Agency:
Omnicom Media
Job Function:
Media
Job Subfunction:
Media Planning and Buying
Job Description:
Position Overview
The Manager, Digital Partnerships is responsible for leading the team of Negotiators and Associates who develop and execute on all digital media plans from inception to completion. The Manager is the monitor of all deliverables, responsible for ensuring work is to specification and correct, as well as in charge of overseeing any applicable teamwork, resource/allocation, growth and development. The Manager will drive the team to explore and identify non-traditional partnerships opportunities. This is critical to their development and the success of the Partnerships division. The Manager of Digital Partnerships will need to be able to identify partnership opportunities that can exist outside of the standard paid media environments and effectively maximize communication across owned and earned media platforms as well.
Responsibilities
Communicate with clients on marketplace intelligence and partnership needs, ensuring alignment with client KPIs
Manage daily client contact and requests, develop relationships with media partners, and present plan recommendations
Liaise with internal teams, collaborate for knowledge sharing, and mentor/train associates
Lead strategic media planning, KPI development, and partner negotiations using data and analytics
Delegate and oversee plan development, manage budgets and client billing process
Provide guidance on campaign oversight, reports, and client presentations
Manage Analytics and Ad Ops relationship for proper tagging, reporting, and optimization
Secure best marketplace pricing, foster relationships with media partners, and master investment strategies
Required Skills and Experience
Experience across a variety of media channels
Fundamental understanding of media tools as well as syndicated tools
Demonstrated ability to develop integrated marketing communication plans encompassing traditional and non-traditional media strategies
Experience with campaign management/ad serving technology: Double Click DART, Atlas DMT, and/or Media Mind
Initiative does not require candidates to have a college degree
Desired Skills and Experience
4+ years of experience in digital media planning
Preferred working knowledge of third-party Internet marketing research: comScore Media Metrix, Nielsen NetView, [redacted], NetRatings, and others
Ability to communicate concisely and clearly both orally and in writing
Ability to delegate and oversee Associates and Negotiators workload
90,000.00 - 90,000.00
Omnicom's policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom's corporate group already require five days of in-office attendance.
