U.S. Bank

Marketing Performance & Business Insights

U.S. Bank • $119K — $140K *
Finance & Insurance
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree or equivalent experience required.
  • 8+ years in analytics, business intelligence, or marketing performance preferred.
  • Advanced Excel proficiency.
  • Experience with Tableau, Power BI, or similar tools necessary.
  • Strong analytical, communication, and presentation skills essential.

Responsibilities

  • Develop and maintain marketing performance reports and dashboards.
  • Analyze campaign and business performance data for trends and opportunities.
  • Translate complex data into actionable insights for leadership.
  • Collaborate with Finance and Business Intelligence for aligned reporting strategies.
  • Support enterprise marketing dashboard and KPI framework development.
  • Present findings and recommendations to business partners.
  • Establish and improve reporting processes for a growing marketing organization.

Benefits

  • Comprehensive healthcare (medical, dental, vision) options.
  • Life insurance (basic and optional term) policies available.
  • Short-term and long-term disability insurance provided.
  • Paid parental leave and pregnancy disability benefits.
  • 401(k) and employer-funded retirement plans.
  • Generous paid vacation allowance, scaling with tenure.
  • Up to 11 paid holidays annually.
  • Adoption assistance program.
  • Sick and Safe Leave accrual based on hours worked.
Full Job Description
Job Description

U.S. Bank is seeking a Marketing Performance & Business Insights professional to help drive strategic decision-making through analytics, reporting, and performance measurement.

In this role, you will partner with Marketing leadership, Finance, and Business Intelligence teams to develop reporting, analyze business and campaign performance, and provide recommendations that improve marketing effectiveness and business outcomes. You will play a key role in shaping how marketing performance is measured across the organization.

Key Responsibilities
  • Develop and maintain marketing performance reports, dashboards, and executive-level metrics.
  • Analyze campaign, budget, and business performance data to identify trends and opportunities.
  • Translate complex data into actionable insights and recommendations for leadership.
  • Partner with Finance, Business Intelligence, and business stakeholders to align reporting and measurement strategies.
  • Support the development of enterprise marketing dashboards and KPI frameworks.
  • Present findings and recommendations to leadership and business partners.
  • Establish and improve reporting processes that support a growing marketing organization.


This role requires working from a U.S. Bank location three (3) or more days per week.

Basic Qualifications
  • Bachelor's degree, or equivalent work experience.
  • Eight or more years of experience in analytics, business intelligence, marketing performance, reporting, or a related field.
  • Advanced Excel skills.
  • Experience with Tableau, Power BI, or similar data visualization tools.
  • Strong analytical, communication, and presentation skills.


Preferred Qualifications
  • Marketing analytics or campaign performance reporting experience.
  • Salesforce and/or Salesforce Marketing Cloud reporting experience.
  • Experience creating executive dashboards and performance reporting.
  • Payments industry experience strongly preferred.
  • Financial services industry experience preferred.
  • Ability to connect data insights to business strategy and decision-making.


What You'll Bring
  • Strong reporting and analytical capabilities.
  • Comfort presenting insights to senior leaders.
  • Ability to interpret data and provide meaningful business recommendations.
  • Experience building processes, dashboards, and measurement frameworks.
  • Collaborative approach and strong cross-functional partnership skills.


Benefits:

Our approach to benefits and total rewards considers our team members' whole selves and what may be needed to thrive in and outside work. That's why our benefits are designed to help you and your family boost your health, protect your financial security and give you peace of mind. Our benefits include the following:
  • Healthcare (medical, dental, vision)
  • Basic term and optional term life insurance
  • Short-term and long-term disability
  • Pregnancy disability and parental leave
  • 401(k) and employer-funded retirement plan
  • Paid vacation (from two to five weeks depending on salary grade and tenure)
  • Up to 11 paid holiday opportunities
  • Adoption assistance
  • Sick and Safe Leave accruals of one hour for every 30 worked, up to 80 hours per calendar year unless otherwise provided by law


Review our full benefits available by employment status here.

The salary range reflects figures based on the primary location, which is listed first. The actual range for the role may differ based on the location of the role. In addition to salary, U.S. Bank offers a comprehensive benefits package, including incentive and recognition programs, equity stock purchase 401(k) contribution and pension (all benefits are subject to eligibility requirements). Pay Range: $119,765.00 - $140,900.00

Posting may be closed earlier due to high volume of applicants.

About U.S. Bank

U.S. Department of the Treasury is a government agency responsible for promoting economic prosperity and ensuring financial security. The department is responsible for a wide range of activities such as advising on economic and financial issues, encouraging sustainable economic growth, and fostering improved governance in financial institutions.

U.S. Bank Careers

Join the dynamic team at U.S. Bank, one of the nation's top banking institutions, where your career journey is as promising as the services we provide to our customers. At U.S. Bank, we are committed to fostering a culture of innovation, leadership, and diversity that is unmatched in the industry.

Explore Job Opportunities and Growth

At U.S. Bank, we offer a variety of job opportunities that cater to a range of skills and professional interests. Whether you are looking for a position in finance, technology, customer service, or management, U.S. Bank is hiring talented individuals who are eager to contribute to our mission and grow with us.

Internship Programs

Kickstart your career with U.S. Bank’s internship programs. These opportunities are designed for ambitious students who want to gain hands-on experience and develop essential skills in a real-world setting. Our internships provide a platform to engage with experienced professionals and explore potential career paths within the company.

Benefits and Employment Perks

Choosing a career at U.S. Bank means more than just employment. We offer comprehensive benefits designed to enhance your life and well-being. From health and wellness programs to retirement plans, we ensure our team members are supported both personally and professionally.

Our Commitment to Diversity and Inclusion

Diversity and inclusion are at the core of our values at U.S. Bank. We are dedicated to creating an environment where all employees feel valued and included. Our diversity training programs are part of our commitment to an inclusive workplace, where everyone can thrive.

Leadership and Professional Development

Leadership at U.S. Bank is about more than guiding teams – it's about inspiring them. We invest in leadership training and professional development programs that help our employees become the best in their fields. By fostering a culture of learning and growth, we prepare our team members to take on new challenges and leadership roles.

Networking and Innovation

Networking at U.S. Bank goes hand in hand with innovation. Our employees are encouraged to connect with colleagues and industry leaders through various networking events and professional groups. This collaborative environment fuels innovation and allows us to stay ahead in a competitive industry.

Join Our Team

Are you ready to take the next step in your career? Explore the open positions at U.S. Bank and find where your skills and passions align with our needs. Prepare your resume, sharpen your interview skills, and get ready to join a team where your career can flourish.

Stay Connected with U.S. Bank Careers

Keep up to date with the latest career tips, insider perspectives, and industry-leading insights from U.S. Bank. Personalize your subscription to receive job alerts and updates that match your career interests.

Search U.S. Bank Jobs

Discover the exciting and rewarding career opportunities waiting for you at U.S. Bank. Search and apply for jobs that match your skills and interests. Join us and be part of a team that values growth, leadership, and innovation.

READ CAREERS BLOG

Stay ahead in your career with U.S. Bank – where your growth is our priority.
Learn more about U.S. Bank
Size
68,796 employees
Market Cap
$66.2 billion
Industry
Net Income
$4.9 billion
5 Year Trend
+0.5%
NASDAQ

Similar Jobs

More Jobs at U.S. Bank

More Finance & Insurance Jobs

Find similar Marketing Performance & Business Insights jobs: