Manager, Campaign Management - Sam's Club Member Access Platform (MAP)

Walmart, Inc.

$96K — $186K *
Retail & Consumer Goods
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3+ years of experience in digital campaign management or media operations.
  • Deep knowledge of ad technology and tools, such as DSPs and 3rd-party verification tools.
  • Fluency in media math and proficiency in Excel, Salesforce, Appian, and Tableau.
  • Strong cross-functional collaboration skills and clear communication abilities.
  • Understanding of advertising business metrics like ROI and budgeting.
  • Ability to translate data into compelling stories that inform strategy.
  • Capability to thrive in a fast-paced, dynamic environment.

Responsibilities

  • Drive digital advertising campaigns across multiple platforms.
  • Manage and optimize managed-service and self-service campaigns.
  • Develop data-driven media plans for measurable impact.
  • Ensure flawless execution of campaigns including trafficking and quality assurance.
  • Analyze campaign success metrics and collaborate on insights for optimization.
  • Build trusted relationships through proactive performance updates and insights.
  • Lead daily operations including campaign troubleshooting and financial tracking.

Benefits

  • Medical, vision, and dental coverage.
  • 401(k) and stock purchase options.
  • Paid time off, including parental leave and bereavement leave.
  • Educational benefits covering tuition and fees for various programs.
  • Discounts on company products and services.
Full Job Description
Position Summary...

What you'll do...
You'll drive the success of digital advertising campaigns across multiple platforms - onsite, offsite, social media, and in-store. From strategy to execution, you'll oversee the full campaign lifecycle, ensuring every initiative aligns with supplier goals and Sam's Club's broader marketing strategy.
  • Plan and optimize campaigns: Manage managed-service and self-service campaigns, leveraging both upper-funnel (brand awareness) and lower-funnel (conversion) tactics.
  • Develop strategy: Build data-driven media plans that deliver measurable business impact.
  • Ensure flawless execution: Oversee trafficking, QA, creative delivery, pacing, and performance across channels.
  • Analyze and report: Define success metrics, measure outcomes, and collaborate with Analytics to surface insights and optimizations.
  • Partner cross-functionally: Work closely with Account Management, Analytics, and Media Partners to ensure seamless delivery.
  • Drive client success: Build trusted relationships by providing proactive campaign insights, performance updates, and new growth opportunities.
  • Lead daily operations: Manage campaign maintenance, troubleshooting, financial tracking, and reporting accuracy.

You'll sweep us off our feet if you...
  • Bring 3+ years of experience in digital campaign management, bid optimization, or media operations across display, video, and social platforms.
  • Have deep knowledge of ad tech, including DSPs, ad servers, and 3rd-party verification tools (DoubleVerify, IAS, MOAT, DCM, Google Ads Manager).
  • Are fluent in media math (CPM, CPC, ROAS) and confident using Excel, Salesforce, Appian, and Tableau for campaign reporting and insights.
  • Excel at cross-functional collaboration, managing complex workflows, and communicating clearly with clients and partners.
  • Understand the business side of advertising - financial metrics, ROI, budgeting, and the analytics that drive better decisions.
  • Can translate data into storytelling, using insights to inspire smarter media strategies and stronger partnerships.
  • Thrive in fast-paced, dynamic environments, balancing creative problem-solving with structured execution.


At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.

You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.

For information about PTO, see https://one.walmart.com/notices.

Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.

Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.

For information about benefits and eligibility, see One.Walmart.

The annual salary range for this position is $96,000.00 - $186,000.00

Additional compensation includes annual or quarterly performance bonuses.

Additional compensation for certain positions may also include :

- Stock








Minimum Qualifications...

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

Preferred Qualifications...

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Primary Location...

221 River St, Hoboken, NJ 07030, United States of America

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