American International Group

Manager, Retail Marketing

American International Group$110K — $120K *
Finance & Insurance
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of B2B marketing experience in insurance or financial services
  • Proven experience executing integrated marketing campaigns and events
  • Strong project management skills to handle multiple priorities
  • Collaborative mindset with excellent stakeholder management abilities
  • Effective written and verbal communication skills
  • Ability to thrive in a fast-paced matrixed organization
  • Bachelor’s degree in Business, Economics, Finance, Marketing, or a related field

Responsibilities

  • Execute integrated marketing programs for various retail business lines
  • Partner with stakeholders to coordinate effective marketing initiatives
  • Support broker and client engagement through campaigns and events
  • Manage project workflows and marketing calendars for improved visibility
  • Develop understanding of retail business and market dynamics
  • Collaborate with North America Marketing and Communications teams
  • Operate efficiently under tight deadlines in a high-performance environment
  • Stay abreast of emerging AI trends relevant to marketing

Benefits

  • Comprehensive Total Rewards Program focused on health and wellbeing
  • Investment in professional development and career progression
  • Flexible working arrangements with in-person collaboration emphasized
  • Range of competitive health and financial security benefits
Full Job Description

Scope

This is an opportunity to join a high-impact marketing team focused on advancing key business priorities across North America Insurance.

We are seeking a collaborative and execution-oriented marketing professional to support retail marketing across North America Insurance. Reporting to the Director, Retail Marketing, this role will partner closely with marketing leadership and business stakeholders to execute integrated marketing programs that strengthen broker and client engagement, support business priorities, and elevate market visibility across the retail business.

This role supports a broad portfolio spanning Property, Casualty, Financial Lines, M&A, and other core retail business lines. The position plays a key role in driving campaigns, events, communications, and thought leadership programs.

The ideal candidate is highly organized, commercially minded, and comfortable operating in a fast-paced, high-performance environment. Success in this role requires strong execution skills, attention to detail, sound judgement, and the ability to manage multiple projects while maintaining a high standard of work.

Key Responsibilities:

  • Execute integrated marketing programs aligned to retail business priorities across multiple products and business lines

  • Partner with product, distribution, communications, and business stakeholders to coordinate marketing programs

  • Support broker and client engagement programs including events, campaigns, and thought leadership

  • Manage marketing calendars and project workflows to improve coordination and visibility across the team

  • Develop a strong understanding of the retail business, product, broker relationships, client needs, and market dynamics to effectively support marketing initiatives

  • Collaborate closely with the broader North America Marketing and Communications teams to ensure alignment across marketing activities

  • Operate effectively in a fast-paced, high-performance environment while managing multiple projects and deadlines

  • Remain current on emerging AI trends, tools, and best practices relevant to marketing and communications

Job Requirements:

  • 5+ years of B2B marketing experience in insurance, financial services, or professional services

  • Experience supporting integrated marketing campaigns, events, communications, and thought leadership initiatives

  • Strong organizational and project management skills with the ability to manage multiple priorities simultaneously

  • Collaborative mindset with strong stakeholder management skills

  • Strong written and verbal communication skills

  • Experience working in a fast-paced matrixed organization

Education:

  • Bachelor’s degree required (Business, Economics, Finance, Marketing or related field).

For positions based in NYC, the base salary range is $110,000 - $120,000 and the position is eligible for a bonus in accordance with the terms of the applicable incentive plan. In addition, we’re proud to offer a range of competitive benefits, a summary of which can be viewed here: :2026 Benefits Overview Your actual compensation will be dependent on your skills, experience, and qualifications. 

#LI-CY1

At AIG, we value in-person collaboration as a vital part of our culture, which is why we ask our team members to be primarily in the office. This approach helps us work together effectively and create a supportive, connected environment for our team and clients alike.

Enjoy benefits that take care of what matters

At AIG, our people are our greatest asset. We know how important it is to protect and invest in what’s most important to you. That is why we created our Total Rewards Program, a comprehensive benefits package that extends beyond time spent at work to offer benefits focused on your health, wellbeing and financial security—as well as your professional development—to bring peace of mind to you and your family.

Functional Area:

CM - Communications

AIG Employee Services, Inc.

About American International Group

American International Group provides property insurance, life insurance, and financial services.

American International Group Careers

Join the dynamic team at American International Group (AIG), a leading global insurance organization, and propel your career into a future of opportunities and professional growth. At AIG, we are committed to fostering a culture of innovation, leadership, and diversity that is unmatched in the industry.

Work You’ll Do

At American International Group, you will collaborate with some of the brightest minds in the industry, dedicated to solving complex challenges and driving transformative solutions in the world of insurance. Our team is at the forefront of developing innovative insurance products that not only meet the needs of our clients worldwide but also anticipate future trends.

Explore Job Opportunities and Internships

Whether you're a seasoned professional looking for your next challenge or a recent graduate eager to start your career, AIG offers a range of job opportunities and internships across various functions. From underwriting and claims to finance and technology, your next position awaits you at AIG. Our internships provide invaluable hands-on experience, helping you to enhance your skills and make meaningful contributions from day one.

Grow and Develop Your Career

AIG believes in the power of continuous learning and offers extensive training and development programs to help you hone your skills and advance your career. Leadership development, diversity training, and innovation workshops are just a few examples of how we invest in our employees' growth and leadership capabilities.

Benefits and Culture

Joining AIG means more than just having a job; it means being part of a team that values diversity and is committed to creating an inclusive environment where everyone can thrive. We offer competitive benefits that support the health, well-being, and financial security of our employees and their families. At AIG, you will find a supportive network and a culture that applauds innovation and rewards performance.

Networking and Professional Development

We encourage our employees to build professional relationships both within and outside the company through networking events, professional groups, and career fairs. These opportunities not only enhance your career but also expand your professional network, which is vital in today’s dynamic job market.

Join Our Team

Search open positions that match your skills and interests on our Careers page. We are looking for passionate, curious, and solution-driven team players who are ready to take their career to the next level. Explore the exciting and rewarding career opportunities available at American International Group today.

Stay Connected

Keep up to date with the latest industry trends, career tips, and company news by subscribing to our careers blog. Personalize your experience by signing up for job alert emails tailored to your preferences and be the first to know about new openings and exclusive insights from professionals within AIG. At American International Group, your career is just the beginning – it’s a pathway to developing your skills, meeting new challenges, and making a difference in a global company known for its commitment to innovation and excellence. Join us and shape your future with AIG.
Learn more about American International Group
Size
36,600 employees
Market Cap
$46.4 billion
Industry
Net Income
-$5.9 billion
Founded
1919
5 Year Trend
-0.3%
Revenue
$43.7 billion
NASDAQ

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