5-7+ years in brand, sponsorship, partnership, experiential, or integrated marketing
Proficient in developing bold marketing ideas and challenges the safe option
Experience activating sponsorship or partnership rights in measurable campaigns
Strong project management skills including pitching, creative development, and budgeting
Ability to build consensus among diverse stakeholders and teams
Skilled in utilizing performance data to improve marketing outcomes
Responsibilities
Transform the U.S. sports partnership into engaging fan experiences
Lead marketing campaigns from concept through to launch
Adapt global marketing strategies for the U.S. audience
Cultivate a network of creative agencies and freelancers
Measure and track campaign performance to refine future efforts
Benefits
Comprehensive health insurance including medical, dental, and vision coverage
Access to AI tools like Claude by Anthropic and SIXTgpt
Paid time off, sick leave, and floating holidays
Exclusive rental discounts for employees and their families
Dynamic work environment with growth opportunities
Full Job Description
Job Description
As Marketing Activation Senior Manager, you'll turn that ambition into U.S. campaigns, partnerships, and experiences that build customer engagement and loyalty while driving direct bookings and revenue. You'll connect SIXT's global marketing strategy with what resonates in the U.S., leading initiatives across brand, growth, loyalty, and our flagship U.S. sports partnership. We're looking for someone who can champion a bold idea, bring people with them, and execute it all the way through measurable results.
YOUR ROLE AT SIXT
Make the Partnership Matter Turn our flagship U.S. sports partnership into moments fans want to be part of. Use media, social, events, hospitality, ticketing, and brand integrations to create more than another logo on a screen
Bring Big Ideas to Life Lead campaigns from the first spark through launch. Shape the message, challenge the creative, rally the right people, and handle the details that make the work happen.
Paint the U.S. Orange Take global brand priorities and make them impossible to ignore in the U.S. Build campaigns, launches, and local experiences that attract customers and drive direct bookings
Find Your Creative Co-Conspirators Build a network of agencies and freelancers across key markets who bring fresh ideas, understand culture, and can deliver at speed
Prove It Worked Define what success looks like, track performance across brand, acquisition, loyalty, bookings, and revenue, and use the results to make the next idea even better
YOUR SKILLS MATTER
You've Made Things Happen You bring 5-7+ years of experience in brand, sponsorship, partnership, experiential, field, or integrated marketing, with work you're excited to show and results you can explain
You Have a Point of View You know the difference between a bold idea and noise. You're willing to challenge the safe option and can make a convincing case for something unexpected
You Know How to Activate You've turned sponsorship or partnership rights into campaigns across channels, creating experiences people engage with and outcomes the business can measure
You Can Get It Done You're as comfortable pitching the idea as you are managing creative development, budgets, timelines, approvals, agencies, and launch details
You Bring People Along You can win support from U.S. and global stakeholders, work through competing opinions, and keep a strong idea intact as it moves toward launch
You Know the Numbers You use performance data to sharpen your instincts, understand what moved customers, and make the next campaign work harder
WHAT WE OFFER
Comprehensive Health Insurance Access medical, dental, and vision coverage, life insurance, critical illness and hospital indemnity plans, pet insurance, and a 401(k) retirement plan
AI at Your Fingertips Get access to Claude by Anthropic and SIXTgpt, our own AI platform, from day one. Experiment, build your skills, and find new ways to move ideas forward
Paid Time Off & Sick Leave Enjoy PTO, sick leave, and floating paid holidays
Exclusive Employee Rentals Get special rental discounts for you and your immediate family
Additional Perks Enjoy free parking, a dynamic work environment, and opportunities to grow your career
