Marketing Category Lead - Global Pain Therapy

Dechra

$90K — $130K *
US-AnywhereRemote in United States
Pharmaceuticals & Biotech
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's or Master's degree in Marketing, Business, Animal Science, Veterinary Medicine, or related field
  • Global experience in marketing, portfolio management, or commercial strategy within animal health or pharmaceuticals
  • Proven expertise in portfolio strategy and innovation management
  • Strong background in product lifecycle management and go-to-market strategy
  • Excellent stakeholder management, communication, and leadership skills

Responsibilities

  • Set strategic priorities by aggregating insights from various teams
  • Partner with product development and commercial teams for new initiatives
  • Plan and lead go-to-market execution for product launches
  • Develop value propositions and commercial strategies for maximum market penetration
  • Track and analyze launch performance for continuous improvement
  • Provide strategic guidance to marketing teams for alignment and execution
  • Manage relationships with key external stakeholders including KOLs and industry associations

Benefits

  • Holiday purchase scheme
  • Healthcare coverage
  • Employee Assistance Program
  • Life Assurance
  • 8% Employer 401(K)/Pension Contribution
  • Enhanced Family Leave
  • Discounted Pet Food
Full Job Description
Package & Benefits

We welcome applications worldwide and are open to discussing the location for this role. The salary range detailed above is based on the role being based at a Dechra location in the United States. If this role is based outside the USA, we offer competitive pay, based on local market conditions, cost of living, and role-specific factors, ensuring fairness across all geographies.

What we can offer you:
  • Holiday purchase scheme
  • Healthcare
  • Employee Assistance Program
  • Life Assurance
  • 8% Employer 401(K)/Pension Contribution
  • Enhanced Family Leave
  • Discounted Pet Food
Job Introduction

The Opportunity

The Category Lead for Global Pain Therapy reports to the Senior Vice President, within our new global marketing and technical excellence function. As the Category Lead for global pain therapy, you will be responsible for developing and executing a holistic portfolio strategy that maximises the value of the category and promotes sustainable growth.

You will be developing and implementing the category's long-term strategic plan, spearheading innovation, leveraging customer insights and segmentation, and ensuring product launch excellence to maximize commercial impact and customer value.
Main Responsibilities

So, what will you be doing? This role has a broad and varied scope, and the successful candidate will have responsibility for duties including:
  • Setting strategic priorities for the category by aggregating insights from market research, regional/local teams, technical experts, product and business development and regulatory affairs.
  • Partnering with product development, regulatory, and commercial teams to prioritize new product development initiatives.
  • Planning, coordinating and leading go-to-market planning and execution for new product launches, ensuring seamless cross-functional coordination, aligning to ensure delivery of strategic objectives
  • Developing compelling value propositions, messaging, and commercial strategies to maximize adoption and market penetration by translating 'One Dechra' branding into actionable materials, product specific insights through product level branding and positioning guidelines or regional/local teams.
  • Tracking and analyzing launch performance, making data-driven recommendations for continuous improvement.
  • Providing strategic guidance to marketing teams in local markets to ensure alignment and excellence in execution.
  • Managing relationships with key external stakeholders, including Key Opinion Leaders (KOLs), industry associations, and distribution partners.
The Ideal Candidate

Here at Dechra we pride ourselves on being an inclusive employer and we embrace candidates from all walks of life. We're particularly excited to hear from those who have/are:
  • Bachelor's or Master's degree in Marketing, Business, Animal Science, Veterinary Medicine, or a related field.
  • Global experience in marketing, portfolio management, or commercial strategy within animal health, pharmaceuticals or life sciences.
  • Proven expertise in portfolio strategy, innovation management, and customer insights.
  • Proficiency in market research, data analytics, and digital marketing strategies.
  • Strong background in product lifecycle management and go-to-market strategy.
  • Experience leading cross-functional teams and working in a global/matrix environment.
  • Proficiency in market research, data analytics, and digital marketing strategies.
  • Excellent stakeholder management, communication, and leadership skills
  • Ability to travel as required.

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