Summary Zevia is seeking a Manager, Retail & Digital Growth to accelerate profitable growth across retail and digital commerce channels.
This role sits at the intersection of retail media, digital commerce, shopper behavior, performance marketing, and analytics. The Manager will identify growth opportunities, design and execute high-impact experiments, and translate insights into actions that drive conversion, velocity, household penetration, and sales.
Success in this role requires equal parts analytical rigor, commercial thinking, and executional leadership. This person will serve as a key growth operator across retailer.com platforms, retail media networks, and Amazon -connecting signals across channels to uncover what drives incremental growth and ensuring those learnings are acted upon across the organization.
Reporting to the Senior Director, E-Commerce & Growth, this role partners closely with Brand Marketing, Sales, Digital Shelf, Insights, Finance, and external agency partners.
What You'll DoReasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
- Develop and manage a prioritized growth roadmap aligned to company objectives.
- Identify and prioritize opportunities and performance gaps across retailers, platforms, audiences, products, and shopper journeys that drive meaningful velocity improvement
- Build and operate a rigorous experimentation and testing framework across digital commerce and retail channels.
- Design and execute tests across media, retailer.com, and Ecommerce channels while synthesizing results into clear decisions, including where to scale, optimize, or discontinue investment.
- Partner with agencies and retail platform partners to maximize performance across key retailers by creating customer specific marketing plans
- Evaluate and optimize Zevia's digital presence including landing pages and PDP content to drive improvement across digital KPIs including CVR, sales, and NTB
- Leverage digital commerce insights to inform broader retail growth strategies and investment decisions.
- Establish KPI frameworks, benchmarks, scorecards, and performance reporting that connect activity to business outcomes.
- Monitor growth performance across channels and proactively identify risks, opportunities, and emerging trends.
What We're Looking For- 4-7 years of experience in retail media, performance marketing, eCommerce, shopper marketing, or omnichannel growth roles
- Experience in CPG, beverage, and omnichannel retail environments strongly preferred
- Demonstrated track record of driving measurable growth across digital and/or retail channels (e.g., improving conversion, velocity, ROAS, or sales outcomes)
- Experience working cross-functionally with Sales, Brand, Agencies, and Commercial teams in a fast-paced environment
- Bachelor's degree in Marketing, Business, Economics, Analytics or related field, preferred
Supervisory ResponsibilityThis position has no direct supervisory responsibility but will serve as a mentor for others in the department.
Work EnvironmentThis job operates in a professional office environment. This role routinely uses standard office equipment such as computers, phones, and photocopiers, filing cabinets, and fax machines.
Physical DemandsThe physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.
The employee is occasionally required to sit; climb or balance; and stoop, kneel, crouch or crawl. The employee must frequently lift and/or move up to 10 pounds and occasionally lift and/or move up to 30 pounds. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception and ability to adjust focus.
Position Type/Expected Hours of WorkFull-Time Exempt
TravelThis position may require ad hoc travel, per business need.
Work Authorization/Security ClearanceMust be eligible to work in the U.S.
Other DutiesPlease note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
What We Offer- A collaborative environment, where everyone contributes and delivers
- A place where you can grow, develop and learn
- Competitive compensation that includes a base salary, discretionary bonus and stock options. See below for range.
- A comprehensive benefits package which includes:
- An array of medical plans
- Dental
- Vision
- Group Life Insurance
- Short-term disability + Long-term disability
- Flexible Spending Accounts: Medical, Dependent and Limited Use
- Health Savings Account
- Accident Insurance
- Critical Illness Insurance
- Hospital Indemnity Insurance
- Legal Insurance
- Travel Assistance
- Employee Assistance Program
- Pet Insurance
- 401k Plan (Traditional and Roth)
- Vacation, Personal/Sick Days, and Holidays
- Professional development contributions
- And of course, all the Zevia you can drink!
Our compensation package includes a base pay range + bonus + equity
Pay Range
$120,000-$130,000 USD