Manager, Digital Platform Operations

Hyundai Motor America

$91K — $130K *
Consumer Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • High school diploma required; bachelor's degree preferred, master's a plus.
  • 6+ years in planning or business operations within automotive or consumer-facing industries.
  • Experience managing enterprise-level customer-facing websites and multiple vendors/agency collaborations.
  • Strong skills in e-commerce, digital strategy, SEO, and content management systems (CMS).
  • Project management expertise with attention to detail and multitasking abilities.
  • Technical knowledge of web architectures, development methodologies, and best practices.
  • Proficiency in data analysis and use of tools like Excel, Google Analytics, with strong communication skills.

Responsibilities

  • Lead design, development, and implementation of HyundaiUSA.com platform across all devices.
  • Develop and maintain HyundaiUSA.com in a fast-paced environment.
  • Manage daily operations of HyundaiUSA.com and improve competitiveness.
  • Oversee projects from conception to launch, ensuring marketing integration.
  • Collaborate with stakeholders, IT, and creative partners to execute website updates.
  • Integrate mobile and desktop experiences into overall marketing strategy.
  • Adopt and manage SEO best practices, reporting on digital analytics.

Benefits

  • Monthly vehicle lease allowance including insurance and maintenance.
  • Paid holiday break between Christmas and New Year.
  • Comprehensive healthcare insurance including medical, dental, and vision coverage.
  • 401(K) company match and additional enhanced contribution after one year.
  • Basic life insurance and both short- and long-term disability coverage.
  • Mental health and employee assistance programs available.
  • Health advocate services for navigating care and benefits.
Full Job Description
WORK MODEL

#LI-OnSite

WHAT YOU WILL DO

  • Lead designing, developing, and implementing a competitive HyundaiUSA.com platform across all devices that enable efforts by the Marketing Division to achieve brand awareness, consideration, qualified traffic, conversion, and efficiency objectives.


HOW YOU WILL MAKE AN IMPACT

  • Develop, upgrade, perform general maintenance, and report on HyundaiUSA.com in a dynamic and fast-paced environment.
  • Manage and improve day-to-day operations of HyundaiUSA.com.
  • Work with HyundaiUSA.com's Senior Group Manager, Digital Customer Experience, business stakeholders, in-house IT, and creative/technology partners to keep HyundaiUSA.com competitive.
  • Manage digital projects from conception to launch, ensuring marketing integration and timely implementation.
  • Manage the creative agency and IT partner company to execute web updates for HyundaiUSA.com, including vehicle model updates, shopping tools, information pages, and other online content, including video, imagery, and CG.
  • Integrate with cross-channel teams to maintain a consistent marketing strategy for Hyundai Motor America (HMA).
  • Develop and implement integrated and standalone digital programs with the agency of record.
  • Integrate and optimize mobile, tablet, desktop, and mobile apps into HMA's marketing strategy.
  • Adopt SEO best practices and manage their implementation.
  • Manage the implementation, reporting, analysis, and development of digital analytics.
  • Ensure high-quality production deliverables by designing and executing rigorous testing procedures.
  • Exercise independent judgement to develop and administer detailed project plans.
  • Ensure that production budgets and timelines are met.
  • Manage and communicate priorities for all open and ongoing projects and enhancements.
  • Use advanced knowledge for the preparation and presentation of Executive PowerPoint briefings.
  • Continually improve processes to eliminate or reduce content errors and provide routine status updates.
  • Promote infrastructure improvements, program enhancements, budget reporting, customer interaction tools, and electrification initiatives.
  • Holds manager-level authority as defined by HMA HR/Finance policy.


WHAT YOU WILL BRING TO THE ROLE

  • Must be a high school graduate.
  • Bachelor's degree preferred.
  • Master's degree a plus.
  • Six or more years of experience in planning or business operations in automotive or other consumer-facing industries with a detailed understanding of the web marketing function.
  • Enterprise-level customer-facing website management experience.
  • Multiple vendor and agency management experience.
  • Experience in e-commerce/online shopping, digital strategy, SEO, and CMS (Content Management System) preferred.
  • Strong project management skills with attention to detail; master at multi-tasking.
  • Strong technical skills, including knowledge of development methodologies and best practices.
  • Strong understanding of web architectures and technologies.
  • Ability to troubleshoot and fix production errors in short timeframes under pressure.
  • Capability to apply common development methodologies and project management techniques.
  • Ability to work on multiple projects and set priorities.
  • Strong written and oral communication skills.
  • Ability to identify/quantify business opportunity as it applies to technology.
  • PMP Certification a plus.
  • Ability to assess operational and strategic strengths and make recommendations.
  • Strong analytical skills and mastery of analytical tools (e.g., Excel, Omniture, Google Analytics, etc.).
  • Ability to create and present executive-facing presentations and other materials.
  • Diplomatic and collaborative attitude, able to motivate partners to meet and exceed business expectations.


WHAT HYUNDAI CAN OFFER YOU

  • Compensation Range: $91,000 - $130,000 annual base salary
  • Monthly Hyundai/Genesis vehicle lease allowance (including insurance and maintenance)
  • Holiday Pay - the company shuts down with pay between Christmas and New Years.
  • Vacation and sick time off
  • Healthcare insurance (medical, dental, and vision)
  • 401(K) company match
  • Additional 401(K) Employer Enhanced Contribution program - eligible after 1 year of employment, in addition to the regular employer matching contribution
  • Basic life insurance, short- and long-term disability
  • Mental health, wellbeing, and employee assistance program
  • Health advocate (coordinate care and services, assistance with claim and billing issues, understanding Hyundai benefits)


WHAT HAPPENS NEXT

Express your interest by submitting an application. Once your application is received, our recruiting team will review your application to see if you meet the basic and preferred qualifications listed on the job description. For more information on our hiring process please visit our How We Hire page.

OTHER DETAILS

  • Physical requirements: Normal office duties.
  • Occasional domestic travel may be required.

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