Truist Financial

Manager, AEM DAM & Marketing Delivery Operations (Truist.com)

Truist Financial$90K — $120K *
Business Services
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor’s degree in Marketing, Digital Media, Information Management, or related field (or equivalent experience)
  • 5+ years of experience in AEM (DAM and/or Sites), digital asset management, or content operations
  • Hands-on experience with metadata, taxonomy, and asset governance practices
  • Experience supporting content lifecycle processes within a CMS environment
  • Strong attention to detail with a focus on accuracy, compliance, and quality control
  • Ability to manage multiple priorities in a fast-paced, deadline-driven environment

Responsibilities

  • Administer day-to-day operations of AEM DAM, managing asset ingestion and organization
  • Uphold metadata tagging and taxonomy standards for asset discoverability
  • Coordinate with Creative and Content teams on asset intake and usage rights compliance
  • Manage lifecycle activities for assets, including approvals and archival
  • Ensure compliance with brand, accessibility, and regulatory standards
  • Support the full content lifecycle from intake through publishing

Benefits

  • Medical, dental, and vision insurance
  • Life and disability insurance
  • Tax-preferred savings accounts and 401k plan
  • Minimum of 10 days of vacation and 10 sick days per year
  • Paid holidays and potential access to a pension plan
  • Eligibility for restricted stock units and deferred compensation plan
Full Job Description
In accordance with Truist in-office expectations, this role will be in office 5 days/week, for those candidates who live within 35 miles of a Truist hub facility.

We are seeking a high-performing individual contributor to support day-to-day execution and governance of Adobe Experience Manager (AEM) Digital Asset Management (DAM) while also supporting Marketing Delivery across Truist.com and Authenticated Channels.

This role combines hands-on DAM management, content lifecycle coordination, and AEM authoring support, ensuring assets and content are structured, compliant, and efficiently delivered. You will operate as a key partner across Marketing, Creative, Legal, and Technology teams helping to drive consistency, quality, and operational rigor in a regulated environment.

You will also serve as a backup AEM Author, enabling continuity of marketing execution and supporting page and content updates as needed.

Key Responsibilities

AEM DAM Management & Asset Governance

  • Day-to-day administration of AEM DAM, including asset ingestion, organization, metadata tagging, and archival
  • Execute and uphold taxonomy, naming conventions, and metadata standards to ensure asset discoverability and reuse
  • Coordinate with Creative, Content, and Channel partners on asset intake, versioning, and usage rights compliance
  • Manage asset lifecycle activities including approvals, expiration tracking, archival, and retirement
  • Maintain overall DAM hygiene, including duplication management and storage optimization
  • Ensure assets meet brand, accessibility (WCAG), and regulatory standards
  • Help drive the future state vision on Content Management

Marketing Delivery Operations & Content Lifecycle Execution

  • Support execution of the end-to-end content lifecycle, from intake through publishing and decommissioning
  • Follow and reinforce established governance processes, workflows, and documentation standards
  • Ensure content accuracy, version control, and alignment with disclosures and compliance requirements
  • Partner with Legal, Compliance, and Marketing stakeholders to support review and approval workflows
  • Identify and suggest process improvements to increase efficiency and reduce operational risk
  • Support Agile workflows, including intake, prioritization, and delivery tracking (Workfront, Jira, Rally)

AEM Authoring

  • Serve as a backup AEM Author to build, edit, and publish marketing content
  • Assemble pages using templates, components, and content fragments in alignment with UX and brand standards
  • Configure page properties, metadata, tagging, and navigation elements
  • Support content updates, publishing schedules, and campaign launches
  • Troubleshoot basic rendering, linking, and layout issues within AEM

Cross-Functional Collaboration

  • Work closely with Audience Builders, Channel Leads, Content Creators, UX, Creative, Legal, and MarTech partners
  • Support content intake, requirements clarification, and delivery coordination
  • Maintain clear documentation for asset libraries, governance practices, and content builds
  • Help ensure alignment on asset usage, lifecycle expectations, and publishing readiness

Quality Assurance & Optimization

  • Perform QA to ensure accuracy, consistency, accessibility, and responsiveness of assets and content
  • Validate correct asset usage, formatting, and rendering across devices and channels
  • Identify inefficiencies in workflows and recommend practical, scalable improvements
  • Support testing and optimization efforts through accurate content and asset implementation

Compliance, Risk & Data Stewardship

  • Ensure all work adheres to corporate governance, accessibility, and regulatory standards
  • Maintain audit readiness through proper documentation and process adherence
  • Manage rights-managed assets, licensing constraints, and expiration tracking
  • Help protect the integrity of customer-facing content in a regulated environment

