Full Job Description
The leader of Commercial Governance, Sales Process & CRM Excellence is responsible for defining, maintaining, and enforcing commercial governance standards across zones, CRM excellence practices, global business rules, and operating procedures across the Diagnostics commercial organization. The role ensures consistent execution of sales processes, governance frameworks, CRM adoption standards, data quality expectations, and commercial controls while supporting business transformation and CRM initiatives.
Working closely with Country/Region Sales Leadership, CRM Excellence, Finance, HR, IT, and regional commercial teams, the Sales Governance Specialist drives process standardization, CRM effectiveness, governance compliance, data discipline, and continuous improvement across commercial operations. Strong project management experience is essential to translate governance priorities into coordinated execution, align cross-functional stakeholders, manage dependencies and risks, and deliver complex global initiatives on time and within scope.
Key Responsibilities
Sales Governance Management
• Define and maintain sales governance frameworks, policies, and operating standards.
• Establish governance controls supporting opportunity management, account ownership, territory management, forecasting, and commercial execution.
• Develop and maintain governance documentation, business rules, and standard operating procedures.
• Ensure governance consistency across countries, regions, and business units.
Business Rules Ownership
• Define and manage key commercial business rules, including:
• Account ownership
• Territory assignment
• Customer segmentation
• Sales stages
• Opportunity qualification criteria
• Forecasting guidelines
• Evaluate proposed changes and assess business impact.
CRM Excellence & Adoption
• Partner with CRM Excellence teams to define CRM standards, usage expectations, and adoption requirements across commercial teams.
• Drive CRM process discipline for account planning, opportunity management, pipeline hygiene, forecasting inputs, and customer engagement tracking.
• Support CRM data quality governance, including completeness, accuracy, timeliness, and consistency of key commercial data fields.
• Identify CRM adoption gaps, process pain points, and enablement needs; recommend corrective actions and continuous improvement opportunities.
• Translate commercial governance requirements into CRM business requirements, workflows, dashboards, and reporting needs.
Governance Monitoring & Compliance
• Monitor governance adherence across commercial teams.
• Identify governance exceptions and recommend corrective actions.
• Conduct periodic audits of commercial processes and controls.
• Track governance KPIs and report findings to management.
Project & Program Management
• Lead cross-functional governance, CRM, and process improvement initiatives from planning through implementation and stabilization.
• Develop and maintain project plans, milestones, dependencies, resource needs, decision logs, risks, issues, and executive status updates.
• Coordinate business, IT, Finance, HR, and regional workstreams; clarify ownership, facilitate decisions, and escalate barriers to keep delivery on track.
• Apply structured delivery and change management practices to ensure governance standards are operationalized, adopted, and sustained across countries and business units.
Commercial Transformation Support
• Support global process harmonization programs.
• Ensure governance requirements are integrated into CRM and digital transformation initiatives.
• Collaborate with CRM Excellence teams to align platform functionality with governance standards.
Success Metrics
• Governance compliance rate
• Reduction in governance exceptions
• Process standardization across countries
• Timely implementation of policy changes
• Delivery of strategic initiatives on time, within scope, and with defined business outcomes
• Commercial audit findings
• CRM adoption and utilization rate
• CRM data quality and pipeline hygiene performance
• Stakeholder satisfaction
Qualifications
Education
• Bachelor's degree in Business Administration, Finance, Economics, Commercial Operations, or related field.
Experience
• 5+ years of experience in:
• Sales Operations
• Commercial Excellence
• Sales Governance
• Project or program management, including delivery of complex cross-functional initiatives
CRM Excellence, CRM Governance, or CRM adoption programs
• Business Process Management
Preferred
• Diagnostics, MedTech, Healthcare, or Life Sciences experience.
• Salesforce.com experience.
• Experience supporting global commercial organizations.
• PMP, Agile, Lean, or change management certification.
• Experience in customer facing roles within the IVD industry
Key Competencies
• Commercial governance
• Sales operations
• Business process management
• Policy development
• Project and program management
• Stakeholder management
• Analytical thinking
• Executive communication
• Continuous improvement
• CRM excellence and adoption enablement
The base pay range for this position is:
$143,900 - $197,868
Factors which may affect starting pay within this range may include geography/market, skills, education, experience, and other qualifications of the successful candidate.
If this is a commission eligible position the commission eligibility will be in accordance with the terms of the Company's plan. Commissions are based on individual performance and/or company performance.
The Company offers the following benefits for this position, subject to applicable eligibility requirements: medical insurance, dental insurance, vision insurance, 401(k) retirement plan. life insurance, long-term and short-term disability insurance, paid parking/public transportation, paid time off, paid sick and safe time.