Amazon

Marketing Manager, Brand Partnerships

Amazon$88K — $155K *
Retail & Consumer Goods
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 4+ years of professional non-internship marketing experience
  • Experience using data and metrics to drive improvements
  • Proficient in Excel or Tableau for data manipulation
  • Proven record of building and executing cross-functional marketing campaigns
  • Experience producing promotional material for Owned & Operated channels
  • Background in brand identity and voice development
  • Bachelor's degree or equivalent

Responsibilities

  • Execute the brand partnerships strategy, including annual planning and co-op marketing execution
  • Develop brand-funded marketing campaigns aligning with partner goals
  • Optimize Zappos' native advertising business and identify new co-op opportunities
  • Build strong relationships with key brand partners for effective communication
  • Collaborate cross-functionally to plan, execute, and recap co-op marketing plans

Benefits

  • Comprehensive health insurance (medical, dental, vision)
  • 401(k) matching
  • Paid time off and parental leave
  • Adoption and surrogacy reimbursement
  • Mental health support and EAP services
Full Job Description
Zappos is looking for a highly collaborative, strategic and enthusiastic marketing manager to to support our marketing co-op strategy with key brand partners. This role manages a portfolio of top brand relationships and partners with them to plan, execute and analyze marketing strategies that drive revenue, enhance brand equity and deepen key brand partnerships. The ideal candidate is enthusiastic about building strong brand relationships that deliver measurable results.

Key job responsibilities

- Execute the the brand partnerships strategy including contributing to annual planning and owning execution of co-op marketing plans

- Develop and execute brand-funded marketing campaigns that align with partner and platform goals

- Contribute to optimizing the Zappos native advertising business and identifying new co-op marketing opportunities

- Build and maintain strong relationships with a portfolio of key brand partners, ensuring consistent communication and delivery of partnership results

- Work cross-functionally with marketing, buying and creative to plan, execute and recap annual co-op marketing plans for key brand partners

BASIC QUALIFICATIONS

- 4+ years of professional non-internship marketing experience

- Experience using data and metrics to drive improvements

- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)

- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion

- Experience producing marketing promotional material for Owned & Operated channels

- Experience in brand identity and voice development

- Experience creating brand marketing content

- Bachelor's degree or equivalent

PREFERRED QUALIFICATIONS

- Experience using customer research, hard data and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programs

- Experience utilizing systems and tools involving email, web, analytics, and CRM (Marketo, Tableau, Salesforce, etc.) for targeting, segmentation, reporting for demand generation

- Usage of generative AI tools to enhance workflow efficiency, with a willingness to learn effective prompting and evaluation practices

- Ability to recognize opportunities where generative AI could enhance products, workflows, or customer experiences

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.

USA, NY, New York - 88,700.00 - 155,200.00 USD annually

About Amazon

Audible is a provider of spoken audio information and entertainment , on the Internet. They provide premium spoken audio content, such as audio versions of books and newspapers and radio programs, that is delivered over the Internet and played back on personal computers and hand-held electronic devices. The Audible service allows consumers to purchase and download their content from their Website, store it in digital files and play it back on personal computers and electronic devices. More than 15,000 hours of audio content are available on their Web site, including audio versions of books, periodicals and radio programs. Several manufacturers have agreed to support and promote the playback of their content on their hand-held audio-enabled electronic devices.

Amazon Careers

Joining Amazon presents an unparalleled opportunity to become part of a vibrant team pushing the boundaries of innovation and growth in the global marketplace. As a leader in e-commerce, technology, and logistics, Amazon offers a variety of job opportunities that cater to a range of skills and professional interests. Work You’ll Do At Amazon, every day is an opportunity to collaborate with the brightest minds in technology and business to redefine what’s possible. Whether you’re interested in software development, marketing, human resources, or customer service, Amazon has a position waiting for you. Transform the way the world shops and innovates with our diverse and inclusive team. Amazon is not just a company; it’s a community where you can drive real change and contribute to projects impacting millions globally. Lead with Innovation and Leadership Amazon is the perfect place to enhance your leadership and innovation skills. Our culture encourages pushing the envelope and imagining the unimaginable. Here, you will lead projects that challenge the status quo and define new industry standards. Work with a team that values diversity and is committed to creating an inclusive environment. Our leadership is focused on harnessing the collective power of unique perspectives to foster growth and innovation. Explore Amazon’s Employment Benefits Amazon’s commitment to its employees extends beyond just career growth. We offer competitive benefits, including health care, parental leave, and diversity training, ensuring that our team not only excels professionally but also enjoys well-being and security. Internship and Networking Opportunities Start your career with an Amazon internship and gain hands-on experience that matters. Our internships provide a gateway to full-time employment and an opportunity to network with professionals across various sectors of the company. Future-Proof Your Career With Amazon, your career path is filled with numerous opportunities for advancement. Our learning and development programs are designed to nurture your professional growth and keep you at the forefront of industry trends. Stay Connected Join Our Team Discover the job opportunities at Amazon that match your skills and interests. We are constantly on the lookout for passionate, curious, and innovative team players ready to make a difference. Keep Up to Date Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here. Job Alert Emails Customize your subscription to receive job alerts, the latest news, and insider tips tailored to your preferences. Explore the exciting and rewarding career opportunities that await at Amazon. Amazon is more than just a company—it’s a platform for building a promising future. Whether you’re starting or looking to advance your career, Amazon offers the resources, support, and network you need to succeed. Join us, and be a part of our continuing mission to be Earth's most customer-centric company.
Learn more about Amazon
Size
1,608 employees
Market Cap
$832.6 billion
Industry
Net Income
$21.3 billion
Founded
1994
5 Year Trend
+28.1%
Revenue
$386 billion
NASDAQ

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