Brightspeed

Martech Enablement Operations Lead

Brightspeed • $90K — $130K *
US-AnywhereRemote in Charlotte, NC
Consumer Technology
8 - 10 years of experience
2 weeks ago
Job Overview by Ladders

Qualifications

  • 8+ years of hands-on data analytics expertise
  • Strong strategic mindset with capability to translate business goals into scalable Martech solutions
  • Demonstrated leadership and ownership experience across cross-functional teams
  • Effective prioritization, planning, and delegation skills across multiple workstreams
  • Proven track record of delivering measurable outcomes
  • Excellent communication skills for influencing diverse stakeholders
  • Adaptable to fast-paced, evolving environments

Responsibilities

  • Own and lead end-to-end customer lifecycle marketing workstreams
  • Architect and optimize cross-channel customer journeys for data-driven experiences
  • Establish and evolve data architecture and governance practices
  • Act as the bridge between Marketing and IT to define requirements and guide implementation
  • Drive the roadmap and prioritization of Martech initiatives
  • Lead analyses to identify gaps, inefficiencies, and opportunities
  • Influence strategy across Marketing, IT, Product, and Analytics teams

Benefits

  • Work primarily in a sedentary office environment
  • Regular use of standard office productivity equipment
  • Occasional travel for vendor meetings or industry events
  • Standard business hours with some flexibility during peak periods
Full Job Description
Job Description

We are seeking a Martech Enablement Operations Lead to join our growing Marketing team. In this role, you will serve as the end-to-end owner of our marketing technology ecosystem and customer insights tech stack, leading the design, execution, and continuous optimization of marketing programs.

You will drive the data insights & AI usecases for customer engagement experiences, across multi-channel marketing (Doo2Door, Outbound Calling, Email Marketing, Digital Marketing) and other core Martech solutions. This role blends strategic leadership, technical expertise, and operational excellence to deliver scalable, high-impact customer experiences.

Impact:
  • Own and lead end-to-end customer lifecycle marketing workstreams, from grooming through execution, optimization, and measurement, driving incremental revenue, conversions, engagement, and increased customer retention
  • Architect and optimize cross-channel customer journeys that deliver best-in-class, data-driven experiences
  • Establish and evolve data architecture and governance practices to enable personalization, segmentation, and measurement at scale
  • Act as the primary bridge between Marketing and IT, defining clear requirements and guiding technical implementation to achieve business outcomes
  • Drive roadmap and prioritization of Martech initiatives, tools, and capabilities to enhance speed, scalability, and long-term platform health and business goals
  • Lead deep-dive analyses to identify gaps, inefficiencies, and opportunities, and translate insights into best practices, standards, and governance
  • Influence cross-functional strategy across Marketing, IT, Product, and Analytics to align on customer experience outcomes


Qualifications

You will thrive in this role if you:
  • Have 8+ years of hands-on data analytics with a strong grasp of platform capabilities and limitations
  • Bring a strategic mindset with the ability to translate business goals into scalable Martech solutions
  • Demonstrate strong leadership and ownership, with experience driving initiatives across cross-functional teams
  • Are highly effective at prioritization, planning, and delegation across multiple concurrent workstreams
  • Have a proven track record of delivering measurable outcomes, balancing long-term vision with near-term execution
  • Possess excellent communication skills, enabling you to influence stakeholders across technical and non-technical audiences
  • Thrive in a fast-paced, evolving environment and can adapt quickly while maintaining high standards


A plus if you have:
  • Experience in the telecommunications industry or related fields
  • Marketing Cloud Certification strongly preferred
  • Bachelor's Degree in Business Administration, Marketing or related field


Language Skills:
  • Required: English


Physical Demands:

Work is primarily sedentary, performed indoors from a home or company office environment. The role requires regular use of a computer, telephone, and other standard office productivity equipment. Occasional travel may be required for vendor meetings, industry conferences, or internal team events (estimated up to 10% of time). Standard business hours apply, with occasional evening or weekend availability required during peak campaign periods or critical launches.

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Additional Information

About Brightspeed

BrightSpeed is a broadband and telecommunications services company that serves homes and businesses. The goal of Brightspeed is to advance a society in which both individuals and organizations have access to the connectivity they require to complete important tasks. The company, which employs over 4,000 people, is dedicated to closing the digital divide by establishing a cutting-edge fiber network and providing customers with a seamless and easy-to-use connection experience.

Brightspeed Careers

Joining Brightspeed offers an unparalleled opportunity to become part of a dynamic team of professionals in a company known for its commitment to technological innovation and leadership. Brightspeed is currently expanding its talented workforce, presenting a wealth of job opportunities across various sectors.

Explore Career Opportunities

Brightspeed is seeking skilled individuals eager to drive growth and lead in the fast-paced tech industry. With a range of positions open, from entry-level to senior leadership roles, Brightspeed is a prime destination for those looking to make a significant impact in their professional lives.

Innovation and Professional Growth

At Brightspeed, innovation isn't just a buzzword; it's the cornerstone of the company culture. Employees are encouraged to push boundaries and think outside the box, which is evident in the company's robust portfolio of cutting-edge solutions. Professionals at Brightspeed enjoy a culture that fosters personal and professional growth, ensuring that every team member can realize their potential.

Diversity and Inclusion

Brightspeed is committed to creating a diverse and inclusive work environment. The company believes that diversity training and leadership are critical to fostering an inclusive culture where everyone feels valued and empowered. This commitment is reflected in Brightspeed's proactive hiring practices and supportive company policies.

Benefits and Employee Well-being

Understanding the importance of a balanced life, Brightspeed offers comprehensive benefits designed to support the health, well-being, and financial security of all team members. Employees enjoy competitive benefits packages that promote a healthy work-life balance, essential for long-term career satisfaction and personal growth.

Internship Programs and Career Development

For those starting their careers, Brightspeed’s internship programs provide invaluable industry experience and a chance to develop essential skills in a real-world setting. Interns at Brightspeed work on meaningful projects, gain hands-on experience, and learn from leaders in the field, setting the stage for successful careers in technology.

Networking and Career Advancement

Brightspeed supports its employees' career paths with ample opportunities for networking and professional development. Regular workshops, seminars, and training sessions are available, allowing employees to enhance their skills and advance their careers within the company.

Applying for a Position

Candidates interested in pursuing a career with Brightspeed are encouraged to review available job opportunities on the Brightspeed Careers page. To apply, candidates should prepare their resume to highlight relevant experience and skills and submit it through the Brightspeed job portal. The interview process at Brightspeed is designed to assess not only professional qualifications but also a candidate's fit with the company’s culture and values.

Stay Connected with Brightspeed Careers

Keep up to date with the latest from Brightspeed by following the company on its careers blog. Here, one can find career tips, insider perspectives, and industry-leading insights that can be put to use today—all from the people who work at Brightspeed.

Job Alert Emails

Stay informed about new employment opportunities tailored to specific career preferences by subscribing to Brightspeed job alert emails. Discover exciting and rewarding opportunities that await at Brightspeed, where innovation meets professional excellence.

Join the Brightspeed Team

Search for positions that match skills and interests. Brightspeed looks for passionate, curious, creative, and solution-driven team players ready to contribute to a leading-edge company. Search Brightspeed jobs today and take the first step towards a fulfilling career.
Learn more about Brightspeed
Size
1,001 employees
Industry
Telecommunications & Hardware
* Ladders Estimates

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