Affiliate and influencer marketing is one of Neo's fastest-growing acquisition channels. We've built partnerships with Canada's biggest credit marketplaces, content publishers, and financial comparison sites. We have influencers telling Neo's story across every platform. But we're nowhere close to done.
This role isn't maintaining what's already working. It's taking a channel that's proven product-market fit and pushing it toward becoming the single largest source of new Neo customers. Think thousands of influencers talking about Neo. Think every financial publisher in Canada ranking Neo at the top. That's the trajectory, and you'll be part of the team making it happen.
Reporting to the Director of Affiliates & Influencers, this role sits within the Growth team. You'll work alongside creative services, marketing analytics, product marketers, and lifecycle teams every day. The channel is already delivering results across credit cards, savings accounts, and other products with budget, tools, and leadership support behind it.
What you'll be doing:- Affiliate Partner Management: Monitor and optimize performance across 80+ partners spanning direct, Impact, and Fintel networks. Ensure all product listings remain competitive, accurate, and current. Identify trends, troubleshoot drops, and prioritize optimizations to improve CAC and quality ratios.
- New Partner Growth: Discover, evaluate, and onboard new affiliate partners. Manage the full lifecycle from outreach through negotiation, technical setup, launch, and initial optimization.
- Influencer Program: Execute daily influencer outreach, managing personalized follow-up, negotiation, and onboarding. Run campaigns end-to-end from brief through content review, compliance, launch, and performance analysis. Coordinate with agency partners on briefing and content cycles.
- Campaign Execution: Execute cross-partner campaigns including sponsored emails, banners, SMS, and table placements. Support product launches across all partners. Briefing, content creation, approval, and launch coordination. Own landing page accuracy including UTM configuration and CTA integrity.
- Performance & Reporting: Track CAC, conversion rates, and partner-level performance. Provide weekly insights and recommendations. Conduct competitive research and listing audits.
Who we are looking for:- 5+ years in affiliate and/or influencer marketing
- Hands-on experience managing affiliate partnerships (credit marketplaces, content publishers, or comparison sites strongly preferred)
- Proven track record running influencer campaigns from outreach through performance analysis
- Strong organizational skills - you'll manage 100+ partner relationships simultaneously
- Data-driven decision maker comfortable with analytics tools and reporting
- Excellent written communication - you can write compelling partner-facing content and campaign briefs
- Equally effective as an individual contributor and a collaborative team player
- B2C experience; financial services or consumer tech a plus
- Canadian market experience preferred
- Based in Canada, willing to work on-site in Toronto or Calgary
Total RewardsAs Neo continues to grow, we're committed to offering a competitive, market-leading rewards program that reflects the impact our team members make. In addition to salary, our program includes equity - empowering employees to share directly in our momentum today and in the meaningful value we create for years to come.
- Salary: We provide a strong base salary aligned with market ranges, along with the flexibility to tailor your mix of cash and equity to match your longer term goals. Final compensation is based on your skills, experience, and scope. For exceptional talent, we're prepared to go above and beyond.
- Equity Ownership (Where Eligible): At Neo, you don't just work here, you own a piece of what we're building. As a full-time team member, you share directly in the upside of one of Canada's fastest-growing companies. When we win, you win - with real ownership and meaningful long-term wealth-building potential tied to our success.
What does life as an Owner at Neo Include?C🇦 You will redefine the financial landscape with top talent in Canada to help everyday Canadians win, and grow quickly while doing it
For eligible roles, ownership structure that enables you to share in our path to victory
Earn BIG with our short term incentive plans (STIP)
Collaborating with the brightest minds to build something meaningful, united by a shared commitment to innovation, curiosity, and excellence
♥🩹 Flexible health benefits & life insurance
21 Days PTO + stat holidays, and personal leave
Health & personal spending accounts
🤑 A wide variety of discounts through our partner network
Access to early use of products and discounts on fixed-term Neo mortgages
Parental top-up & equity vesting during long term leave
Neo night events
Company wide huddles, and education