Job DescriptionManager Brand Experience- RemoteADM Global Communications
Summary:A member of ADM's Global Communications team, the Brand Experience Manager will be responsible for delivering memorable brand experiences efficiently, effectively, on-time and within budget.
The ideal candidate will be a highly skilled, collaborative and proactive individual who has several years of experience in planning large-, medium- and small-scale events with multiple stakeholders within a highly matrixed organization; working collaboratively with internal clients; strategically managing vendor relationships; leading and managing communications with event stakeholders and attendees.
Supporting the strategy, planning and execution for large-scale multi-customer events and trade shows, and developing standardized toolkits for small to mid-scale events, this individual collaborates with colleagues across ADM as well as agency partners to dramatize the value that ADM brings to our customers and the world.
This role requires a professional who is confident communicating with senior stakeholders, able to clearly structure information, manage expectations, and drive alignment in complex, cross-functional environments.
Job Responsibilities:- Drive implementation of ADM's global brand experience standards and playbook for experience strategy, design, messaging and planning across Communications, Marketing and more.
- Own the full event lifecycle - from discovery and design through development, delivery, and post-event analysis
- Operate with a high level of urgency, ownership, and accountability - taking initiative, anticipating needs, and addressing issues early rather than reacting late.
- Act as a primary point of contact for event stakeholders (e.g. Marketing, Sales, R&D, Marketing Communication) and partners, across the organization, related to the development and execution of events.
- Build strong, trusted relationships with stakeholders across Marketing, Commercial, Communications, and R&D, ensuring clear expectations, timely communication, and effective alignment throughout the event lifecycle.
- Plan and execute a range of assigned events, including: space/venue selection, lead retrieval/KPI management, coordination of logistics, catering, marketing collateral, accommodations, etc.
- Examples included: IPPE, Natural Products Expo West, SupplySide Global, Global Pet Expo, Petfood Forum, World Pork Expo, Superzoo
- Take full ownership of onsite event execution, maintaining a visible leadership presence during critical setup and show days, proactively addressing issues and ensuring alignment across stakeholders and vendors.
- Clearly and transparently manage project timelines, dependencies, and responsibilities - proactively communicating risks, delays, and proposed mitigation plans.
- Serve as a connector and collaborator across regions, teams and businesses - sharing with and learning from global counterparts in Global Communications, Marketing and other corporate or business teams.
- When escalating issues or stakeholder concerns, always come prepared with a proposed solution or recommended next steps - owning the resolution, not just the communication.
- Efficiently and transparently manage budgets and expenses for events.
- Support the use of standardized systems and processes to increase departmental efficiencies and assess the impact of all events.
- Lead the management of relationships with outside agency partners - managing projects and workload, facilitating payments, tracking timelines, etc.
- Lead the development of activity briefs, KPI tracking, reporting and debriefs for assigned events.
- Partner with senior team members, while independently driving assigned initiatives and continuously developing within the role.
- Conduct site visits and other research to prepare event proposals.
- Support the annual planning and budgeting process.
- Stay up-to-date with best in class in-person, hybrid and digital technology event engagement trends.
Qualifications, Skills and Experience Desired:- 4+ years of prior experience successfully planning and executing on trade shows, conferences/meetings and other live experiences (preferably in the Nutrition industry).
- Strong project management skills with a focus on prioritizing action, fostering effective communication, and ensuring stakeholder alignment. The ability to use standardized tools used by the entire team is a requirement.
- Operate independently with appropriate guidance in a fast-paced, cross-functional environment, proactively seeking alignment when needed
- This role requires a hands-on operator who can independently drive complex initiatives, proactively solve problems, manage ambiguity, and maintain structure and professionalism in high-pressure situations.
- Own execution of the specific scope, budgets, timelines and goals for events in concert with key stakeholders.
- Proven ability to operate effectively under pressure, particularly in the lead-up and execution of large-scale events, maintaining structure, clarity, and professionalism.
- Demonstrates strong professional judgment, including when to align, escalate and make independent decisions
- Ability to thrive in fast-paced environments: You operate with a sense of "urgency" and can excel in an execution-focused environment, breaking down tasks into clear project plans.
- Demonstrates consistent responsiveness and follow-through - acknowledging requests promptly, meeting deadlines, and proactively driving workstreams forward.
- You have a proven track record of actively contributing to problem-solving efforts, fostering creativity, and effectively utilizing data to communicate insights within a team environment.
- Excellent and structured verbal and written communicator with effective presentation skills.
- Proven track record in growing annual events and launching new events that enhance revenue streams.
- Consistent and exacting attention to detail.
- Proven ability to build trusted relationships, collaborate effectively, and lead through influence across varying levels of the organization.
- Demonstrates a continuous improvement mindset by identifying opportunities to improve processes, stakeholder engagement, and event execution.
- Ability to travel out of the country/state.
- Prior experience in the food, beverage, feed or nutrition industry or a global corporation preferred.
Education:- Bachelor's degree or equivalent required.
- Major in, Marketing, Event Management, or related field preferred.
Excited about this role but don't think you meet every requirement listed? We encourage you to apply anyway. You may be just the right candidate for this role or another one of our openings.
REF:109794BR
