McGuireWoods

Manager, Business Development

McGuireWoods$90K — $120K *
Business Services
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree required; 4+ years in law firm business development/marketing.
  • Experience in managing multiple projects with shifting priorities.
  • Strong project management skills related to conferences and events.
  • Strategic branding and message consistency expertise.
  • Self-driven with ability to balance long-term strategies and daily implementations.
  • Familiarity with knowledge management tools like Foundation preferred.
  • Minimum 5 years of experience specifically in law firm marketing, including RFPs and pitches.

Responsibilities

  • Collaborate with attorneys to create business plans and marketing strategies.
  • Drive business development activities like RFPs, pitches, and client targeting.
  • Manage client relationship and account management efforts.
  • Plan and execute conferences, seminars, webinars, and receptions.
  • Develop marketing collateral and profiles to enhance visibility.
  • Foster internal and external thought leadership initiatives and content.
  • Mentor junior team members and lead project efforts.

Benefits

  • Access to innovative technology platforms, including a legal-specific AI tool.
  • Opportunities for professional development and mentorship.
Full Job Description
Overview

McGuireWoods has an opportunity for a self-driven leader to join its Business Development team as a Business Development Manager (BDM) in our Richmond, Charlotte, Houston, Atlanta, Raleigh, Norfolk, and DC offices. This BDM role will support our high-stakes Litigation Environmental & Mass Tort department to develop and execute clear strategies and business plans utilizing a wide range of marketing functions. The BDM serves as the primary point person to facilitate client opportunities with the lawyers, develop key messaging for better positioning in the market, and collaborate across departmental and geographic lines to identify leading revenue-generating opportunities.

Responsibilities

  • Collaborate with the attorneys in assigned practice groups to develop business plans, marketing strategies and drive client targeting.
  • Provide strategy for, and drive business development activities surrounding:
    • Client Opportunities (RFP's, pitches and targeting)
    • Business Plans & Practice Specific Initiatives
    • Client Relationship Management/Account Management
    • Conferences/Seminars, Webinars and Receptions
    • Marketing Collateral, Bios and Representative work
    • External and Internal Visibility inclusive of thought leadership, blogs, profile series, etc.
    • Budget planning & forecasting
  • Serve as a mentor and team lead to junior colleagues


Qualifications

  • Requires Bachelor's degree and four or more years of business development and/or marketing experience within a law firm or comparable professional services organization.
  • Proven ability to manage multiple projects and shifting priorities; makes decisions and adapts to changing work environments in-house and for our clients.
  • Strong project management experience inclusive of conferences and events.
  • Strategic thinker who understands branding and consistency of message.
  • Self-starter with the discipline required to balance long-term strategic vision with effective day-to-day implementation of strategy.
  • Experience with Foundation (or other knowledge management tools) is desired.
  • A minimum of five years of experience in marketing, business and practice development in a law firm including pitches and RFP's.
  • Technology-savvy; knowledge of relevant, existing software and ability to learn new programs.
  • Willingness and desire to work with innovative technology platforms - our employees also have access to Harvey, a legal-specific AI tool that reduces time spent on routine tasks, allowing you to focus on more meaningful, high-impact work.


Have more questions? Connect with a recruiter directly. #LI-ER1

About McGuireWoods

McGuireWoods LLP is a US-based international law firm. Their largest offices are in Richmond, Virginia, Charlotte, North Carolina and Chicago, Illinois.
Learn more about McGuireWoods
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