Microchip Technology

Manager- Product Marketing

Microchip Technology$91K — $247K *
Consumer Technology
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree or equivalent, MSC preferred.
  • 10+ years of marketing or sales experience in the semiconductor industry.
  • Strong product marketing experience specifically in MPUs.
  • Proven product management experience.
  • Good hardware and software skills in embedded systems design.
  • Knowledge of AI in embedded systems is a plus.
  • Understanding of semiconductor business models and manufacturing technologies.

Responsibilities

  • Manage all aspects of the product life cycle for MPU products.
  • Develop understanding of MPU technologies and competitive insights.
  • Support existing MPU portfolio and customer interactions.
  • Identify and define new product requirements in collaboration with customers and technical teams.
  • Create business cases and positioning strategies for new products to drive business growth.
  • Oversee product launches, customer engagement, and marketing campaigns.
  • Enhance customer engagement through visits and online presence.

Benefits

  • Comprehensive health benefits starting on day one.
  • Retirement savings plans.
  • Employee stock purchase plan with a 2-year lookback feature.
  • Leadership programs supporting career advancement.
  • Inclusive workplace culture with a focus on diversity.
Full Job Description
Job Description:

About the position

Microchip Technology Inc. is seeking a Product Marketing Manager for its Microprocessor Business Unit. This role is pivotal in managing all aspects of the product life cycle and supporting business development. The successful candidate will interact with customers, Microchip's field and technical teams to develop new solutions around Microchip MPUs as well as working on the roadmap and new products definition. The candidate will have:
  • A solid understanding of semiconductor business, MPU technologies, market trends, competitive insights and embedded system HW/SW requirements are essential for this position
  • A proven track record and significant experience in Product Marketing role specifically in MPUs

The manager will oversee solutions launches, ensuring effective positioning, customer engagement, sales and channel training, business development and the creation of press collateral in collaboration with the marketing communication team. Supporting the existing MPU portfolio and customer base is a key responsibility, which includes securing customers through visits and enhancing web presence.

The Product Marketing Manager will also be responsible for developing new products' business cases, business plans and positioning strategies to grow Microchip's MPU business. In addition to product development, the role includes pricing strategy, forecasting & collaterals development.

Responsibilities
  • Manage all aspects of the product life cycle for MPU products
  • Develop a solid understanding of MPU technologies, market trends, competitive insights and markets requirements
  • Support existing MPU portfolio and customer base
  • Interact with customers, Microchip's field and technical teams to identify and define new product requirements
  • Create new products business case, business plan, and positioning to grow Microchip's MPU business
  • Oversee product launches, customer engagement, sales/channels training and press collaterals/campaigns with the marketing communication team
  • Secure customers through customer visits, business development activities, focused web presence & collaterals development


Requirements/Qualifications:

Requirements
  • Bachelors or equivalent degree (MSC preferred)
  • At least 10 years of Marketing or/and Sales experience in Semiconductor industry
  • Strong Product Marketing experience in MPUs
  • Proven Product Management experience
  • Good HW & SW skills in embedded systems designs
  • AI (Artificial Intelligence) in embedded systems knowledge/experience is a real plus
  • Understanding semiconductor business models, manufacturing technologies, and challenges
  • Ability to work in a cross-functional team environment across worldwide geographies
  • Excellent communication skills: presentation, writing, and listening
  • Willingness to adapt, learn, and listen
  • Frequent Travels


Travel Time:

25% - 50%

Physical Attributes:

Feeling, Hearing, Seeing, Talking, Works Alone, Works Around Others

Physical Requirements:

80% sitting, 10% standing, 10% walking

Pay Range:

We offer a total compensation package that ranks among the best in the industry. It consists of competitive base pay, restricted stock units, and quarterly bonus payments. In addition to these components, our package includes health benefits that begin day one, retirement savings plans, and an industry leading ESPP program with a 2 year look back feature. Find more information about all our benefits at the link below:
Benefits of working at Microchip

The annual base salary range for this position, which could be performed in the US, is $91,000 - $247,000.*

*Range is dependent on numerous factors including job location, skills and experience.

About Microchip Technology

Microchip Technology is an American semiconductor company headquartered in Chandler, Arizona. The company was founded in 1989 and has been providing microcontroller and analog semiconductors for over 30 years. Microchip Technology operates in over 100 locations in 70 countries and has more than 18,000 employees worldwide. The company's products include microcontrollers, memory, and other analog and mixed-signal products. Microchip Technology's mission is to provide innovative solutions for a wide range of applications, including automotive, industrial, and consumer electronics.
Learn more about Microchip Technology
Size
21,000 employees
Market Cap
$37.9 billion
Industry
Net Income
$333.3 million
Founded
1989
5 Year Trend
+14.9%
Revenue
$5.2 billion
NASDAQ

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