National Account Manager

Job Summary
As a National Account Manager, you'll be responsible for building and growing strategic partnerships with key customers while driving sales, profitability, and market share. This high-impact role combines relationship management, business strategy, data analysis, and negotiation to deliver winning results for both Pure Fishing and our retail partners.

What will you do?
• Develop and execute joint business plans that drive sales growth and profitability
• Manage key customer relationships and serve as a trusted business partner
• Deliver annual sales, profit, and market share objectives
• Build strategies to secure expanded distribution, merchandising opportunities, and promotional activity
• Leverage consumer, shopper, and market insights to drive customer success
• Analyze financial, brand, and category performance to identify growth opportunities
• Develop and execute annual customer and category plans
• Negotiate and manage trade funds to maximize value for both customers and Pure Fishing
• Partner with demand planning teams to improve forecast accuracy and inventory management
• Monitor competitor activity, market trends, and shopper behavior to identify opportunities
• Collaborate with Marketing, Supply Chain, Operations, and other cross-functional teams to drive results
• Lead customer presentations and business reviews with confidence and professionalism

What makes you a great catch?
• Bachelor's degree required
• 7+ years of sales, account management, or trade marketing experience
• Experience managing a $30M-$50M+ book of business
• Sporting goods industry experience preferred
• Strong negotiation, sales, and relationship-building skills
• Proven ability to influence and lead cross-functional teams
• Excellent analytical, project management, and problem-solving abilities
• Advanced proficiency in Microsoft Excel, PowerPoint, and Word
• Exceptional communication and presentation skills
• Ability to thrive in a fast-paced, results-driven environment

Why you will love it here
• Manage strategic partnerships that directly impact company growth
• Work with iconic brands recognized throughout the fishing industry
• Collaborate with talented teams across sales, marketing, supply chain, and operations
• Influence category growth and customer success on a national scale
• Opportunity to make a visible impact while growing your career

Your work environment
• Fast-paced, collaborative, and highly strategic
• Frequent interaction with key retail customers and internal leadership teams
• Blend of customer-facing meetings, business planning, and data-driven decision-making
• Travel up to 30-50% to support customer relationships and business objectives

What you will need to succeed
• A strategic mindset with strong commercial acumen
• Ability to build trusted relationships at multiple levels within customer organizations
• Confidence negotiating and influencing business decisions
• Strong attention to detail and ability to manage multiple priorities
• Self-motivation, initiative, and a drive to deliver results
• Passion for collaboration, growth, and continuous improvement