Shark Ninja

Manager, Social Affiliate

Shark Ninja$77K — $149K *
Retail & Consumer Goods
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 4-5 years of experience in affiliate, partner, or performance marketing with hands-on channel management.
  • Strong knowledge of affiliate marketing strategies, networks, and key publishers.
  • Experience managing affiliate networks, preferably AWIN, and leading commercial negotiations.
  • Proven analytical skills, capable of interpreting data for performance improvement.
  • Excellent communication and negotiation skills for managing external partnerships.
  • Self-motivated and results-oriented, thriving in a fast-paced international environment.
  • Commercially minded with a creative, test-and-learn approach.

Responsibilities

  • Own and optimize the US affiliate strategy to align with DTC revenue growth goals.
  • Shape the regional affiliate and partner plan, prioritizing promotions and growth initiatives.
  • Manage the AWIN affiliate network in collaboration with Account Managers for optimal channel performance.
  • Identify and onboard diverse affiliate partners, including influencers and tech partners.
  • Negotiate commercial terms with partners to enhance performance and profitability.
  • Plan and execute affiliate marketing campaigns and growth initiatives with partners.
  • Analyze performance against KPIs and present insights to stakeholders.

Benefits

  • Medical, dental, and vision insurance coverage.
  • Flexible spending and health savings accounts with company contributions.
  • 401(k) plan with company matching.
  • Employee stock purchase program.
  • Generous paid time off and company holidays.
  • Parental leave and other family support benefits.
  • Product discounts and referral bonus program.
Full Job Description
We have an exciting opportunity for an Manager, Social Affiliate & Partner Marketing to own and scale our affiliate strategy in line with SharkNinja's ambitious DTC trading and growth objectives. Reporting into the Head of Affiliate & Partner Marketing, you'll own the affiliate and partner plan across the US - leading day-to-day management and optimization of the channel, growing key partnerships, and driving the promotions and growth initiatives that accelerate DTC revenue across the region. Responsibilities Strategy & Channel Ownership • Own and optimize the affiliate strategy across the US to drive DTC revenue growth in line with regional targets. • Shape the regional affiliate and partner plan, setting priorities for promotions, partnerships, and growth initiatives across the year. • Lead management of the AWIN affiliate network in close partnership with AWIN Account Managers, holding the channel to best-in-class execution and performance. Partner Growth & Commercial Management • Identify, onboard, and grow affiliate partners across publisher types - influencers, cashback, voucher, content and tech partners, price comparison sites, and CPC cooperation's. • Lead commercial negotiations with the network and individual partners to maximize performance and profitability. • Build and maintain strong, profitable partner relationships while diversifying the publisher and vertical mix. Campaigns & Performance • Plan and lead affiliate campaigns, promotions, and growth initiatives with partners and the network. • Own performance against KPIs - analyzing trends, drawing out insight, and continuously optimizing the channel. • Prepare and present regular performance reports, insights, and recommendations for internal stakeholders. Cross-Functional & Strategic Contribution • Partner closely with eCommerce, Marketing, Performance, Social, and Creative teams to support wider business objectives. • Support SharkNinja product launches, key trading moments, and the testing of new growth opportunities. • Contribute to regional and global best practices, processes, and continuous improvement across the affiliate channel. Operations & Administration • Oversee day-to-day affiliate platform and network management. • Manage promotional codes, sample send-outs, commission adjustments, campaign setups, and sales validations. • Brief and manage banner and creative requests for campaigns and exclusive affiliate cooperation's. • Ensure accurate tracking, attribution, product feeds, and smooth technical execution across all affiliate activity. • Manage budgets, onboard vendors, coordinate contracts with Legal, and handle related invoice coordination. What You'll Bring Attributes & Skills • 4-5 years' experience in affiliate marketing, partner marketing, and/or performance marketing, including hands-on channel ownership. • Strong knowledge of affiliate marketing strategies, networks, platforms, and leading publishers. • Proven experience managing affiliate networks (AWIN experience preferred) and leading commercial negotiations with partners. • Strong analytical skills, with the ability to interpret data and turn it into performance gains. • Excellent communication and negotiation skills, comfortable owning relationships with external partners. • Proactive, self-motivated, and results-driven, thriving in a fast-paced, international environment. • Commercially minded, with a creative, test-and-learn approach. Salary and Other Compensation: The annual salary range for this position is displayed below. Factors which may affect starting pay within this range may include geography/market, skills, education, experience and other qualifications of the successful candidate. The Company offers the following benefits for this position, subject to applicable eligibility requirements: medical insurance, dental insurance, vision insurance, flexible spending accounts, health savings accounts (HSA) with company contribution, 401(k) retirement plan with matching, employee stock purchase program, life insurance, AD&D, short-term disability insurance, long-term disability insurance, generous paid time off, company holidays, parental leave, identity theft protection, pet insurance, pre-paid legal insurance, back-up child and eldercare days, product discounts, referral bonus program, and more. Pay Range $77,000-$149,100 USD

About Shark Ninja

SharkNinja is a pioneer in small household appliances and cleaning solutions that fit the lifestyles of busy people. By providing highly functional, innovative products, SharkNinja has rapidly carved out a significant market share in the housewares industry, becoming one of the leading companies in this sector. The company's products are sold under the Shark and Ninja brands, which are known for their quality, performance, and affordability. SharkNinja is committed to providing its customers with the best possible experience, and it has a strong reputation for customer service and support.
Learn more about Shark Ninja
Size
1,000 employees
Industry
Net Income
$100 million
Founded
2003
5 Year Trend
+20%
Revenue
$1.4 billion
NASDAQ

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