Clio

Manager, Product Marketing (17 Month Contract)

Clio$138K — $207K *
US-Anywhere
+ 4 other locationsRemote
Legal & Accounting
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 7+ years of product marketing experience with ownership of go-to-market strategies
  • 2+ years of experience leading and mentoring product marketers
  • Proven ability to translate complex product features into clear value propositions
  • Experience collaborating with product management, sales, and customer success during cross-functional launches
  • Strong analytical skills for setting goals and tracking team performance
  • Excellent communication and writing skills for providing impactful feedback
  • Comfortable making decisions amidst ambiguity and changing priorities

Responsibilities

  • Own the end-to-end go-to-market strategy and drive product adoption across portfolios
  • Maintain impactful positioning and messaging informed by customer insights and competitive data
  • Identify growth opportunities through analysis of performance metrics and market intelligence
  • Lead go-to-market planning cycles in alignment with strategic priorities
  • Collaborate with product management to ensure insights shape roadmap decisions
  • Facilitate cross-functional planning to ensure prioritization of portfolio needs
  • Lead and develop team members while fostering a high-performance culture

Benefits

  • Competitive health, dental, and vision insurance
  • Hybrid work environment with in-office expectations
  • Flexible time off policy with 20 encouraged days off
  • $2000 annual counseling benefit
  • RRSP matching and RESP contributions
  • Clioversary recognition program for long-term employees
Full Job Description
Summary:

We are currently seeking a Manager, Product Marketing to join our Product Marketing team in Burnaby, Toronto or Calgary. We are also open to remote candidates across Canada or the U.S.

What your team does: 

The Product Marketing team at Clio is the connective tissue between product, revenue, and the market. We translate complex product capabilities into clear value for legal professionals — and we do it across the full customer journey, from awareness through adoption and expansion.

As a manager on this team, you'll own a portfolio and the people behind them. You'll set the strategic direction for how Clio's features and capabilities go to market, shape the narratives that sales and customer success rely on every day, and hold the bar on what "good" looks like for launches, positioning, and enablement.

Rated a and product marketing team of the year by the Product Marketing Alliance, this is a team that values rigor, initiative, and results — and we hold managers to the same standard. You'll be expected to develop your people, drive portfolio performance, and operate with the same bias toward action you ask of your team.


Who you are: 
  • You lead people, not just projects. You have managed or formally mentored PMMs and know the difference between delegating tasks and developing capability. You can coach someone through a weak positioning draft, give direct feedback when the work isn't landing, and still keep the person motivated and growing.

  • You come with a point of view. You can look across a product portfolio, a set of funnel metrics, and a competitive landscape and form a clear strategic perspective — then articulate it credibly with product, sales leadership, senior stakeholders, and your team.

  • You're a strong storyteller and you raise the bar on others' stories. You write well. But more importantly, you can read someone else's messaging doc and immediately identify what's missing, what's muddled, and what will fall flat with the audience. Your instinct is to sharpen, not just to produce.

  • You hold the standard on cross-functional execution. You've worked in a SaaS environment where GTM involves coordinating with product, revenue enablement, sales, and CS simultaneously. You know how to move work forward across competing priorities without losing alignment — and you know when to escalate versus when to unblock it yourself.

  • You turn data into direction. You set measurable goals for your portfolio and your team, and you use funnel metrics, adoption data, competitive signals, and content performance to track progress and course-correct. You're comfortable owning the measurement framework end-to-end — from defining success to reporting on it.

  • You operate well in ambiguity. Clio moves fast. Roadmaps shift. Priorities get re-sequenced. You can adapt your team's focus without losing momentum, and you communicate changes with enough clarity that your team doesn't spiral.


What you'll work on:

Portfolio Leadership

  • Own the end-to end GTM strategy, drive product adoption, feature engagement and retention across your portfolios while setting clear priorities for your team

  • Maintain standout positioning and messaging strategy that is grounded in customer insights, competitive intelligence, and business goals — and that your team has what they need to deliver against it

  • Drive growth across portfolio KPIs, using data, customer feedback, and market intelligence to identify opportunities, strategy and recommendations

  • Serve as the primary point of accountability for your portfolio, connecting product strategy to marketing outcomes

Go-to-Market Strategy & Planning

  • Lead GTM planning cycles, ensuring priorities align with the direction set by the Sr. Manager, Product Marketing

  • Partner with your Product Management counterparts to ensure customer and market insights are consistently informing the roadmap and informing GTM decisions

  • Set clear standards for how your team launches features, drives adoption, measures success, and scales learnings — while empowering them to own execution

Cross-Functional Collaboration

  • Represent  your portfolios in monthly PMM-CMM cross-functional planning to ensure adequate prioritization of your portfolios

  • Build strong working relationships with stakeholders outside your immediate team to remove execution blockers and drive shared objectives forward

  • Ensure your team is resourced and set up to deliver on cross-functional commitments

People Leadership

  • Lead, coach, and develop your team, supporting their career growth while holding them accountable to strong performance and results

  • Build a high-performing team culture grounded in ownership, collaboration, and continuous improvement

  • Drive high engagement on your team and proactively address issues before they impact performance or morale

  • Create and maintain internal equity within your team, working with relevant stakeholders to ensure fairness and consistency

  • Enable your team to deliver impact in line with department goals — and guide them with clarity and confidence when faced with change

  • Report to the Senior Manager, Product Marketing, contributing to team-wide planning and helping raise the standard of product marketing execution at Clio


What you may have:
  • 7+ years of experience in product marketing, with meaningful ownership of go-to-market strategy across a product portfolio

  • 2+ years of experience leading and developing product marketers, including coaching on messaging and positioning craft

  • Demonstrated ability to translate complex product capabilities into clear value propositions

  • Experience partnering directly with product management, sales leadership, and customer success to drive cross-functional launches and adoption

  • Strong analytical skills and experience using funnel, adoption, and competitive data to set goals and course-correct a team's priorities

  • Ability to plan, organize, and execute across multiple concurrent launches and portfolios while meeting deadlines

  • Strong communication and writing skills, including the ability to read someone else's draft and identify what's missing or muddled before it reaches sales or customers

  • Comfort making decisions and re-sequencing priorities with imperfect information as roadmaps shift

This role is a backfill for an existing position.

What you will find here:

Compensation is one of the main components of Clio’s Total Rewards Program. We have developed a series of programs and processes to ensure we are creating fair and competitive pay practices that form the foundation of our human and high-performing culture.

Some highlights of our Total Rewards program include:

  • Competitive, equitable salary with top-tier health benefits, dental, and vision insurance 

  • Hybrid work environment, with expectation for local Clions (Vancouver, Calgary, Toronto, Dublin, London, New York City and Sydney) to be in office min. twice per week. 

  • Flexible time off policy, with an encouraged 20 days off per year.

  • $2000 annual counseling benefit

  • RRSP matching and RESP contribution 

  • Clioversary recognition program with special acknowledgement at 3, 5, 7, and 10 years

The expected salary range for this role is $138,400 to $207,600 CAD. Initial placement within the range is informed by geographic region, experience, and skillset, with room to progress as impact and tenure grow. Final offer amounts will vary based on candidate profile.

About Clio

Clio is a cloud-based legal practice management software company based in Burnaby, British Columbia, Canada. The company was founded in 2008 by Jack Newton and Rian Gauvreau. Clio's software allows law firms to manage their cases, documents, billing, and client information from a single platform. The company has over 150,000 customers in 100 countries. Clio has won numerous awards for its software, including the 2019 Legaltech News Innovation Award for Best Practice Management Software.
Learn more about Clio
Size
500 employees
Industry
Founded
2008

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