Required Qualifications

  • Bachelor’s degree in Marketing, Digital Media, Information Management, or related field (or equivalent experience)
  • 5+ years of experience in AEM (DAM and/or Sites), digital asset management, or content operations
  • Hands-on experience with metadata, taxonomy, and asset governance practices
  • Experience supporting content lifecycle processes within a CMS environment
  • Strong attention to detail with a focus on accuracy, compliance, and quality control
  • Ability to manage multiple priorities in a fast-paced, deadline-driven environment

Preferred Qualifications

  • Experience in financial services or other regulated industries
  • Strong working knowledge of AEM DAM and familiarity with AEM Sites authoring
  • Understanding of SEO, accessibility (WCAG), and digital content best practices
  • Experience working in Agile delivery environments (Workfront, Jira, Rally)
  • Familiarity with Adobe Experience Cloud tools (Analytics, Target, AEP)
  • Basic HTML/CSS troubleshooting skills

Core Competencies

  • Execution-focused operator with strong ownership mindset
  • Detail-oriented with high standards for accuracy and compliance
  • Process-driven with ability to follow and improve established workflows
  • Collaborative partner with strong communication skills
  • Problem solver able to troubleshoot content and asset issues independently
  • Continuous improvement mindset with focus on efficiency and quality

General Description of Available Benefits for Eligible Employees of Truist Financial Corporation: All regular teammates (not temporary or contingent workers) working 20 hours or more per week are eligible for benefits, though eligibility for specific benefits may be determined by the division of Truist offering the position. Truist offers medical, dental, vision, life insurance, disability, accidental death and dismemberment, tax-preferred savings accounts, and a 401k plan to teammates. Teammates also receive no less than 10 days of vacation (prorated based on date of hire and by full-time or part-time status) during their first year of employment, along with 10 sick days (also prorated), and paid holidays. For more details on Truist’s generous benefit plans, please visit . Depending on the position and division, this job may also be eligible for Truist’s defined benefit pension plan, restricted stock units, and/or a deferred compensation plan. As you advance through the hiring process, you will also learn more about the specific benefits available for any non-temporary position for which you apply, based on full-time or part-time status, position, and division of work.

About Truist Financial

Truist Financial Careers

Join the dynamic team at Truist Financial, a leader in the financial services sector, and propel your career to new heights. At Truist Financial, we offer more than just job opportunities; we provide a platform for professional growth and innovation in an environment that values diversity and leadership.

Why Truist Financial?

At Truist Financial, we are committed to building a diverse and inclusive workplace where every team member is empowered to contribute their unique skills and perspectives. We believe that our strength lies in our diversity, and we are dedicated to fostering a culture that embraces the differences that make each of us unique.

Explore a World of Opportunities

Whether you're seeking your first internship or a seasoned professional looking to advance your career, Truist Financial offers a range of employment opportunities across various disciplines. Our team is growing, and we are constantly looking for talented individuals who are eager to make an impact.

Innovate and Lead

Join us and be part of a culture of innovation where your ideas can help shape the future of banking. At Truist Financial, you’ll work alongside industry leaders and have access to cutting-edge resources that foster continuous professional development and innovation.

Develop Your Career

Truist Financial is deeply invested in the career progression of our employees. We offer robust training programs, including leadership development and diversity training, to ensure you have the tools needed to succeed. Our commitment to your growth is reflected in our comprehensive benefits package, designed to support you both professionally and personally.

Networking and Professional Development

Enhance your professional network and connect with like-minded colleagues through our various networking events and community engagement initiatives. At Truist Financial, we believe in the power of connections and the impact they can have on your career.

Join Our Team

Ready to take the next step in your career? Explore the current job openings at Truist Financial. We are hiring across multiple departments, looking for passionate, curious, and innovative individuals to join our team. Check out our available positions and find the one that best matches your skills and interests.

Prepare for Your Interview

Make a great first impression. Visit our Careers page for tips on how to craft a compelling resume and succeed in your interview at Truist Financial. We are excited to see how you can contribute to our team and help us drive the future of banking.

Stay Connected

Don’t miss out on future opportunities or insights into our company culture and industry trends. Subscribe to our job alert emails and stay informed about new positions and career tips directly from our professionals. At Truist Financial, we’re not just offering jobs; we’re building careers. Join us and discover how you can make a difference and fuel your future.

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Learn more about Truist Financial
Size
50,283 employees
Market Cap
$56.6 billion
Industry
5 Year Trend
+14.3%
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