Marketing Manager (Public Sector)

Aikido Security

$90K — $110K *
Education, Government & Non-Profit
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3-7 years of experience marketing to government, defense, or public sector audiences
  • Broad, cross-functional marketing background across various channels
  • Strong understanding of government/defense messaging and buyer nuances
  • Confidence to shape messaging and challenge generic approaches
  • Ability to operate independently and drive cross-team initiatives
  • Organized, proactive, working well in a fast-paced startup
  • Bonus points for experience in developer tooling, DevOps, or cybersecurity

Responsibilities

  • Own the marketing strategy and execution for ASD, enhancing the government and defense vertical
  • Collaborate with content, web, PR, events, and demand generation teams to launch programs
  • Develop compelling messaging that resonates with federal/government buyers
  • Support marketing efforts for industry events and VIP programs
  • Drive government-focused content and digital campaigns
  • Ensure ASD priorities are included in overall company marketing plans

Benefits

  • Short decision lines with significant ownership and impact on projects
  • Opportunities for rapid growth and increased responsibilities
  • Competitive pay and equity offerings
  • High trust environment with strong company values
  • Flexible working hours
  • Informal company culture adhering to core values
Full Job Description
As our Marketing Manager (Public Sector), you'll own and drive marketing for Aikido Strategics and Defense (ASD), shaping how we show up to government and defense buyers, building messaging that speaks their language, and making sure the right programs actually get off the ground. You'll have full ownership to drive messaging, campaigns, events, and cross-functional execution for this fast-growing vertical.

Responsibilities
  • Own the marketing strategy and execution for ASD, leveraging Aikido's broader marketing engine to support a distinct government and defense vertical
  • Partner closely with content, web, PR, events, and demand gen teams to get ASD programs launched
  • Develop messaging and positioning that resonates with federal/government buyers, acting as the internal voice of the government/defense customer
  • Support field marketing efforts around industry events, private dinners, and VIP programs
  • Drive government-focused content, campaigns, and digital presence
  • Ensure ASD priorities are represented in broader company marketing plans


  • 3-7 years of experience marketing to government, defense, or public sector audiences
  • Broad, cross-functional marketing background and ability to work across a variety of channels including content, events, digital, web, and campaign execution
  • Strong understanding of government/defense messaging and buyer nuance
  • Confidence to shape messaging and push back when generic commercial approaches won't work
  • Ability to operate independently and move work forward across teams
  • Organized, proactive, and comfortable working in a fast-paced startup environment
  • Bonus points if you have experience in developer tooling, DevOps, or cybersecurity


What you can expect
  • Short decision lines. Big ownership. Shape the projects that matter and ship fast.
  • Grow as fast as we do. Take on more, own more, and carve out your own path.
  • Top-tier tech pay and equity.
  • High trust, strong values, zero corporate BS.
  • Flexibility in working hours.
  • A company that sticks to its values in an open and informal atmosphere.


We hire for talent, drive, and potential. Everything else is noise.

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