Manager, Menu Strategy & Development
The primary responsibilities of this job include, but are not limited to:
- Contribute to developing comprehensive brand strategies alongside Platform Leads, taking into account consumer, category, and market trends.
- Assist in the development of a 3-year pipeline alongside Platform Leads, identifying white space opportunities and new product and line extension opportunities by analyzing market trends, consumer needs, and avenues for business growth.
- Oversee the lifecycle and ongoing management of individual platforms.
- Continuously monitor and report on platform performance to ensure optimal operation and identify areas for improvement.
- Collaborate with Platform Leads to identify opportunities for platform enhancement, provide actionable recommendations, and execute plans effectively.
- Support the creation and maintenance of presentations, pipelines, and other related documentation.
- Assist in both short-term and long-term Integrated Marketing Calendars to ensure cohesive and timely execution of marketing initiatives.
- Collaborate with cross-functional teams to successfully execute and launch calendar programs and campaigns.
Qualifications (Education & Experience)Qualifications include:
- Located in the Boston Metro Area - hybrid model 4 days in office
- Bachelor's degree in Marketing, Business Administration, or a related field.
- 3-5 years proven experience in marketing strategy, product innovation, campaign management, and cross-functional team collaboration.
- Preference for past experience in restaurant/retail and/or consumer goods industries.
- Strong project management skills with the ability to manage multiple projects simultaneously.
- Excellent communication and interpersonal skills.
- Analytical mindset with the ability to interpret data and make data-driven decisions.
- Creative thinker with a passion for innovation and continuous improvement.
Working ConditionsPhysical Requirements- While performing this job, the incumbent is regularly required to stand, sit, talk hear & use hands and fingers to operate keyboards
Direct ReportsN/A
Competitive Pay $92,055 to $110,446 annually.
The actual pay offered will be determined by multiple factors, including but not limited to the candidate's relevant experience, job-related knowledge, skills, and geographical location. Individual compensation decisions are dependent upon the facts and circumstances of each position and candidate.
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