Key Responsibilities

Optimize the Mobile Channel

  • Drive improvements to the Mobile Platform, focusing on workflow optimization, UX enhancements, and performance improvements for the sales crew.
  • Identify user pain points and develop intuitive, modern mobile solutions to support day-to-day sales operations.



Shape and Implement New Channels

  • Assess, pilot, and recommend new technologiesincluding agentic CRM extensions, mobile innovations, and entirely new channels that may augment or replace existing tools.
  • Develop strategies that ensure smooth adoption and value realization when rolling out new channels.



CrossFunctional Collaboration

  • Work closely with product, technology, UX, sales, and strategy partners to align capabilities with business goals and sales team needs.
  • Support change management, training strategies, and rollout readiness for the sales organization.



Champion Innovation

  • Promote usercentric design thinking and rapid experimentation to validate concepts and accelerate learning cycles.

Ideal Candidate Attributes

  • Holistic thinker with a passion for modernizing digital sales processes.
  • Proactive problem solver who thrives in dynamic, fastpaced environments.
  • Skilled at driving technology adoption and influencing without authority.
  • Committed to enabling sales teams and delivering measurable business outcomes.



Core Responsibilities:

  • Leads digital product management activities for multiple digital products, or one strategic product.
  • Collaborates with cross-functional teams to create best practices that drive significant change to the client experience.
  • Coaches digital product teams towards best practices and learnings. Ensures delivery of messaging, communication, and customer outreach as necessary.
  • Partners with stakeholders to resolve production and implementation issues in a timely manner, and supports/drives escalations where required to enable rapid delivery.
  • Leads the planning, development and implementation of new digital products. Defines and analyzes markets, developing detailed product features and requirements, and developing implementation plans.
  • Employs a variety of qualitative and quantitative analysis techniques to continually improve the user experience.
  • Participates in and provides recommendations for ongoing business planning and departmental prioritization activities.
  • Participates in special projects and performs other duties as assigned.


Qualifications:

  • Minimum 10 years of experience in product management or digital strategy roles. At least 3 years leading large cross-functional teams on major organizational projects preferred.
  • Bachelors degree (B.E./B.Tech/B.A./B.Sc.) in Business, Computer Science, Engineering, or related field required; Masters degree (MBA or equivalent) preferred.
  • Good to have skills in digital product lifecycle management, market analysis, customer experience design, and stakeholder management. Strong capability in data-driven decision-making, product innovation, and cross-functional collaboration.
  • Proficiency in tools such as Jira, Confluence, Aha!, and data analytics platforms (e.g., Tableau, Power BI) is preferred.
  • Excellent verbal and written communication, critical thinking, and strategic planning abilities.
  • Any of the following certifications are preferred: Certified Scrum Product Owner (CSPO), Pragmatic Institute Product Management Certification, SAFe Product Owner/Product Manager (POPM).
  • Ability to thrive in fast-paced environments, balancing multiple priorities while delivering high-impact results.

Special Factors

Sponsorship

Vanguard is not offering visa sponsorship for this position.

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