ADT Inc.

Manager, Authoring/Publishing D2C & Website

ADT Inc.$90K — $120K *
Retail & Consumer Goods
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3+ years of experience with enterprise-scale content authoring or publishing
  • Hands-on experience with various enterprise CMS platforms (e.g., Adobe Experience Manager, Sitecore, Contentful)
  • Familiarity with headless CMS concepts and structured content
  • Strong attention to detail for managing high-volume updates
  • Ability to collaborate with business and technical teams effectively

Responsibilities

  • Author, update, and publish content on .com and eCommerce platforms
  • Assemble pages using reusable components and content models
  • Ensure content complies with business and regulatory standards
  • Support promotional launches, experiments, and updates
  • Execute content changes via established review and approval workflows
  • Collaborate with stakeholders on content requests and timelines
  • Maintain content hygiene and archival standards

Benefits

  • Hybrid work model of 4 days onsite and 1 day remote
  • Opportunities for professional collaboration with technical and business teams
  • Exposure to advanced CMS tools and methodologies
  • Involvement in cross-functional projects including UX and SEO
  • Flexibility in managing content for diverse marketing campaigns
Full Job Description
Job Description

Summary:

The Web Author is responsible for authoring, publishing, and maintaining content experiences across .com and eCommerce platforms, ensuring accuracy, consistency, and speed to market. This role operates at the intersection of business requirements and technical execution, translating approved content into high-quality digital experiences using enterprise CMS and headless CMS workflows.

The ideal candidate is deeply familiar with content workflows, component-based authoring, and enterprise publishing standards, and is comfortable partnering closely with teams to ensure content is delivered accurately and efficiently.

Duties and Responsibilities:

Content Authoring & Publishing
  • Author, update, and publish content across .com and eCommerce experiences using enterprise and headless CMS platforms
  • Assemble pages using reusable components, templates, and content models
  • Ensure content is accurate, on-brand, and compliant with business and regulatory requirements
  • Support promotions, launches, experiments, and seasonal updates

CMS & Workflow Management
  • Execute content changes through established review, approval, and release workflows
  • Collaborate with business stakeholders to manage content requests and timelines
  • Maintain content hygiene, versioning, and archival standards
  • Identify opportunities to improve authoring efficiency and workflow clarity

Cross-Functional Collaboration
  • Partner closely with development teams to understand component behavior, templates, and release processes
  • Work with UX and design to ensure authored content aligns to approved layouts and design intent
  • Coordinate with SEO and analytics partners to support discoverability and performance goals

Quality Assurance & Governance
  • Validate content prior to release, including layout, links, metadata, and component rendering
  • Support A/B tests and personalization by authoring and managing content variants
  • Follow established governance, accessibility, and compliance standards

Skills and Competencies:
  • Hands-on experience with enterprise CMS platforms (e.g., Adobe Experience Manager, Sitecore, Contentful, Sanity, Optimizely, etc.)
  • Familiarity with headless CMS concepts, structured content, and component-based authoring
  • Experience working within defined workflows, including approvals and release schedules
  • Strong attention to detail and comfort managing high-volume content updates
  • Ability to collaborate effectively with both business and technical teams

Minimum Qualifications:
  • 3+ years of experience authoring or publishing content on enterprise-scale websites

Preferred Qualifications:
  • Experience supporting eCommerce or lead-generation websites
  • Familiarity with basic HTML concepts and how content renders on the front-end
  • Experience working alongside agile development teams
  • Understanding of SEO fundamentals as they relate to content authoring
  • Exposure to personalization, experimentation, or feature flagging tools

Location:

Our office follows 4 days onsite and 1 day remote schedule.

Travel:
  • Occasionally, less than 25%

About ADT Inc.

ADT Inc. is a provider of security and automation solutions for homes and businesses in the United States and Canada. The company offers a range of products and services, including home security systems, home automation systems, and commercial security systems. ADT Inc. was founded in 1874 and is headquartered in Boca Raton, Florida.
Learn more about ADT Inc.
Size
25,000 employees
Market Cap
$8.2 billion
Industry
Net Income
-$632.1 million
Founded
1974
5 Year Trend
+12.5%
Revenue
$5.3 billion
NASDAQ

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