Manager, Sales Enablement and Revenue Marketing (Remote)

Cigna Healthcare

$99K — $165K *
US-AnywhereRemote in Franklin, TN
Business Services
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree or healthcare, payer, or healthcare services experience
  • 7+ years in sales enablement, marketing, account management, client success, revenue operations, or commercial strategy
  • Experience building sales/marketing collateral and managing event or campaign execution
  • Track record influencing executive stakeholders
  • Strong business acumen; comfortable using data to drive decisions
  • Experience leading initiatives across multiple stakeholder groups
  • Experience leading JOCs or executive business reviews
  • Salesforce and Allego experience
  • Experience owning event activation and campaign performance analytics

Responsibilities

  • Build and scale sales playbooks for new logo acquisition, expansion/cross-sell, and at-risk client recovery
  • Lead Joint Operating Committee (JOC) strategy to enhance growth and retention
  • Support strategic accounts, finalist presentations, and executive client engagements
  • Own content development and activation for internal and external events
  • Develop deal-level sales assets including pitch materials and client-facing collateral
  • Build structured onboarding programs to expedite new seller ramp-up time
  • Curate enablement content library and manage the technology stack for integration

Benefits

  • Health-related benefits including medical, vision, and dental insurance
  • Well-being and behavioral health programs
  • 401(k) plan
  • Company-paid life insurance
  • Tuition reimbursement
  • Minimum of 18 days of paid time off per year
  • Paid holidays
  • Leaves of absence
Full Job Description
We're looking for a commercially minded leader to drive sales enablement, growth marketing, and revenue performance across our Growth organization. This role blends sales enablement, marketing activation, and revenue intelligence - owning everything from sales playbooks and JOC strategy to event content and deal-level campaign performance.

What You'll Own

Sales Enablement & Growth Strategy
  • Build and scale sales playbooks for new logo acquisition, expansion/cross-sell, and at-risk client recovery
  • Lead Joint Operating Committee (JOC) strategy, turning operational reviews into growth and retention forums
  • Support strategic accounts, finalist presentations, and executive client engagements


Marketing & Event Activation
  • Own internal and external event content development and activation (conferences, client summits, JOCs, sales kickoffs)
  • Develop deal-level sales assets (pitch materials, client-facing collateral, finalist presentation content)
  • Build and monitor campaign performance - track effectiveness, report on ROI, and iterate based on results


Onboarding, Training & Coaching
  • Own training strategy and governance of our enablement platform (Allego)
  • Build a structured onboarding program (30/60/90-day) that gets new sellers and account managers to first deal faster
  • Build role-based learning programs that improve selling skills, executive communication, and product positioning
  • Build coaching frameworks that frontline managers can use to reinforce skills day-to-day, separate from formal training content
  • Provide hands-on support to sellers and account teams preparing for high-stakes client conversations


Content & Tooling
  • Curate and govern the enablement content library so assets stay current, easy to find, and aren't duplicated across teams
  • Evaluate and manage the enablement technology stack (CRM, content management, sales intelligence) to keep tools integrated and adopted
  • Serve as the formal liaison between Sales and Marketing/Product - ensuring messaging stays aligned and new product/feature knowledge reaches sellers quickly


Team Leadership
  • Lead and develop a small team across enablement, content, and training
  • Set priorities based on revenue impact, client risk, and scalability


Revenue Insights
  • Use CRM data, market intelligence, and client trends to surface growth opportunities and retention risks
  • Translate insights into actionable recommendations, not just reporting


Qualifications
  • Bachelor's degree or healthcare, payer, or healthcare services experience
  • 7+ years in sales enablement, marketing, account management, client success, revenue operations, or commercial strategy
  • Experience building sales/marketing collateral and managing event or campaign execution
  • Track record influencing executive stakeholders
  • Strong business acumen; comfortable using data to drive decisions
  • Experience leading initiatives across multiple stakeholder groups
  • Experience leading JOCs or executive business reviews
  • Salesforce and Allego experience
  • Experience owning event activation and campaign performance analytics


If you will be working at home occasionally or permanently, the internet connection must be obtained through a cable broadband or fiber optic internet service provider with speeds of at least 10Mbps download/5Mbps upload.

For this position, we anticipate offering an annual salary of 99,200 - 165,300 USD / yearly, depending on relevant factors, including experience and geographic location.

This role is also anticipated to be eligible to participate in an annual bonus plan.

At The Cigna Group, you'll enjoy a comprehensive range of benefits, with a focus on supporting your whole health. Starting on day one of your employment, you'll be offered several health-related benefits including medical, vision, dental, and well-being and behavioral health programs. We also offer 401(k), company paid life insurance, tuition reimbursement, a minimum of 18 days of paid time off per year, paid holidays, and leaves of absence. For more details on our employee benefits programs, click here.

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