OpenAI

Marketing Analytics Lead

OpenAI • $130K — $180K *
San Francisco, CA 94112In-Person
Consumer Technology
5 - 7 years of experience
3 weeks ago
Job Overview by Ladders

Qualifications

  • 7+ years in a quantitative role within ambiguous environments
  • Proficient in SQL and Python for experiment design
  • Experience constructing marketing tests and campaigns
  • Skilled in defining goals and measurement plans
  • Familiar with various data sources including media and web analytics
  • Strong communication skills for engaging with marketing and executives
  • Experience with NLP, large language models, or generative AI (preferred)

Responsibilities

  • Define KPIs for marketing campaigns and programs
  • Develop measurement frameworks for full-funnel attribution
  • Design and implement experiments to assess campaign impact
  • Analyze large datasets to extract statistical insights
  • Identify trends from marketing data for growth and efficiency
  • Create dashboards and reports for data accessibility
  • Collaborate cross-functionally with analytics and marketing teams

Benefits

  • Hybrid work model with three days in office
  • Opportunities for frequent collaboration and team connection
  • Ability to work remotely with travel to San Francisco
  • Engagement in high-impact projects within a leading organization
Full Job Description
About the Role

You will be the analytics lead that defines a data-driven marketing development and measurement culture at OpenAI. This is critical as we hope to reach millions of users and businesses worldwide.

In this role, you will:
  • Define KPIs for campaigns and marketing programs.
  • Develop clear measurement frameworks. Implementing full-funnel measurement and attribution tools to inform marketing investment. Providing data and insights that allow the org to assess performance and drive planning.
  • Design experiments to measure marketing campaign impact
  • Analyze large data sets, design and perform statistical analysis
  • Explore marketing or behavioral data to identify trends and key insights that uncover new growth opportunities or areas for efficiency improvements.
  • Develop dashboards, reports and other ways of enabling the team to answer data questions in a self-serve way.
  • Lead/participate in xfn collaboration with other analytics and marketing teams.


You might thrive in this role if you:
  • 7+ years experience in a quantitative role navigating a highly ambiguous environment
  • Experience designing experiments with clear insights utilizing SQL and Python
  • Experience working with marketing org designing tests (e.g. matched market, holdout/exposed) for campaigns.
  • Experience defining goals for campaigns and marketing programs.
  • Experience building measurement plans and capability
  • Familiar with data sources such as media measurement, web analytics, social listening, and brand lift studies.
  • Excellent communication skills with demonstrated ability to communicate with marketing and executives.
  • Nice-to-have: demonstrated prior experience in NLP, large language models or generative AI.


Workplace & Location:

San Francisco is preferred. We operate on a hybrid model and expect team members to be in the office three days per week. We are open to remote candidates, with the expectation of frequent travel to San Francisco for team collaboration, planning, and key milestones.

About OpenAI

OpenAI is an artificial intelligence research laboratory consisting of the for-profit corporation OpenAI LP and its parent company, the non-profit OpenAI Inc. The company was founded in 2015 by a group of technology leaders, including Elon Musk, Sam Altman, Greg Brockman, Ilya Sutskever, and John Schulman. OpenAI's mission is to develop and promote friendly AI for the betterment of humanity. The company has developed a number of cutting-edge AI technologies, including GPT-3, a language processing system that can generate human-like text. OpenAI has received funding from a number of high-profile investors, including LinkedIn co-founder Reid Hoffman and venture capitalist Peter Thiel.
Learn more about OpenAI
Size
100 employees
Industry
Information Technology
Founded
2015
* Ladders Estimates

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