Brooks Automation, Inc.

Marketing Content Development Manager

Brooks Automation, Inc.$105K — $142K *
US-AnywhereRemote in Chelmsford, MA
Consumer Technology
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in marketing, communications, journalism, English, engineering, or a related field; advanced degree or technical background preferred.
  • 8+ years of experience in marketing content development, technical marketing, product marketing or communications.
  • Proven ability to write for both technical and executive audiences with a strong portfolio of diverse content.
  • Deep understanding of integrated marketing, demand generation, product launch processes, and SEO principles.
  • Familiarity with content management systems, analytics tools, and project management software.

Responsibilities

  • Extract benefit-driven content from stakeholders to create persuasive messaging for technical and business audiences.
  • Develop and implement a content strategy that aligns with business goals and supports customer engagement and product launches.
  • Create high-quality content for various customer-facing materials including presentations, white papers, and case studies.
  • Ensure brand consistency and messaging alignment across all global content touchpoints.
  • Manage project timelines and coordinate stakeholder approvals in a fast-paced, deadline-driven environment.
  • Monitor and analyze content performance to enhance effectiveness and impact.

Benefits

  • Medical, Dental, Vision and Disability Insurance
  • 401(k) Plan
  • Company-paid holidays and Flexible Vacation for personal time off.
Full Job Description
Marketing Content Development Manager Job Description Marketing Content Development Manager We are seeking a seasoned marketing content development professional to lead the creation of compelling, technically accurate, value driven content for a fast-paced semiconductor company focused on delivering an automated advantage for our customers. This role is ideal for a candidate who can translate complex technologies, customer challenges, and product differentiators into clear, engaging content that supports brand awareness, product launch success, customer education, and sales enablement The successful candidate will bring strong technology marketing experience, exceptional writing and editing skills, and the ability to collaborate across product management, engineering, sales, applications, communications, and executive stakeholders. This person will be expected to own outcomes, deliver on commitments, stay driven by priorities, work resiliently through barriers, innovate for long-term success, boldly collaborate with cross-functional teams, and value diverse contributions across the organization. Key Responsibilities • Extract strong benefit driven content and positioning from product management, engineering, applications, sales and service teams to create clear, differentiated, and persuasive messaging for technical and business audiences. • Develop and execute a content strategy that supports business objectives, product launches, customer engagement, and market positioning. • Create high-quality content to be used in customer-facing presentations, white papers, application notes, case studies, executive and investor presentations, campaign assets, video scripts, and sales enablement materials. • Ensure all content reflects brand standards, voice, tone, positioning, and messaging consistency across global markets and customer touchpoints. • Manage project timelines, content reviews, stakeholder approvals, and cross-functional deliverables in a deadline-driven environment, owning outcomes and delivering on commitments even when priorities shift or barriers arise. • Monitor content performance and use analytics, customer insights, and campaign data to continuously improve content effectiveness and business impact. Required Qualifications • Bachelor's degree in marketing, communications, journalism, English, engineering, or a related field; advanced degree or technical background preferred. • 8+ years of experience in marketing content development, technical marketing, product marketing or communications, • Demonstrated ability to write for both technical and executive audiences, with a strong portfolio of content such as white papers, product messaging, launch materials, case studies, thought leadership, and sales enablement assets. • Strong understanding of integrated marketing, demand generation, product launch processes, digital channels, SEO principles, and content performance measurement. • Ability to quickly understand complex technical concepts and convert them into clear customer value propositions and differentiated market messaging. • Experience using content management systems, analytics tools, collaboration platforms, and project management tools. • Knowledge of account-based marketing, customer journey mapping, persona development, and lifecycle content strategy. Key Competencies • Strategic Storytelling: Builds clear, differentiated narratives that connect technology capabilities to customer and business value. • Technical Curiosity: Learns complex products, applications, and markets quickly and asks strong questions to uncover meaningful insights. • Business Acumen: Understands how content supports pipeline growth, customer engagement, product adoption, and competitive positioning. • Bold Cross-Functional Collaboration: Works effectively across technical, commercial, creative, and executive teams to drive alignment and execution while actively valuing diverse contributions and perspectives. • Execution Discipline and Ownership: Delivers high-quality work under tight timelines while managing multiple priorities and stakeholders, owning outcomes, following through on commitments, and staying driven by what matters most. • Customer-Centric Mindset: Creates content that reflects customer challenges, buying motivations, operational realities, and measurable outcomes. About the Ideal Candidate The ideal candidate is a proactive, intellectually curious, and highly skilled communicator who thrives in a fast-moving technical environment. They are equally comfortable interviewing engineers, shaping executive messaging, developing launch content, and creating materials that help sales teams engage customers with confidence. They bring structure, creativity, and urgency to every project and understand how strong content can accelerate market awareness, customer trust, and business growth. Compensation Base Salary Range: $105,593.46 USD to $142,861.74 USD Factors which may affect starting pay within this range may include geography/market, skills, education, experience and other qualifications of the successful candidate. This position is also eligible for an annual discretionary bonus. Benefits At Brooks, we offer the following benefits for this position, subject to applicable eligibility requirements: • Medical, Dental, Vision and Disability Insurance • 401(k) Plan • Exempt employees are provided company paid holidays and Flexible Vacation to enjoy personal time off and incidental sickness. Have a question about our benefits and compensation package? Your recruiter can share more with you during the hiring process. Work Location & Flexibility At Brooks, we aim to foster a collaborative and engaging environment while offering flexibility where possible. Work arrangements may include a mix of in-office and remote work, depending on the nature of the role and business needs. Specific expectations will be shared during the interview process.

About Brooks Automation, Inc.

Azenta was founded in 1978 and is based in Chelmsford, Massachusetts. The company is a provider of automation, vacuum and instrumentation equipment for multiple markets, including semiconductor manufacturing, technology device manufacturing, and life sciences.
Learn more about Brooks Automation, Inc.
Size
3,200 employees
Market Cap
$8.4 billion
Industry
Net Income
$77.8 million
5 Year Trend
-6.8%
Revenue
$936.2 million
NASDAQ

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