Simon & Schuster

Marketing Manager, Atria Books

Simon & Schuster$80K — $95K *
Media
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of marketing experience in book publishing or brand management.
  • Strong passion and knowledge in nonfiction and thriller genres.
  • Exceptional written and verbal communication skills for effective collaboration.
  • Highly organized with the ability to manage multiple projects and deadlines.
  • Detail-oriented with a knack for creative thinking and strategy.
  • Experience in digital marketing and social media outreach.
  • Bachelor's degree or equivalent professional experience.

Responsibilities

  • Lead digital marketing strategies across various platforms and channels.
  • Develop creative campaign concepts and briefs in collaboration with teams.
  • Partner with authors and agents to refine campaign strategies.
  • Create engaging toolkits targeted at nonfiction communities.
  • Collaborate across departments to ensure cohesive marketing execution.
  • Design tailored marketing plans to enhance audience engagement and sales.
  • Manage budgets, timelines, and external vendor relationships.

Benefits

  • Medical, dental, and vision insurance.
  • 401(k) retirement plan.
  • Life and disability insurance coverage.
  • Tuition assistance program.
  • Paid time off (PTO).
  • Participation in Broad Based Ownership program.
Full Job Description
Atria Books is currently seeking a Marketing Manager.

Our team is a dynamic, diverse, creative group committed to our authors and to publishing their books for maximum impact. Atria publishes a range of bestselling, and award-winning fiction and nonfiction from authors including Colleen Hoover, Allen Levi, Brad Thor, Hannah Grace, Janet Evanovich, Vince Flynn, Zakiya Dalila Harris, Fredrik Backman, Lisa Jewell, Charlamagne Tha God, Taylor Jenkins Reid, Reyna Grande, Rebecca Serle, William Kent Krueger, and many more.

This role will focus on promoting memoirs, history, political and other nonfiction titles across categories, as well as major brand and fiction authors focusing on thrillers. We are looking for someone with 5 or more years of experience in book marketing who has a proven record of creating successful traditional and innovative campaigns for both fiction and nonfiction titles.

Key Responsibilities
  • Lead digital marketing initiatives across paid media, social platforms, email, influencer and creator programs, online communities, and emerging channels.
  • Develop campaign concepts and creative briefs in partnership with internal teams and external partners.
  • Partner with authors and agents on campaign strategy, platform growth, and reader engagement.
  • Build strategic toolkits to engage communities across nonfiction categories.
  • Collaborate with Editorial, Publicity, Sales, Publishing, and other teams to align strategy and execution.
  • Create customized marketing plans that identify target audiences, key messages, channels, partnerships, and opportunities to drive awareness, engagement, and sales.
  • Manage campaign budgets, paid media, timelines, and external vendors.
  • Track campaign performance and market trends, using insights to optimize strategy.
  • Test new platforms, technologies, and audience-development strategies to evolve book launches.
  • Support seasonal planning, sales presentations, launch meetings, and imprint-wide marketing initiatives.


Qualifications
  • 5+ years of experience in book publishing, marketing, brand management, or equivalent.
  • Strong knowledge and genuine interest in nonfiction and thriller titles.
  • Excellent written, verbal communication and presentation skills, with the ability to communicate effectively with authors, agents, colleagues, and external partners.
  • Highly organized project manager who can prioritize competing deadlines and manage multiple campaigns simultaneously.
  • Keen attention to detail.
  • Must be well-organized and able to prioritize and meet deadlines under pressure.
  • Proven success in digital marketing, social media campaigns, and social media outreach.
  • Must be a creative and strategic thinker, as well as assertive and persuasive.
  • Proficiency with Microsoft Word, PowerPoint, Excel.
  • Bachelor's degree or equivalent professional experience.


What Success Looks Like

The successful Marketing Manager will bring together creativity, audience insight, and disciplined execution to create campaigns that make Atria's books stand out. They will be a trusted partner to authors and colleagues, an advocate for experimentation and innovation, and a marketer who understands how to turn a book's unique strengths into meaningful connections with readers.

The hiring salary range for this position applies to New York City, California, Colorado, Washington state, and most other geographies. Starting pay for the successful applicant depends on a variety of job-related factors, including but not limited to geographic location, market demands, experience, training, and education. The benefits available for this position include medical, dental, vision, 401(k) plan, life insurance coverage, disability benefits, tuition assistance program and PTO or, if applicable. Additionally, employees have access to our industry-first, Broad Based Ownership program, which makes all employees partners in our shared success.

Candidates hired for this or any other posted Simon & Schuster role will be employees of Simon & Schuster, LLC, subject to all policies, including the Workplace Privacy Notice, and eligible solely for the benefits plans thereof.

About Simon & Schuster

Simon & Schuster is a leading publisher of books, audiobooks, and digital content. With a rich history dating back to 1924, they have become a trusted name in the publishing industry. Their catalog includes a wide range of genres, from fiction and non-fiction to children's books and more. They are committed to providing high-quality content that entertains, educates, and inspires readers of all ages.
Learn more about Simon & Schuster
Size
1,000 employees
Industry
Founded
1924

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